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- Tasks: Lead global marketing and communications strategy to elevate the Rainforest Alliance brand.
- Company: Join a visionary team at the Rainforest Alliance, committed to sustainability.
- Benefits: Competitive salary, diverse work culture, and opportunities for professional growth.
- Other info: Embrace diversity and inclusion in a collaborative, entrepreneurial environment.
- Why this job: Make a real impact in sustainability while leading a dynamic marketing team.
- Qualifications: 15+ years in marketing leadership with a passion for sustainability.
The predicted salary is between 80000 - 120000 £ per year.
The Rainforest Alliance is seeking a visionary and results-driven Senior Director of Marketing & Communications to join our senior leadership team, reporting directly to the Chief Commercial Officer. This pivotal role will shape and implement the organization’s global brand and communications strategy, driving awareness, engagement, and influence across diverse audiences and markets.
The successful candidate will be a seasoned marketing leader with a proven track record of building impactful global brands across multiple channels. They will bring creativity, strategic acumen, and deep consumer/customer insight to elevate the Rainforest Alliance brand towards a position of strength and leadership in the sustainability space. The ideal candidate will be entrepreneurial and action-oriented, capable of delivering bold results with limited resources. We are looking for a doer, not just a strategist, someone who thrives in a lean environment, rolls up their sleeves, and maximizes impact without relying on large marketing budgets.
Key Objectives:- Develop and implement a compelling brand and communications strategy aligned with organizational goals
- Develop and lead a high-performing global marketing, communications and advocacy team
- Maximise brand impact through curated strategic marketing partnerships and multi-stakeholder engagement
- Drive integrated and highly efficient marketing and communications campaigns that amplify our mission, our products and our programs
- Work with the CCO to ensure alignment and delivery of marketing and communication outputs within the organisation’s strategic priorities
- Cultivate a culture of excellence, and accountability within the marcoms function
- Model strong, purposeful leadership as part of Senior Management Team
- Engage with the executive board to provide strategic updates and insights on brand and communications performance
- Lead the digital, creative/editorial, and corporate affairs teams to enhance brand awareness and thought leadership in sustainability
- Design and implement multi-channel marketing strategies to promote products, programs, and new initiatives
- Expand brand presence in established, emerging, and new markets
- Position the Rainforest Alliance as a global leader in sustainability through strategic storytelling and brand positioning
- Ensure consistent, impactful messaging across internal and external communications
- Be responsible for media relations, reputation management, and risk mitigation
- Develop and manage press, PR, and event strategies to support advocacy and influence
- Working with the Communications lead to ensure the global advocacy team focus on European and International policy and regulatory engagement is aligned with the organisational priorities
- Craft strategies to influence policy and drive systemic change in areas such as deforestation, agrochemical use, and social equity
- Deliver targeted campaigns that elevate key sustainability issues and mobilise stakeholder support
- Build, mentor, and empower a diverse, globally distributed team across digital, creative/editorial, communications, and advocacy
- Foster a collaborative, entrepreneurial, and high-performance culture
- Drive recruitment, talent development, and performance management to build a world-class marcoms and advocacy team
- Minimum 15 years of senior-level experience in brand and marketing leadership, ideally spanning both corporate and NGO sectors
- Demonstrated success in developing and delivering brand strategies that drive measurable impact
- Deep understanding of sustainability markets; familiarity with certification systems preferred
- Proven leadership in complex, multi-stakeholder environments across marketing, communications, sales, and advocacy
- Track record of achieving outsized results through creativity and resourcefulness, especially in budget-constrained environments
- Strong financial acumen with experience in budget oversight and strategic planning
- Experience working in international organizations and multicultural teams
- Exceptional written and verbal communication skills in English; adept at engaging executive audiences
- Collaborative leadership style with a commitment to diversity, equity, and inclusion
- Ability to influence and build trust with internal and external stakeholders
- Bachelor’s degree in Marketing, Communications, Business Administration, or related field; Master’s degree or MBA preferred
- Passion for sustainability and alignment with the Rainforest Alliance’s mission and values
The Rainforest Alliance encourages diversity and inclusion across the global organization. With this commitment to diversity, we are proud to be an equal opportunity employer and do not discriminate on the basis of gender, race, color, ethnicity, religion, sexual orientation, gender identity, ages, disability and any other protected group.
Senior Director, Marketing and Communications employer: Rainforest Alliance
Contact Detail:
Rainforest Alliance Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Director, Marketing and Communications
✨Tip Number 1
Network like a pro! Reach out to your connections in the industry, attend relevant events, and engage with professionals on platforms like LinkedIn. We all know that sometimes it’s not just what you know, but who you know that can help you land that dream job.
✨Tip Number 2
Prepare for interviews by researching the company inside out. Understand their mission, values, and recent projects. This will not only impress your interviewers but also help you tailor your responses to show how you can contribute to their goals.
✨Tip Number 3
Practice makes perfect! Conduct mock interviews with friends or mentors to refine your answers and boost your confidence. We can’t stress enough how important it is to articulate your experience and vision clearly during the real deal.
✨Tip Number 4
Don’t forget to follow up after your interviews! A simple thank-you email can go a long way in keeping you top of mind. Plus, it shows your enthusiasm for the role. And remember, apply through our website for the best chance at landing that position!
We think you need these skills to ace Senior Director, Marketing and Communications
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter to highlight your experience in marketing and communications, especially in sustainability. We want to see how your skills align with our mission at the Rainforest Alliance!
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of how you’ve driven results in previous roles. We love seeing quantifiable achievements that demonstrate your impact in the marketing world.
Be Authentic: Let your personality shine through in your application. We’re looking for someone who’s not only a strategic thinker but also a doer. Show us your passion for sustainability and how it aligns with our values!
Apply Through Our Website: For the best chance of getting noticed, make sure to submit your application through our official website. It’s the easiest way for us to keep track of all the amazing candidates like you!
How to prepare for a job interview at Rainforest Alliance
✨Know Your Brand Inside Out
Before the interview, dive deep into the Rainforest Alliance's mission, values, and recent initiatives. Understanding their brand will help you articulate how your experience aligns with their goals and demonstrate your passion for sustainability.
✨Showcase Your Leadership Style
Prepare to discuss your leadership approach and how you've built high-performing teams in the past. Use specific examples that highlight your ability to cultivate a culture of excellence and accountability, especially in lean environments.
✨Be Ready for Strategic Discussions
Expect questions about your experience in developing and implementing marketing strategies. Be prepared to share case studies where you've driven brand awareness and engagement, particularly in complex, multi-stakeholder settings.
✨Demonstrate Your Creativity and Resourcefulness
Think of examples where you've achieved significant results with limited resources. Highlight your innovative approaches to marketing challenges, as this role requires someone who can think outside the box and maximise impact without large budgets.