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For Companies At a Glance
- Tasks: Manage content and social media to boost our brand's online presence.
- Company: Join a dynamic team in Doraville, Georgia, focused on creative storytelling.
- Benefits: Enjoy flexible work options and opportunities for professional growth.
- Why this job: Be part of a creative culture that values innovation and audience connection.
- Qualifications: 3 years of marketing experience and proficiency in Photoshop or similar tools required.
- Other info: Work on-site at least two days a week; familiarity with digital asset management is a plus.
The predicted salary is between 28800 - 48000 £ per year.
Job Description
Responsibilities:
• Organize and maintain a centralized library of digital assets, including photos, product packaging files, and instructional guides.
• Edit and enhance visual content using tools like Photoshop, ensuring files are refined and meet high standards.
• Tag, version, and store assets in cloud-based systems such as SharePoint or Google Drive for easy accessibility.
• Develop and schedule weekly social media posts across platforms like Facebook, Instagram, and LinkedIn.
• Source and repurpose visual content from customer submissions or internal materials to align with brand messaging.
• Craft compelling captions that reflect the brand's voice while engaging target audiences.
• Monitor social media interactions, respond to comments, and escalate inquiries to internal teams when needed.
• Analyze social media metrics to identify trends and recommend improvements for engagement and reach.
• Collaborate with cross-functional teams to ensure content consistency and alignment with marketing goals.• Minimum of 3 years of relevant experience in marketing, content creation, or a related field.
• Proficiency in Photoshop or similar tools such as Canva or Figma.
• Hands-on experience managing social media platforms for business purposes.
• Strong organizational skills with demonstrated ability to manage digital files effectively.
• Exceptional writing and communication skills tailored for diverse audiences.
• Ability to work on-site at least two days per week in Doraville, Georgia.
• Familiarity with digital asset management systems is a plus.
• Knowledge of social media scheduling tools like Later, Buffer, or Meta Business Suite is preferred.
Marketing Specialist (Hiring Immediately) employer: Rac
Contact Detail:
Rac Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Specialist (Hiring Immediately)
✨Tip Number 1
Familiarise yourself with the latest trends in social media marketing. Follow industry leaders and engage with their content to understand what resonates with audiences. This knowledge will help you craft compelling posts that align with our brand's voice.
✨Tip Number 2
Showcase your creativity by preparing a portfolio of your previous work, especially any visual content you've created or managed. Highlight projects where you've successfully increased engagement on social media platforms, as this will demonstrate your ability to drive brand presence.
✨Tip Number 3
Network with professionals in the marketing field, particularly those who have experience in content management and social media. Attend local events or join online groups to connect with others and learn about best practices that could benefit your application.
✨Tip Number 4
Prepare for the interview by researching our brand and understanding our target audience. Be ready to discuss how you would approach content creation and social media management specifically for us, showcasing your passion for connecting with audiences through storytelling.
We think you need these skills to ace Marketing Specialist (Hiring Immediately)
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in marketing and content creation. Emphasise your proficiency with tools like Photoshop, Canva, or Figma, and mention any hands-on experience managing social media platforms.
Craft a Compelling Cover Letter: Write a cover letter that showcases your passion for storytelling and connecting with audiences. Mention specific examples of how you've successfully engaged users through social media or content management in previous roles.
Showcase Your Skills: In your application, include examples of your work, such as links to social media campaigns you've managed or visual content you've created. This will demonstrate your ability to curate engaging materials and drive brand presence.
Highlight Organisational Abilities: Since the role requires strong organisational skills, mention any experience you have with managing digital assets or using cloud-based systems like SharePoint or Google Drive. This will show that you're capable of maintaining a structured library of digital content.
How to prepare for a job interview at Rac
✨Showcase Your Creativity
As a Marketing Specialist, creativity is key. Prepare to discuss your previous projects where you crafted engaging content or campaigns. Bring examples of your work, especially visual content you've created or edited using tools like Photoshop.
✨Know the Brand Inside Out
Before the interview, research the company’s brand voice and social media presence. Be ready to share ideas on how you can enhance their current strategies and align with their messaging. This shows your genuine interest and initiative.
✨Demonstrate Your Organisational Skills
Highlight your ability to manage digital assets effectively. Discuss any systems or processes you've implemented in the past to keep content organised and accessible. This will reassure them of your capability to handle their asset library.
✨Prepare for Social Media Metrics Discussion
Be ready to talk about how you've used social media metrics to drive engagement in your previous roles. Have specific examples of trends you've identified and improvements you've recommended based on data analysis.
