Site Manager in England

Location: Black Park Road, Wexham, Bucks, SL3 6DS, United Kingdom

Employee Type: Full Time

Manage Others: Yes

We are recruiting for a Commercial Site Manager at our Black Park site. Black Park is one of our most diverse outdoor adventure locations, offering Treetop Challenge, Treetop Adventure+, Treetop Adventure, Nets Adventure, Mini Land Rovers, Forest Biking, and Axe Throwing.

In this role, you will take full ownership of the site’s commercial and operational performance, leading and developing a high-energy team of up to 50 staff. This is a hands-on leadership position where you will drive exceptional customer experiences, grow revenue, and ensure the safe, efficient delivery of all activities within a unique woodland environment.

• Oversee a safe site, safe people (customers and staff), a safe course (infrastructure) and safe equipment.
• Employ, train and build a happy, engaged and professional team who can deliver amazing customer experience.
• Own your site, driving it forward commercially by finding ways to increase revenues and deliver efficiencies with a strong focus on the highest cost lines.

• Increase revenue by attracting more customers and providing the availability required, upselling, increasing secondary spend and developing your site products.
• Oversee efficient staffing and good returns on site expenditure.
• Build a good understanding of the commercial nature of your site.
• Monitor and own the revenue and participant numbers for your site, seeking to undertake corrective action as required.
• Write and maintain the local marketing plan for your site.
• Ensure the completion of the Instructor Local Marketing tasks (LMI) in order to grow brand awareness locally and drive customer bookings.
• Maintain good relationships and have regular meetings with the site’s stakeholders, landowners, marketing partners, local media, and other relevant prospective customer groups.
• Be an active member of the local tourism bodies in order to build Go Ape’s profile.
• Build awareness and knowledge of local competitors monitoring products, pricing, advertising etc.
• Help to identify opportunities to further grow the site business.

• Operate the site in accordance with Company Procedures.
• Ensure a safe workplace environment without risk to health.
• Ensure that all Health & Safety policies, procedures, rules and regulations are adhered to and communicated.
• Deliver training at the beginning of the year, ensuring all new staff are fully aware of company policies and procedures.
• Keep risk assessments up to date and maintain records of all site checks.
• Ensure all participants complete a Risk Acknowledgement prior to participation.

• Work with key support staff to develop opportunities at site.
• Build and maintain good relationships with key parties.
• Attend regular manager meetings in the UK.
• Visit other Go Ape sites when requested.

• Develop and manage an effective site team.
• Create staff rotas and keep records of hours worked, holidays and absence.
• Conduct induction meetings to welcome new staff.
• Conduct annual and regular performance appraisals.
• Manage performance, and where necessary disciplining staff in accordance with company procedures.

• Work closely with the Events Team to ensure all events go smoothly.
• Liaise with caterers and external suppliers prior to all bookings.
• Provide feedback on the event to improve the process/product for the future.

• Meet sales and cost targets as agreed by the Directors.
• Keep receipts of all expenses and mileage as per Company Procedures.
• Ensure the office/cabin is run efficiently.
• Report to the Directors as required.

• Live within 40 minutes commute of site.
• Previous management experience.
• Business acumen, attention to commercial detail.
• Excellent organisation and administrative skills.
• Customer service background and excellent customer service skills.
• Must be a team player and able to work with others.
• Must like working outdoors and be confident working at height.
• First Aid At Work (to be obtained prior to start date).
• Full driving license and own transport.

• All Commercial Site Managers are required to attend the Managers’ Training Week each year.

• Contract Type: Permanent.
• Reports To: Regional Manager.
• Salary: Salary is dependent on skills and experience.
• Holiday Entitlement: 25 days holiday plus Christmas and 8 bank holidays.