At a Glance
- Tasks: Oversee and grow client programs, ensuring exceptional performance and strong relationships.
- Company: Join Rakuten International, a global leader in e-commerce and digital marketing.
- Benefits: Competitive salary, professional development, and a dynamic work environment.
- Other info: Be part of a culture that values innovation, teamwork, and customer satisfaction.
- Why this job: Make a real impact by driving client success and mentoring future leaders.
- Qualifications: 6+ years in digital marketing and strong client relationship skills required.
The predicted salary is between 49500 - 60500 £ per year.
Rakuten International oversees 7 businesses with over 4,000 employees globally. The brand is recognized for its leadership and innovation in e-commerce, digital content, advertising, entertainment and communications, bringing the joy of discovery and access to more than 1 billion members across the world. Our teams deliver on the company’s mission to delight merchants and customers through innovation, optimism, and teamwork.
As a Senior Account Manager, you will strategically oversee and grow client programs, ensuring exceptional performance and strong relationships. This role involves mentoring junior team members, developing execution plans, and acting as a subject matter expert for Rakuten Marketing's proprietary systems. You will proactively drive revenue growth, target 100% client retention, and actively participate in new business development. The position requires a solution-oriented approach, strong communication, and the ability to independently manage complex client needs.
Ultimately, you'll be responsible for the overall success and satisfaction of your client portfolio while contributing to team and company-wide initiatives. In this role, you will be responsible for relationship management with an assigned portfolio of clients, serving as a client liaison throughout the delivery of client service engagements or outsourced solutions.
Key Responsibilities
- Assess the overall health and effectiveness of client relationships, identifying key areas for improvement and optimization.
- Define strategies for managing client accounts and engagement processes, ensuring alignment with organizational objectives and best practices.
- Develop more complex client solutions and plans to address unique needs, delivering measurable results that enhance satisfaction and retention.
- Conduct more complex client data analyses to uncover insights, drive actionable recommendations, and inform decision-making.
- Implement processes to standardize and enhance client management workflows, improving efficiency and consistency across the team.
- Confer with cross-functional teams and stakeholders to address client concerns, foster collaboration, and ensure the delivery of seamless services.
- Improve client engagement metrics by introducing innovative strategies and leveraging data-driven approaches to optimize outcomes.
- Coach less experienced team members, providing mentorship and guidance to enhance their skills and effectiveness in managing client relationships.
- Help establish and implement department-wide initiatives to elevate client satisfaction, contributing to the achievement of organizational goals.
Client Management
- Oversee account programs by developing and strategizing execution plan for clients.
- Manage in a timely and satisfactory manner.
- Support your senior lead on team execution plan around the roles and responsibilities for each client.
- Manage and monitor the overall health of the program by leading weekly internal meetings with client team members.
- Generate efficiencies to ensure smooth running of the accounts, including supporting the team with prioritizations.
- Build strong relationships at all levels of the client organization to ensure positive overall experience with Rakuten Advertising.
- Demonstrate a firm understanding of client goals and strategy.
- Be proactive with setting, meeting and exceeding aggressive revenue goals for your clients.
- Manage client relationships and serve as primary interface to organization; gather and manage necessary client input and approvals.
- Review program performance with client and work closely to set realistic and strategic goals.
Qualifications
- 6+ years of digital marketing experience including client service (agency, client or consulting).
- BA degree in a Marketing field preferred.
- Competent in Microsoft Office programmes - particularly Excel (intermediate) and PowerPoint.
- Experience in strong client relationships, reinforced by building trust, advising and upselling.
- Strong customer services skills: Negotiation, diplomacy, able to translate client requirements into technical specifications.
- Excellent written and verbal communication.
- Fluent in English.
Minimum Requirements
- 5-7 years relevant work experience Required.
- 8-11 years Preferred.
- Bachelor's Degree Required.
- Master's Degree Preferred.
Five Principles for Success
- Always improve, Always Advance - Only be satisfied with complete success - Kaizen.
- Passionately Professional - Take an uncompromising approach to your work and be determined to be the best.
- Hypothesize - Practice - Validate – Shikumika - Use the Rakuten Cycle to succeed in unknown territory.
- Maximize Customer Satisfaction - The greatest satisfaction for our teams is seeing their customers smile.
- Speed!! Speed!! Speed!! - Always be conscious of time - take charge, set clear goals, and engage your team.
Sr. Account Manager employer: Rakuten Advertising
Rakuten Advertising is an exceptional employer, offering a dynamic work culture that fosters innovation and collaboration. As an Advanced Analytics Consultant in the UK, you will have the opportunity to lead impactful client projects while mentoring junior staff, ensuring your professional growth in a supportive environment. With a focus on data quality and actionable insights, you'll be part of a team that values creativity and encourages continuous learning, making it a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land Sr. Account Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Rakuten Advertising and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Rakuten Advertising are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Rakuten Advertising on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Rakuten Advertising. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Sr. Account Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Rakuten Advertising. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Rakuten Advertising:Show us that you’ve done your homework! In your application, briefly mention what you admire about Rakuten Advertising’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Rakuten Advertising
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Rakuten Advertising will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Rakuten Advertising, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.