At a Glance
- Tasks: Execute and optimise paid media campaigns across Google Ads and Microsoft Advertising.
- Company: Join Radwell International, a diverse team committed to innovation and exceptional service.
- Benefits: Starting salary of £40,000, hybrid work, health insurance, and professional development.
- Other info: Dynamic environment with a focus on diversity, inclusion, and employee wellbeing.
- Why this job: Make a real impact in digital marketing while managing high-value campaigns across Europe.
- Qualifications: Experience in digital marketing, Google Ads, and strong analytical skills required.
The predicted salary is between 40000 - 40000 £ per year.
As Digital Paid Media Specialist, you will play a key role in the execution and optimisation of paid search and shopping campaigns across the UK and Europe.
This is a hands‑on, execution‑focused role reporting to the Director of Paid Media, with the opportunity to contribute to strategy and scale campaigns at pace.
- Setting up, managing, and optimising paid media campaigns across Google Ads and Microsoft Advertising (Search, Shopping, Display, Performance Max)
- Supporting large‑scale product advertising across a catalogue of millions of SKUs
- Monitoring performance against key metrics such as revenue, ROAS, acquisition, and engagement
- Analysing complex performance data to identify optimisation opportunities and provide actionable insights
- Collaborating with internal teams (Analytics, Product, Creative and Sales) to align campaigns with inventory, pricing, and demand
- Maintaining and optimising product feeds in line with Google Merchant Center best practices
- Supporting agency and vendor relationships through data insights and performance reporting
- Implementing new tools, automation, and workflows to improve efficiency and scalability
- Ensuring compliance with GDPR and regional data privacy requirements
- Keeping up to date with industry trends, competitor activity, and new paid media opportunities
Being proficient in paid media platforms and having a strong analytical mindset, you will bring your previous digital marketing experience to the role, meaning the in‑depth training you receive from us will be bolstered by your own knowledge and experience.
Furthermore, you will have
- Proven experience in digital marketing with hands‑on expertise in Google Ads and Microsoft Ads
- Proven experience managing e‑commerce and Google Shopping campaigns
- Proven experience managing international search campaigns
- Strong analytical skills with the ability to interpret data and prioritise opportunities
- Experience working with large budgets and complex campaign structures
- Proficiency with Google Analytics and advanced spreadsheet skills (Excel, pivot tables)
- Strong communication skills and the ability to collaborate cross‑functionally
Desirable
- Experience within electrical, automation, MRO, or parts‑based industries
- Experience using tools such as Google Merchant Center, SQL, or What Converts
- Experience managing a high volume of SKUs (circa 100,000)
- Bachelor's degree in marketing, Business, or a related field
Other organisations may call this role Paid Media Specialist, PPC Specialist, Performance Marketing Specialist, Digital Marketing Specialist.
Join Our Diverse Team
Radwell International is an equal‑opportunity employer and welcomes applications from candidates of all backgrounds.
We believe that a diverse workforce is essential to our success and invite individuals who share our commitment to diversity and inclusion to join us in our mission to deliver innovative solutions and exceptional service to our customers worldwide.
Inclusion is at the heart of everything we do at Radwell International. Come be a part of our diverse and dynamic team!
Are you looking to advance your career in digital marketing?
We are currently recruiting for a Digital Paid Media Specialist to make a real impact within our growing E‑Commerce team.
This is an exciting opportunity to work at scale, manage high‑value campaigns, and contribute to ambitious growth plans across the UK and Europe.
The Opportunity
- A starting salary of £40,000 per annum
- Discretionary bonus of up to 10%, based on company performance
- A hybrid working policy (after initial training)
- Fully funded professional memberships
- Enhanced annual leave
- Private Health/Medical Insurance
- Life Insurance/Death in Service Insurance
- Access to our benefits portal with a wide range of offerings from high street to local discounts!
- A company passionate about wellbeing: 24/7 free health & wellbeing support through Medicash app and helpline, free counselling sessions and access to trained Mental Health First Aiders.
- Free tea and coffee
- Free on‑site parking
- Celebration of National Engagement Days such as Employee Appreciation Day and a company passionate about supporting charitable and community work.
- #J-18808-Ljbffr
Digital Paid Media Specialist in Bicester employer: Radwell International
Radwell International is an excellent employer, offering a dynamic work environment in Newcastle Under-Lyme where your contributions directly impact our growth and success. We prioritise employee development through ongoing training and support, fostering a culture of collaboration and innovation. Join us to be part of a team that values accuracy and quality while providing meaningful opportunities for career advancement in the thriving field of industrial electronics.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Paid Media Specialist in Bicester
✨Dive into Digital Learning Communities
Join online forums and communities focused on digital education, like EdTech Meetups or LinkedIn groups. Engage actively—share ideas and insights, and you'll not only learn a ton but also connect with potential employers and thought leaders in the industry.
✨Showcase Your Teaching Skills
Create content that demonstrates your understanding of digital learning—think blogs, videos, or even free online workshops. This could catch the eye of companies like Radwell International looking for innovative thinkers. Plus, it’s a great way to practice your presentation skills!
✨Utilise University Career Services
If you're still in education or have access to an alumni network, make the most of your university's career services. They often have exclusive job listings and workshops tailored to students wanting to break into full-time roles in education technology.
✨Apply Directly Via Company Websites
When you come across roles like Digital Paid Media Specialist at Radwell International, make sure to apply directly through their website. It not only shows you're serious but sometimes you'll find positions listed there that may not be on job boards yet. Keep an eye on those!
We think you need these skills to ace Digital Paid Media Specialist in Bicester
Some tips for your application 🫡
Show Off Your Passion for Learning:When applying for a role in digital learning and education at Radwell International, make sure to sprinkle your application with examples of your enthusiasm for teaching and learning technologies. Share specific experiences where you've used, designed, or implemented digital learning solutions, as this shows us that you truly get the field.
Highlight Relevant Education and Certification:In the digital learning space, having a strong educational background can set you apart. Don't shy away from showcasing your degrees, certifications, or relevant courses related to e-learning, instructional design, or educational technology. We love seeing candidates who have actively invested in their learning journey!
Tailor Your CV to the Role:Your CV is your first impression, so let's make it count! Focus on your skills directly related to digital learning, such as course development, learning management systems, and data analysis. Be sure to show measurable results from your past roles to demonstrate your impact and effectiveness.
Craft a Compelling Cover Letter:In your cover letter, express not just your qualifications, but your vision for the future of digital education. Discuss how your experiences align with the mission of Radwell International and highlight any innovative ideas you might have for enhancing learning experiences. This is your chance to connect with us on a deeper level!
How to prepare for a job interview at Radwell International
✨Get Hands-On with Learning Technologies
Familiarise yourself with common digital learning tools and platforms, like LMS systems or authoring tools that Radwell International might use. Understanding these will give you an edge and show you’re ready to jump in from day one!
✨Showcase Your Creativity in Lesson Design
Prepare a portfolio of your past projects if you have them, or create sample lesson plans or digital content demos. Being able to discuss your creative approach to engaging students can really set you apart in a full-time role at Radwell International.
✨Brush Up on Educational Trends
Stay in the loop with the latest trends in digital education, like gamification or personalised learning experiences. This will help you engage in meaningful discussions during the interview and demonstrate your passion for the field.
✨Prepare for Collaborative Scenarios
Expect to be asked about your experience working collaboratively with educators or other stakeholders. Consider discussing how you've contributed to a team effort in creating engaging educational content or improving student outcomes.
