At a Glance
- Tasks: Lead CRM strategy for investment products and create engaging marketing campaigns.
- Company: Join Raisin, a leading FinTech connecting consumers with banks across Europe and beyond.
- Benefits: Enjoy a competitive salary, employee development budget, hybrid work, and generous holiday allowance.
- Other info: Experience exciting annual retreats and team-building events in vibrant European cities.
- Why this job: Make an impact in the financial sector while working with a diverse and ambitious team.
- Qualifications: 3+ years of CRM experience and strong knowledge of investment products required.
The predicted salary is between 49500 - 60500 £ per year.
Raisin is the world’s leading platform for savings and investment products. Founded in 2012, the FinTech connects consumers with banks in the EU, the UK and the US. This gives consumers better interest rates and banks a diversified form of refinancing. Our vision is to offer savings and investments without barriers and thus open up the global 160 trillion euro market. Raisin currently employs more than 800 people from over 75 countries worldwide. Today, the platform holds over 80 billion euros in assets from more than one million investors which have accrued over 5 billion euros in returns.
The CRM team drives marketing communications to connect with our existing customers and engage interested prospects across multiple channels. From emails and direct mail to mobile notifications and website banners, we create campaigns that are clear, well-timed, and highly relevant. We develop, execute and refine customer communications across different markets and around different products. With a deep understanding of our customers’ needs, regional differences and compliance requirements, we craft tailored communications that really speak to our audience. Join us, and you’ll be part of a team that combines creativity, precision, and insight to deliver exceptional customer experiences at every touchpoint.
Your Responsibilities
- Own the CRM strategy for investment products: Develop, implement, and analyze campaigns that drive growth and engagement.
- Scale our cross-sell strategy: Take full ownership of the savings-to-investment cross-sell ratio, continuously testing and innovating to drive conversion.
- Lead international expansion: Spearhead CRM efforts as we scale investment products beyond Germany into the Netherlands, Ireland, and Spain.
- Partner for impact: Work directly with the Investment Products team to synthesize complex financial topics (pensions, tax) into consumer-friendly marketing.
- Elevate customer touchpoints: Create and optimize communications across email, mobile, web, and direct mail.
- Drive data-led innovation: Translate performance insights into actionable patterns, leveraging AI and behavioral data to refine our approach.
Your Profile
- We are looking for a highly motivated CRM specialist with a sharp analytical mind and a passion for financial products to help us drive our investment strategy forward.
- A passion for and strong knowledge of investment products (pensions, ETFs, tax implications).
- 3+ years of professional CRM experience.
- C2-level proficiency in English and German is mandatory due to the rigorous communication standards of the investment product team.
- Expert command of CRM channels (email/push/weblayer) including automation, segmentation, and KPI reporting.
- A natural drive for quality and a collaborative mindset that supports team goals.
- A creative thinker who is also comfortable digging into data to understand performance, discover patterns and find new audience segments.
- An interest in AI and how it can help improve the way we do things in CRM.
What Will Set You Apart
- Prior experience in the financial sector, specifically with investment-focused CRM.
- Proficiency with our core tools, such as Bloomreach or Looker.
- Experience managing CRM strategies across multiple European markets.
- Having Dutch or Spanish language skills.
- A strong background in cross-selling strategies and Print Direct Marketing.
- Curiosity about how AI can transform CRM workflows and performance.
Join our mission, join our team – and grow with us! At Raisin, we care about each other and it is one of our top priorities to foster an open and caring environment in which everyone feels welcome and comfortable. Our culture is strongly driven by our ambitious team, which connects more than 75 different nationalities.
As part of our team, you will benefit from:
- Employee Development Budget of £1,700 and 4 full training days per year.
- Always hungry? Breakfast, snacks, daily fresh fruit and drinks are at your disposal around the clock.
- We are hybrid working, we are in the office twice a week, giving the team the opportunity to collaborate and spend time together. Wednesday is our core day in the office.
- We offer 28 days + Bank Holidays of holiday a year.
- One day birthday leave to celebrate your birthday.
- We offer you a company stakeholder pension with a minimum employer contribution of 5%.
