Growth Marketing Lead: Build GTM for New Software

Growth Marketing Lead: Build GTM for New Software

Full-Time 55000 - 70000 £ / year (est.) No working from home possible
Quiet Capital

At a Glance

  • Tasks: Lead the go-to-market strategy for innovative software products and drive growth.
  • Company: Join a forward-thinking company focused on revolutionising software solutions.
  • Benefits: Attractive salary, flexible working options, and opportunities for professional growth.
  • Other info: Dynamic team environment with plenty of room for creativity and innovation.
  • Why this job: Be at the forefront of software marketing and make a significant impact.
  • Qualifications: Experience in marketing, strong analytical skills, and a passion for technology.

The predicted salary is between 55000 - 70000 £ per year.

Nothing is building paid software products, and you’ll own the go-to-market end to end, including positioning, messaging, channels, sequencing, and the revenue outcome.

You’ll design growth motions to convert engaged hardware users into software revenue and partner with brand and marketing to build the growth engine with lifecycle, CRM, content, and paid where it earns its CAC.

You’ll shape the target prosumers and feed insights to Product to evolve positioning and products.

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Growth Marketing Lead: Build GTM for New Software employer: Quiet Capital

Verkada is an exceptional employer that fosters a dynamic and innovative work culture in the heart of London. With a strong emphasis on employee growth, you will have the opportunity to take ownership of impactful projects while collaborating closely with sales leadership. The company offers competitive benefits and a high-autonomy environment, making it an ideal place for professionals looking to make a meaningful impact in the B2B marketing landscape.

Quiet Capital

Contact Details:

Quiet Capital Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Growth Marketing Lead: Build GTM for New Software

Show Your Creative Side

In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Quiet Capital and show them what you can bring to the table.

Engage in Marketing Communities

Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Quiet Capital are looking for.

Leverage Social Media

Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Quiet Capital on these platforms can catch the eye of recruiters and show you're genuinely interested in them.

Attend Industry Events

Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Quiet Capital. Bring your business cards and be prepared to chat about how you can contribute!

We think you need these skills to ace Growth Marketing Lead: Build GTM for New Software

Go-to-Market Strategy
Positioning
Messaging
Channel Strategy
Revenue Management
Growth Marketing
Customer Acquisition Cost (CAC)

Some tips for your application 🫡

Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Quiet Capital. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.

Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.

Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!

Demonstrate Your Understanding of Quiet Capital:Show us that you’ve done your homework! In your application, briefly mention what you admire about Quiet Capital’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!

How to prepare for a job interview at Quiet Capital

Showcase Your Creative Campaigns

Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Quiet Capital will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.

Know Your Digital Tools Inside Out

If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.

Be Ready for Scenario-Based Questions

At Quiet Capital, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.

Demonstrate Your Passion for Marketing

As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.