At a Glance
- Tasks: Lead CRM strategy and optimise marketing automation for customer engagement.
- Company: Quickline, a mission-driven company providing reliable broadband to all.
- Benefits: Generous leave, health cashback scheme, and exciting social events.
- Other info: Join a dynamic team focused on customer satisfaction and innovation.
- Why this job: Make a real impact on customer journeys and drive engagement with data-driven insights.
- Qualifications: Experience in CRM and marketing automation, especially with Salesforce.
The predicted salary is between 36000 - 60000 £ per year.
We're Quickline, and we believe everyone deserves great internet. Whoever you are, wherever you are and whatever you do online - our customers are at the heart of everything we do. So we're on a mission to provide lightning fast, reliable broadband that reaches the places other providers leave behind. Our mission relies on a team full of inspiring, customer obsessed people, and we're looking for a CRM & Automation Lead to lead the strategy, execution and optimisation of CRM and marketing automation activity across all digital communication touch points.
Could that be you? If designing automated customer journeys and seeing data-driven campaigns boost engagement, retention, and lifetime value puts a smile on your face, we'd love to hear from you.
Here's why you'll love this role…
- Take ownership of Salesforce CRM data, ensuring accuracy, segmentation and audience strategy across campaigns
- Design, build and optimise automated customer journeys that drive engagement and retention
- Deliver impactful email, SMS and Member Get Member campaigns from concept to reporting
- Collaborate with Digital, Performance, Brand, and Engagement teams to align CRM activity with wider marketing objectives
- Analyse campaign performance and implement continuous improvements through testing and data-driven insights
Here's why you'll be great in this role…
- You have proven experience in CRM, lifecycle marketing, or marketing automation
- Hands on experience with Salesforce CRM and Marketing Cloud, with strong journey mapping skills
- Data driven mindset with strong analytical skills to interpret metrics like open rates, CTR, churn, and LTV
- Highly organised, proactive, and comfortable taking ownership in a fast-paced, evolving environment
The benefits…
- Pension – 5% employer / 5% employee contribution.
- Health Cashback Scheme – Can claim back prescription, GP and optician charges, therapy allowance, private outpatient consultations, EAP, 24/7 remote GP service, member discounts.
- 25 days annual leave + bank holidays, your birthday, house move and wedding day off.
- Option to buy or sell up to 5 additional days annual leave
- Enhanced Paternity/Maternity/Adoption leave
- High Street Shopping Discount Scheme - Holidays, food and drink, insurance, sport, tech, high street, Ikea, M&S, cinema etc.
- Free Parking on site.
- Regular ‘Lunch & Learns'
- Social Events – Summer and End of Year parties etc.
- Customer Obsessed Awards - Regular opportunities to win!
Note to agencies – Quickline have an internal recruitment team. We will not accept unsolicited CVs from any source other than directly from a candidate via our Applicant Tracking System (“ATS”). Any unsolicited CVs sent to Quickline, via the Quickline careers email address, directly to Quickline employees or managers, will be considered Quickline property and Quickline are free to contact those prospective candidates directly with zero financial repercussions. For further information refer to our careers page. Please note: You must have the right to work in the UK in order to be successfully appointed to this role.
CRM & Automation Lead employer: Quickline Communications
At Quickline, we pride ourselves on being an exceptional employer that values our team members as much as our customers. Located in Willerby, we foster a supportive work culture that encourages personal and professional growth, offering comprehensive benefits such as a generous pension scheme and health cashback options. Join us to be part of a mission-driven company where your contributions directly impact the lives of others by providing reliable internet access to underserved areas.
StudySmarter Expert Advice🤫
We think this is how you could land CRM & Automation Lead
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Quickline Communications and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Quickline Communications are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Quickline Communications on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Quickline Communications. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace CRM & Automation Lead
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Quickline Communications. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Quickline Communications:Show us that you’ve done your homework! In your application, briefly mention what you admire about Quickline Communications’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Quickline Communications
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Quickline Communications will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Quickline Communications, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
