At a Glance
- Tasks: Lead European leisure sales, manage client relationships, and ensure exceptional service at Raffles London.
- Company: Join the luxurious Raffles London at The OWO, a historic and glamorous destination.
- Benefits: Enjoy 28 days holiday, staff meals, and discounts at Accor worldwide.
- Other info: Dynamic work environment with opportunities for personal and professional growth.
- Why this job: Be part of a prestigious hotel and make a real impact in luxury hospitality.
- Qualifications: Experience in European leisure markets and strong communication skills required.
The predicted salary is between 60000 - 70000 £ per year.
Company Description
Raffles London at The OWO on London’s Whitehall unites the allure and heritage of Raffles with one of the world’s most historic addresses, synonymous with luxury, glamour, and extraordinary adventure. This fine Grade II* listed Edwardian building has been transformed with 120 rooms and suites along with a collection of 85 exceptional branded residences. Within The OWO destination, there are a total of nine restaurants and three bars, including one by our signature chef Mauro Colagreco. The Guerlain spa and Pillar Wellness offer the latest in wellbeing, and a 600 seated-capacity grand ballroom, The Whitehall, is perfect for all kinds of special occasions and events.
Job Description
Responsible for leading and managing the European Leisure markets selling rooms, events, and banqueting within the Raffles London OWO. Responsible for ensuring all sales calls and leads are fully followed up and logged in line with the Raffles standards. Building relations and growing recognition of the hotel. Achieving time-sensitive and budget targets. Be on site to meet and greet clients, work with the events operations and concierge teams to ensure guests' needs are met and ensuring smooth and efficient service and the ability to pre-empt and deliver a luxurious and high-quality level of service.
Responsibilities
- To fully penetrate the assigned markets for Leisure sales for Raffles London and build its reputation as one of the top tier luxury hotels in London for leisure, families, extended stays, and regular guests.
- To work with the Director of Sales & Marketing and the Director of Sales to create and implement a sales strategy in accordance with budget.
- To attend sales missions, networking events, trade shows, and exhibitions as required.
- To prospect new opportunities through telephone calls, e-mail, virtual presentations, and in-person visits.
- To research, expand, and develop new accounts and business opportunities.
- To identify and lead the account management of key clients to ensure revenue is maximised.
- To create a portfolio of top accounts and keep consistently updated.
- To identify potential changes in the market in a timely manner and pivot to ensure that revised strategies are quickly in place to stimulate alternative demand channels.
- To monitor competitor activity in the market and to be consistently up to date with school holiday schedules, state visits, cultural occasions, and political and economic change.
- To coordinate logistics & funding and accompany fam trips to Raffles London to increase awareness, knowledge, and loyalty among key opinion leaders and top bookers from the assigned markets.
- To work closely with the on-property Reservations Team to ensure all requests are dealt with in a timely manner and are presented with creativity and imagination.
- To have a good understanding of revenue management and work collaboratively with the Director of Revenue Strategy to achieve hotel goals.
- To manage the sales system to ensure all information is correct and updated and that all bookings, enquiries, and activities are logged to maintain a comprehensive account management system and clean database.
- To work within the boundaries of the budgeted and forecasted sales expenses.
- To ensure payment schedules are made clear to clients and are always adhered to.
- To submit reports to the Director of Sales when required.
- To ensure clear, positive, and regular communication with the Accor National Account Managers, the Regional Sales Offices, and the Luxury Sales Team and to work collaboratively to achieve all goals.
- To work with the Director of Sales and the Director of Communications on trade marketing pieces and other ad hoc marketing and promotional activities that will support the sales strategy.
- To be entrepreneurial, highly creative, and think beyond the boundaries.
- To have a very strong knowledge of hotel operations and be ‘hands-on’ for VIP arrivals.
- To take time to get to know customers, to build lasting relationships and be always committed to service excellence.
- Additional responsibilities in absence of line manager or senior employee.
- Performs other duties as required or assigned including working in a different department or restaurant than usually assigned.
Qualifications
- Previous experience working in the European leisure market.
- Minimum of 2 years’ experience in a similar role in a luxury environment.
- Someone who has an extensive network of contacts and relationships within the corporate market or diplomatic market.
- A proven track record and ability to provide high levels of service under pressure.
- Exceptional communication and customer service skills, both written and spoken.
- Strong time management skills with the ability to multi-task while maintaining an immaculate and professional appearance.
- An understanding and willingness to contribute to a 24h operational schedule when required.
