At a Glance
- Tasks: Lead marketing strategies and elevate brand visibility for Jackton Distillery.
- Company: Join a family-owned distillery with exciting global aspirations.
- Benefits: Frequent salary reviews, commission opportunities, and free gym access.
- Other info: Enjoy a beautiful working environment with career growth potential.
- Why this job: Shape how the world connects with our unique brands in a vibrant environment.
- Qualifications: Proven marketing experience and strong leadership skills required.
The predicted salary is between 36000 - 60000 £ per year.
Jackton Distillery is a family-owned distillery, home to brands such as RAER Scotch Whisky, Something Blue Wedding Gin, and Jackton Spirits. We also offer accommodations, events, tours and experiences at our site.
We’re looking for a strategic, organised and creative Head of Marketing to lead the development of the Jackton Distillery brands. As a young and ambitious distillery with global aspirations, we’re entering an exciting phase of growth, expanding our reach, deepening our customer engagement, and bringing the RAER story to life across multiple channels and markets. The Head of Marketing will play a central role in shaping how the world sees, experiences, and connects with Jackton Distillery brands. This is a diverse, fast-paced role for someone who thrives on being a part of a team and building a department from the ground up.
Key Responsibilities
- Develop and execute a comprehensive marketing strategy aligned with business goals.
- Manage and grow RAER’s presence on Instagram, Facebook, LinkedIn, TikTok and other platforms.
- Lead and manage all brand, digital, trade, and consumer marketing activities.
- Manage external marketing agencies and internal team.
- Oversee and provide content creation, PR, and collaborations that elevate brand visibility and engagement.
- Manage marketing budgets, performance tracking, and reporting on KPIs and ROI.
- Work closely with Sales, Events and Tourism teams to ensure consistent messaging and market-specific strategies.
- Represent the brand at key industry events, and in our shop.
- Design and produce in-house marketing materials including graphics, ads, and promotional assets.
- Oversee photo and video shoots to ensure alignment with brand storytelling.
- Maintain visual consistency and tone across all digital and physical brand touchpoints.
Requirements
- Proven experience in marketing, with a strong understanding of developing and executing multi-channel marketing strategies.
- Exceptional organizational skills and attention to detail.
- Ability to work weekends and evenings as needed.
- Leadership skills with experience working in a team.
- Strong problem-solving abilities.
- Knowledge of budgeting and forecasting.
- Bachelor’s degree in marketing or equivalent experience in marketing.
- Technical knowledge of Meta Business Suite, Adobe Creative Suite, photography, and Videography all preferred.
- Valid UK driver's license.
What We Offer
- Frequent Salary Reviews.
- Opportunities for commission.
- Opportunities for training and development into management roles.
- A unique and beautiful working environment.
- Opportunity to work in a family-owned distillery with a strong sense of community.
- Access to exclusive distillery-hosted events and workshops.
- Potential for career growth in a supportive work environment and training.
- Free Gym access.
Seniority level Director
Employment type Full-time
Job function Marketing and Sales
Industries Beverage Manufacturing
Head of Marketing employer: RAER
Jackton Distillery is an exceptional employer, offering a unique opportunity to work in a beautiful family-owned distillery that values community and creativity. With a strong focus on employee growth, we provide frequent salary reviews, training opportunities, and the chance to shape our brand's future in a supportive environment. Join us in Glasgow and be part of an exciting phase of growth, where your contributions will directly impact our global aspirations.
StudySmarter Expert Advice🤫
We think this is how you could land Head of Marketing
✨Tip Number 1
Network like a pro! Get out there and connect with people in the industry. Attend events, join online forums, and don’t be shy to reach out on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your best marketing campaigns and projects. Use social media to showcase your creativity and strategic thinking. This is your chance to demonstrate how you can elevate brands like Jackton Distillery!
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their brand story and think about how you can contribute to their growth. Bring fresh ideas to the table that align with their vision, and don’t forget to ask insightful questions!
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re genuinely interested in being part of the Jackton Distillery family. Don’t miss out on this opportunity to make your mark in a growing company!
We think you need these skills to ace Head of Marketing
Some tips for your application 🫡
Show Your Creative Side:As a Head of Marketing, creativity is key! Make sure your application reflects your innovative thinking. Use engaging language and showcase any unique marketing strategies you've implemented in the past.
Tailor Your Application:Don’t just send a generic CV and cover letter. Tailor your application to highlight how your experience aligns with our goals at Jackton Distillery. Mention specific brands or campaigns that resonate with you and why.
Highlight Your Leadership Skills:We’re looking for someone who can lead a team and manage projects effectively. Share examples of how you've successfully led teams or initiatives in your previous roles to demonstrate your leadership capabilities.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you don’t miss out on any important updates about the role!
How to prepare for a job interview at RAER
✨Know the Brand Inside Out
Before your interview, dive deep into Jackton Distillery's brands and their stories. Understand the unique selling points of RAER Scotch Whisky and Something Blue Wedding Gin. This knowledge will help you articulate how you can elevate their presence in the market.
✨Showcase Your Multi-Channel Strategy Skills
Prepare to discuss specific examples of successful multi-channel marketing strategies you've executed in the past. Highlight your experience with platforms like Instagram, Facebook, and TikTok, and be ready to suggest innovative ideas for Jackton Distillery's digital presence.
✨Demonstrate Leadership and Teamwork
As a Head of Marketing, you'll need to lead a team while collaborating with others. Share experiences where you've successfully managed teams or projects, showcasing your organisational skills and ability to inspire others to achieve common goals.
✨Be Ready to Discuss Budget Management
Since managing marketing budgets is key for this role, come prepared with examples of how you've effectively tracked performance and reported on KPIs. This will demonstrate your financial acumen and strategic thinking, which are crucial for driving ROI.
