At a Glance
- Tasks: Lead the development of next-gen marketing intelligence solutions and econometric models.
- Company: Pioneering fintech company in London with a focus on innovation.
- Benefits: Competitive salary, hybrid work model, and opportunities for professional growth.
- Other info: Join a culture of excellence and collaborate with top industry professionals.
- Why this job: Make a real impact on marketing strategies and drive data-driven decisions.
- Qualifications: 3-4 years of MMM experience and strong skills in Python, R, and SQL.
The predicted salary is between 75000 - 75000 £ per year.
Location: London (Hybrid)
Company: Leading Fintech Company
Salary: Up to £75,000
Our client, a pioneering fintech company based in London, is seeking a Lead Econometrician to drive the development of their next-generation marketing intelligence solutions. This is a fantastic opportunity for a highly skilled professional to lead econometric projects and contribute to the company’s data-driven decision-making processes.
Role Responsibilities:
- Lead the creation and implementation of the next-generation Marketing Mix Modelling (MMM) solution.
- Deploy and maintain econometric models across various brands and markets, ensuring robust performance and scalability.
- Manage end-to-end project delivery, ensuring all key business questions are effectively addressed.
- Collaborate with internal stakeholders, support functions, and external partners to ensure seamless project execution.
- Support the growth and development of a best-in-class internal MMM team by fostering a culture of excellence in econometrics.
- Drive marketing efficiency improvements through optimisation and scenario planning initiatives.
- Build and maintain marketing optimisation tools, interactive dashboards, and process automation to enhance econometrics capabilities.
Required Skills and Experience:
- 3-4 years of MMM experience in a media agency, consultancy, or relevant in-house role.
- Strong academic background with a numerate degree (Mathematics, Statistics, Economics, Computer Science).
- Proficiency in Python or R, SQL, and advanced Excel skills for modelling, data processing, and analysis.
- Proven experience in leading econometric projects and mentoring junior team members.
- Strong stakeholder management skills, with the ability to present complex data insights effectively.
- Familiarity with the media planning and buying landscape, and an understanding of how MMM drives effective marketing strategies.
Senior Marketing Analyst employer: Radley James Limited
As a leading fintech company based in London, we pride ourselves on fostering a dynamic and inclusive work culture that encourages innovation and collaboration. Our employees benefit from competitive salaries, comprehensive professional development opportunities, and the chance to work on cutting-edge marketing intelligence solutions in a hybrid environment. Join us to be part of a forward-thinking team that values your expertise and supports your growth in the fast-paced world of financial technology.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Marketing Analyst
✨Tip Number 1
Network like a pro! Reach out to your connections in the fintech and marketing sectors. Attend industry events or webinars, and don’t be shy about introducing yourself. You never know who might have the inside scoop on job openings!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your econometric projects and marketing mix models. Use visuals and data insights to make it pop. This will not only impress potential employers but also give you a chance to discuss your work in interviews.
✨Tip Number 3
Prepare for those interviews! Research the company’s recent projects and think about how your experience aligns with their goals. Be ready to discuss how you can drive marketing efficiency improvements and contribute to their data-driven decision-making.
✨Tip Number 4
Apply through our website! We’ve got loads of opportunities waiting for you. Tailor your application to highlight your MMM experience and technical skills, and let us help you land that dream role as a Lead Econometrician!
We think you need these skills to ace Senior Marketing Analyst
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Senior Marketing Analyst role. Highlight your experience with Marketing Mix Modelling and any relevant projects you've led. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're passionate about econometrics and how you can contribute to our team. Keep it engaging and make sure to mention specific examples from your past work.
Showcase Your Technical Skills:Don’t forget to highlight your proficiency in Python, R, SQL, and Excel. We love seeing candidates who can demonstrate their technical abilities, so include any relevant projects or tools you've developed that showcase these skills.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at Radley James Limited
✨Know Your Econometrics Inside Out
Make sure you brush up on your econometric models, especially Marketing Mix Modelling (MMM). Be ready to discuss your past projects and how you've implemented these models. This will show that you not only understand the theory but can also apply it practically.
✨Showcase Your Technical Skills
Since proficiency in Python, R, SQL, and advanced Excel is crucial, prepare to demonstrate your skills. You might be asked to solve a problem or analyse data on the spot, so practice coding and data manipulation beforehand to feel confident.
✨Prepare for Stakeholder Scenarios
Think of examples where you've effectively managed stakeholders or presented complex data insights. Being able to articulate how you’ve collaborated with different teams will highlight your communication skills and ability to drive projects forward.
✨Understand the Company’s Market Position
Research the fintech company and its competitors. Knowing their marketing strategies and how MMM fits into their decision-making process will help you tailor your responses and show genuine interest in the role.
