At a Glance
- Tasks: Lead exciting marketing campaigns and create engaging content for student recruitment.
- Company: Join Queen Mary University of London, a top Russell Group university.
- Benefits: Competitive salary, generous leave, pension scheme, and flexible working options.
- Other info: Diverse and inclusive workplace with excellent professional development opportunities.
- Why this job: Make a real impact in higher education and help shape the future of students.
- Qualifications: Experience in marketing, CRM, and a passion for student outreach.
The predicted salary is between 40000 - 50000 £ per year.
You're an experienced marketing and campaigns professional looking for your next challenge, either a step up from your current role or a move into the Higher Education Sector. You'll have hands‑on experience across channels including email, paid social and organic social, and be confident working with agencies to deliver successful campaigns. Experience in student recruitment, outreach, widening participation or the Higher Education sector is a bonus, but not essential.
Qualifications
- A degree or equivalent relevant professional experience
- Strong CRM and email marketing experience (Salesforce and Marketing Cloud are highly desirable)
- A track record of developing effective marketing and content strategies
- Confidence using analytics to measure performance and optimise campaigns
- Excellent relationship‑building, stakeholder management and influencing skills
- An understanding of UK and international student recruitment
This exciting and varied role sits within the Marketing and Communications directorate of one of the UK's leading universities. The team is responsible for marketing the profile of Queen Mary University of London, a part of the highly regarded Russell Group. The postholder will play a key role in the attraction, recruitment, and nurture of students from the UK and Overseas.
The Directorate of Marketing & Communications is responsible for building QMUL's brand and profile through internal and external communications activity, recruiting students (home and international) and marketing our educational programmes.
About Queen Mary: At Queen Mary University of London, we believe that a diversity of ideas helps us achieve the previously unthinkable. Throughout our history, we've fostered social justice and improved lives through academic excellence. We continue to live and breathe this spirit today, not because it's simply “the right thing to do” but for what it helps us achieve and the intellectual brilliance it delivers. We continue to embrace diversity of thought and opinion in everything we do, in the belief that when views collide, disciplines interact, and perspectives intersect, truly original thought takes form.
We offer competitive salaries, access to a generous pension scheme, 30 days’ leave per annum (pro‑rated for part‑time/fixed‑term), a season ticket loan scheme and access to a comprehensive range of personal and professional development opportunities. In addition, we offer a range of work‑life balance and family‑friendly, inclusive employment policies, campus facilities and flexible working arrangements. Queen Mary’s commitment to our diverse and inclusive community is embedded in our appointments processes. Reasonable adjustments will be made at each stage of the recruitment process for any candidate with a disability. We are open to considering applications from candidates wishing to work flexibly.
Campaigns and Content Manager employer: Queen Mary University of London
Queen Mary University of London is an exceptional employer, offering a vibrant work culture that fosters collaboration and innovation within the Business Development team. Employees benefit from competitive salaries, flexible working arrangements, and ample opportunities for professional growth, making it an ideal place for those seeking meaningful and rewarding careers in a supportive academic environment.
Contact Details:
Queen Mary University of London Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Campaigns and Content Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Queen Mary University of London and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Queen Mary University of London are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Queen Mary University of London on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Queen Mary University of London. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Campaigns and Content Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Queen Mary University of London. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Queen Mary University of London:Show us that you’ve done your homework! In your application, briefly mention what you admire about Queen Mary University of London’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Queen Mary University of London
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Queen Mary University of London will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Queen Mary University of London, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