- The opportunity to experience our annual retreats in exciting European cities and other team building events.
We value diversity and the unique experiences each individual brings. If you’re excited about this role but don’t meet every requirement, we still encourage you to apply. We are an equal opportunity employer and are committed to creating an inclusive environment for everyone, regardless of race, colour, ancestry, religion, sex, national origin, sexual orientation, age, citizenship, marital status, disability, or gender identity.
CRM Manager – Investment & Pension Products (m/f/d) in Manchester employer: Raisin
Raisin in Manchester is an excellent employer, offering a dynamic work environment where compliance professionals can thrive. With a strong commitment to employee development and a culture of inclusivity, team members are encouraged to grow their skills and take on new responsibilities. The opportunity to lead in financial crime prevention strategies while working alongside dedicated colleagues makes Raisin a rewarding place to advance your career.
StudySmarter Expert Advice🤫
We think this is how you could land CRM Manager – Investment & Pension Products (m/f/d) in Manchester
✨Tap into Campus Networks
If you're still in uni, don’t forget to engage with your campus's career services and attend finance-related events. Banks often do presentations and recruitment drives on campus, so put yourself out there and make use of these opportunities to show off your passion for the field.
✨Get Certified
Consider pursuing relevant certifications like the CFA or ACCA while you’re job hunting. They not only beef up your CV but also connect you with professional bodies which can lead to networking opportunities and even job openings in banking and financial services.
✨Connect on Professional Platforms
Join finance-focused groups on platforms like LinkedIn and engage in discussions. This can really help you stand out from the crowd, allowing potential employers to see your knowledge and interest in industry trends. Plus, you might stumble upon job postings shared exclusively within the group.
✨Apply Directly and Be Proactive
Don’t shy away from reaching out directly to firms like Raisin. Use their websites and apply through them, but also consider following up with a polite email to express your enthusiasm. Being proactive can make a huge difference in getting noticed in the competitive financial services sector.
We think you need these skills to ace CRM Manager – Investment & Pension Products (m/f/d) in Manchester
Some tips for your application 🫡
Show Off Your Numbers!:In the banking and financial services world, quantifiable achievements are key. Make sure your CV highlights your grades in relevant subjects, any financial certifications you hold, and specific projects where you've delivered measurable results. Employers love to see how your skills translate into real-world success.
Tailor Your Cover Letter to the Role:When applying for a full-time position, your cover letter should make a direct connection between your experience and the job description. Don't just state your enthusiasm for finance—dive into how your background in banking or financial analysis sets you apart. Let your passion shine through while being specific about what you can bring to Raisin.
Include Relevant Financial Software Experience:If you've worked with financial modelling tools or software like Excel, SAP, or specific analytical tools during your studies or internships, bring that up! Highlighting your proficiency can really make your application pop and show you're ready to hit the ground running in a full-time role.
Research and Reflect:Before hitting that 'apply' button on Raisin's website, do a little digging. Look up their recent projects, values, and culture. Reflecting their ethos in your application can make a huge difference and show you’re genuinely interested in being part of the team!
How to prepare for a job interview at Raisin
✨Brush Up on Financial Analysis Skills
Make sure you're well-versed in financial concepts and analytical techniques relevant to banking and financial services. Get comfortable with tools like Excel for modelling or financial forecasting, as technical questions in this area are common during interviews with Raisin.
✨Prepare for Case Studies
Expect to tackle case studies that demonstrate your problem-solving skills in real-world banking scenarios. Familiarise yourself with the types of problems you might face—think risk assessments or investment evaluations—and be ready to articulate your thought process clearly.
✨Show Your Passion for Finance
Since this is a full-time position, employers at Raisin will be keen to see your genuine interest in finance. Be prepared to discuss recent industry trends or news articles that excite you, showcasing your enthusiasm and engagement with the field.
✨Network with Industry Professionals
Before your interview, reach out to current or former Raisin employees on platforms like LinkedIn. They'll offer unique insights into the company's culture and the interview process, which can give us a delightful edge in showcasing a good fit for the team.
