At a Glance
- Tasks: Own and optimise the Salesforce Marketing Cloud platform, creating impactful customer journeys.
- Company: Join a dynamic team at Radius, a leader in innovative marketing solutions.
- Benefits: Enjoy competitive pay, wellness perks, and a vibrant office environment.
- Other info: Collaborative workspace with gym, café, and unique Doctor Who features.
- Why this job: Make a real impact on global marketing initiatives while developing your career.
- Qualifications: Hands-on experience with Salesforce Marketing Cloud and strong data analysis skills.
The predicted salary is between 44817 - 54777 £ per year.
The Salesforce Marketing Cloud Manager role is very important to us. It represents an excellent opportunity for someone looking to take ownership of a mature, high-impact platform and make it their own. You will work in our central Marketing Communications team, owning the Salesforce Marketing Cloud platform end-to-end and building the automated journeys and campaigns that connect our customer data to real business outcomes, from acquisition through to retention.
You will be responsible for analysing data to track campaign and journey performance and turning that into clear, actionable recommendations, so a strong grasp of data and Salesforce products is essential. Our work with Marketing Cloud is at a mature stage, spanning multiple Business Units and international markets, but there is still plenty more to build. In this role, you'll have real scope to shape how the platform is used across the wider business, not just execute within it. In-person collaboration is very important to us. This is an office-based role, working Monday to Friday from our Radius Campus head office in Crewe, Cheshire. The onsite facilities are excellent, including gym, changing rooms, café, barista bar, and multiple breakout areas.
What you'll be doing…
- Own and administer Salesforce Marketing Cloud end-to-end, including Journey Builder, Automation Studio, Email Studio and Content Builder.
- Design, build and optimise customer journeys across multiple markets and Business Units, including complex journey logic such as decision splits, triggers, suppression and re-entry rules.
- Work closely with data science and Salesforce CRM teams to build and maintain the audiences (Data Extensions) that power our campaigns and journeys.
- Write T-SQL queries for audience selection and use AMPscript to personalise sends, with a good understanding of the underlying CRM database.
- Own reporting on campaign and journey performance, building and maintaining dashboards, and recommending improvements based on what the data shows.
- Manage email deliverability and sender reputation, including domain authentication and monitoring for delivery issues.
- Own the governance and deployment process for Salesforce email templates across the business.
- Evaluate and manage the third-party vendors and tools that support the platform.
- Collaborate with other team members, including the design, comms, data and pricing teams.
- Manage and mentor a Junior Marketing Cloud Developer, supporting their development and reviewing their delivery.
What we're looking for...
- Genuine hands-on ownership experience with Salesforce Marketing Cloud, ideally as the person responsible for the platform rather than one user of it within a wider marketing role.
- Experience creating and managing Data Extensions in Email Studio, ideally including multi-Business-Unit environments.
- Experience creating user journeys in Journey Builder, including end-to-end configuration of more complex, multi-step logic.
- Experience in Content Builder – end-to-end creation of a new email message with Content Blocks.
- Confidence writing T-SQL queries for audience selection, with a good understanding of the CRM database.
- Comfortable with AMPscript personalisation and basic editing of HTML and CSS.
- An understanding of email deliverability fundamentals (authentication, sender reputation, feedback loops) is a strong plus.
- Experience managing or mentoring another team member is desirable but not essential.
- A proactive, ownership mindset – comfortable being the go-to platform expert and driving improvements rather than waiting to be asked.
What you can expect from us...
- Meaningful work: You'll be contributing to vital marketing and CRM initiatives that support our entire global business.
- A standout workspace: Based in our purpose-built Radius Campus HQ in Crewe, you'll enjoy modern, collaborative workspaces, onsite gym, café, and barista station, and a unique sports bar.
- Career development: Your impact on Radius will be rewarded with the opportunity to progress your career in many directions. The development of our people has always been a priority for us.
- Rewards and benefits: In addition to a competitive salary, you’ll have access to a reward and benefits package which includes performance-based bonus, pension, life assurance, employee fuel card scheme, electric vehicle scheme, employee assistance programme, wellness and healthcare assistance via ‘Help@Hand’ by Unum, cycle to work scheme, free breakfast daily in the office, and free gym access at Radius Campus HQ.
About Radius…
Driving business forward, Radius offers fuel cards, telematics, vehicle leasing, EV charge points, telecoms and more to businesses globally. Established in 1990, we're trusted by over 470,000 businesses to help them grow and become more productive. With over 3000 colleagues across 5 continents, our people are critical to our success as we develop new innovative products across a growing range of businesses.
Our values...
- Driven: We are ambitious and tenacious. We constantly strive for more, we look to the future, and we are already working on what’s next.
- Agile: We are quick to adapt to change. We stay ahead of market trends and create solutions for the future.
- Innovative: The status quo is there to be challenged. We are passionate about pushing boundaries and always think bigger.
- Inclusive: We know the value of our customers, partners, suppliers and colleagues. We encourage inclusivity and work collaboratively.
Next Steps: If you feel we are a good match for each other, you can apply online now! If you’d like to understand more about the role or life at Radius before applying, then please contact our talent team directly. Radius is an equal opportunities employer. We are committed to welcome people regardless of age, disability, gender identity, race, faith or belief, sexual orientation or socioeconomic background. We are committed to ensuring an inclusive and accessible recruitment process for all candidates. If you require any adjustments or accommodations at any stage of the process, please let us know, and we will do our best to support you.
Salesforce Marketing Cloud Manager in Crewe employer: Radius Limited
Radius Limited is an exceptional employer located in Crewe, offering a dynamic work environment that fosters growth and innovation. With a strong focus on employee development, competitive salaries, and generous benefits such as 25 days of holiday and gym access, we prioritise the well-being and success of our team members. Join us to be part of a collaborative culture where your contributions directly impact our data-driven decision-making processes.
StudySmarter Expert Advice🤫
We think this is how you could land Salesforce Marketing Cloud Manager in Crewe
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Radius Limited and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Radius Limited are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Radius Limited on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Radius Limited. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Salesforce Marketing Cloud Manager in Crewe
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Radius Limited. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Radius Limited:Show us that you’ve done your homework! In your application, briefly mention what you admire about Radius Limited’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Radius Limited
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Radius Limited will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Radius Limited, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
