At a Glance
- Tasks: Engage with journalists and produce compelling media stories across radio, TV, and podcasts.
- Company: Dynamic PR agency passionate about media relations and storytelling.
- Benefits: Competitive salary, training opportunities, mobile allowance, and generous holiday.
- Other info: Remote work with regular team meet-ups and travel for exciting projects.
- Why this job: Join a creative team and make waves in the broadcasting world!
- Qualifications: 3+ years in broadcast or PR, strong writing skills, and a passion for media.
The predicted salary is between 35000 - 40000 £ per year.
This is an editorial, not a broadcast production (tech) job. It would suit someone who has worked as a broadcast journalist, or programme editorial producer - or possibly a PR or comms professional who is passionate about radio, television and podcasts and has a contacts book to match.
Responsibilities
- Selling in stories to broadcast journalists (radio, TV and podcasts), and in order to do this establishing and maintaining good journalist relations
- Overseeing radio days and producing radio studio sessions (remote and on location)
- Analyzing research, and the drafting and writing of press releases
- Ensuring compilation of final reports, including evaluation and audio and video clips
- Supporting the company with new business, marketing, admin etc
Required Qualifications And Qualities
- The successful person will be a news junkie. You will be an avid viewer/listener of traditional forms of broadcasting but will also enjoy using new media (digital and podcasts for example) too.
- To do the job successfully we think you're likely to have a minimum of three years broadcast and/or PR experience.
- A contact book full of broadcast journalists you speak to on a regular basis
- A thorough knowledge of UK broadcast media - regional radio and television, national radio and television. Ideally you'll have at least a working knowledge of English language international broadcasters too (such as BBC World Service TV, CNN or CNBC).
- Experience placing spokespeople on podcasts is desirable
- Strong writing ability. You'll need to be able to draft press releases and blogs.
- Experience of dealing with clients
- The ability to self-start, multi task and be calm in a crisis
- A love of talking to people – this job will not suit someone who wants to hide behind an email! You need to speak to journalists and clients.
- An idea to put forward in a brainstorm
- A willingness to work occasional weekends and flexible hours
- If you've actually worked in broadcast as a journalist or editorial producer, even better
What The Job Looks Like
Currently we all work remotely but collaboratively. There are team meetings at least once a day on WhatsApp and Zoom and the company gets together, face to face regularly, mainly in West London. You’ll also be required to come in to Central London for journalist and client meetings, typically 2-3 times a month (and, with certain limits, we pay your travel to do this). And you will occasionally be travelling in London and further afield at times with our pop-up radio studio.
Salary dependent on experience but in the region of £35,000 - £40,000. We are committed to offering a minimum of 12 hours training a year - a mix of one-to-one and on the job training, mainly in-house, but sometimes using external suppliers. Other benefits include a monthly mobile phone allowance, pension, an annual eye test and 25 days holiday (plus Bank Holidays).
How To Apply
To apply for the job please send a covering letter explaining what qualities you think you’d bring to the role, along with details of your current salary and your CV to hello@shoutcommunications.co.uk. Deadline for applications 23:59 on Tuesday 16th June, 2026.
Broadcast PR Specialist employer: Radio Today
At Shout Communications, we pride ourselves on being an excellent employer that fosters a collaborative and dynamic work culture. Our team of passionate professionals enjoys a range of benefits including a competitive salary, generous holiday allowance, and a commitment to ongoing training and development. With regular face-to-face meetings in vibrant West London and opportunities to engage with leading broadcast journalists, this role offers a unique chance to grow within the exciting world of media relations.
StudySmarter Expert Advice🤫
We think this is how you could land Broadcast PR Specialist
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like Radio Today. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like Radio Today, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research Radio Today inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Broadcast PR Specialist
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of Radio Today. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at Radio Today.
How to prepare for a job interview at Radio Today
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