- Previous experience within a luxury hotel environment working with LQA, Forbes 5* or equivalent standards.
- Professional level of spoken French language.
Additional Information
Why join our Raffles team? Not only will you be joining one of the world's best hotels, but you will also receive great benefits including:
- 28 days holiday including bank holidays plus a day extra for every year of your service up to 5 years (35 Days).
- Staff meals while on duty.
- Free dry cleaning for uniform.
- Employer pension contribution of 3%.
- Enhanced maternity, paternity, and adoption pay.
- Life Assurance 1x salary.
- Employee assistance program, including virtual GP and financial advice.
- Season ticket loans and cycle to work scheme.
- Colleague gifting to celebrate special occasions.
- Paid days off to move house or give back time to a charity of your choice.
- Internal learning and development programmes tailored to you.
- Fun-filled events, whether that’s a pub quiz, team run, or festive party.
- Employee benefit card offering discounted rates of up to 30% at Accor worldwide and Raffles London F&B outlets.
- Worldwide development opportunities across Accor’s extensive brand portfolio.
Director of European Leisure Sales employer: RAFFLES
Raffles London at The OWO is an exceptional employer, offering a luxurious work environment steeped in history and glamour. With a strong focus on employee growth, the company provides extensive benefits including generous holiday allowances, internal development programmes, and opportunities for global career advancement within Accor's prestigious brand portfolio. The vibrant work culture fosters creativity and collaboration, making it an ideal place for those passionate about delivering extraordinary service in one of London's most iconic locations.
StudySmarter Expert Advice🤫
We think this is how you could land Director of European Leisure Sales
✨Get a Taste of the Scene
Try visiting local eateries and asking if they have any full-time positions available. Many hospitality jobs aren’t advertised online, so popping in for a chat can give you an edge and show your enthusiasm!
✨Network at Food Festivals
Food festivals and culinary events are buzzing with industry connections. Attend these to meet restaurateurs and other food service pros; you never know who might be looking for their next star employee!
✨Show Off Your Skills
Create a short video showcasing your cooking or customer service flair. Post it on social media or even send it directly to places you want to work at, like RAFFLES. It’s a fun way to stand out and demonstrate what you bring to the table!
✨Reach Out Directly to RAFFLES
Don't be shy about reaching out to RAFFLES directly through their website. Express your interest in available roles and attach your CV, showing your genuine eagerness to be part of their team. Personal touches can go a long way!
We think you need these skills to ace Director of European Leisure Sales
Some tips for your application 🫡
Show Off Your Service Experience:In the hospitality-food-service world, your experience is key! Make sure to highlight any previous roles you've had in restaurants, cafes, or catering. We want to see your customer service skills shine, so include specific examples where you went above and beyond for clients.
Certificates Matter:If you’ve got any relevant certifications, like food safety or bartender training, flaunt them! They can really set you apart from the crowd and show us your dedication to the industry. Just make sure to mention them clearly in your CV or cover letter!
Craft a Genuine Cover Letter:Take the time to write a personal cover letter that reflects your passion for hospitality. Share why you’re excited about RAFFLES and how your skills can contribute to our team's success. We're after that genuine connection!
Highlight Your Team Spirit:In full-time roles, teamwork is everything! Emphasise your ability to work collaboratively in busy environments. Mention any experiences where you’ve effectively collaborated with colleagues or managed conflicts — it's just as important as your technical skills!
How to prepare for a job interview at RAFFLES
✨Show Your People Skills
In hospitality, customer service is everything! Be ready to showcase examples of how you've engaged with customers positively. Maybe you turned a tough situation around or went that extra mile for a guest—let’s hear those stories!
✨Know Your Menu Inside Out
Expect some technical questions about food and drink, especially if you're applying for a kitchen or service role. Brush up on the menu items, including ingredients and any potential allergens. If you’ve got any favourite dishes or cocktails, have a little something prepared to discuss, too!
✨Demonstrate Your Team Spirit
Hospitality thrives on teamwork, so think of examples where you've worked well with others in a fast-paced environment. Be prepared to discuss what makes a great team member and how you contribute to a positive working vibe. They’re looking for that 'good fit!'
✨Get Ready for a Practical Test
In full-time food service roles, don’t be surprised if they want to see your skills in action. Whether it's serving a table or prepping a dish, be mentally prepared for a practical test during the interview. Practice makes perfect—a little dry run with friends could give you the edge!