At a Glance
- Tasks: Create engaging digital content that drives conversions and boosts brand authority.
- Company: Join K3 Advisory Group, a dynamic team in the heart of digital marketing.
- Benefits: Enjoy competitive salary, performance bonuses, and flexible hybrid working.
- Other info: Work with innovative tools and collaborate with creative teams.
- Why this job: Make your mark in a fast-paced environment with real career growth potential.
- Qualifications: Strong writing skills and a knack for digital marketing strategies.
The predicted salary is between 35000 - 45000 £ per year.
Role Overview
We are looking for a talented Digital Copywriter to produce compelling, optimised content across web, email, paid media, and digital campaigns within the Brand & Communications function at K3 Advisory Group.
You will write with a commercial mindset, producing copy that drives engagement, conversion, and brand authority across a range of formats and audiences.
Working alongside SEO, performance, and creative teams, you will ensure copy is on‑brand and optimised for channel performance.
Key Responsibilities
- Leadership & Management
- Deadline delivery
- TOV (tone of voice) governance
- Test & learn delivery
- Conversion copy performance (by channel)
- Functional Responsibilities
- You will craft web and CRO copy - from homepage messaging and service pages to landing pages, forms, CTAs, navigation, error messages and thank‑you pages - written to convert.
- You will write SEO‑led content across blogs, pillar pages, topic clusters, service pages, metadata and FAQs, building the copy that underpins K3's organic visibility.
- You will write for email and automation - welcome journeys, nurture sequences, sales enablement, cross‑sell, upsell/win‑back and event communications - bringing every touchpoint of the customer lifecycle to life.
- You will create paid media copy across Google Ads, Linked In, Meta and display/programmatic, tailoring headlines, hooks and CTAs to each platform's strengths.
- You will write organic content that drives engagement across executive profiles and brand channels, adapting your approach to each platform's algorithm and features.
- You will tailor copy to funnel stage, placement and format, from native to non‑native, and static to video and animation.
- You will run A/B tests by channel, using the results to continually sharpen what you write next.
- You will use in‑house AI tools to accelerate content creation for ICP‑segmented audiences, powering dynamic content generation and personalisation at scale.
- Key performance measures
- Web - CVR%, form completion rate, bounce rate, time on page, scroll depth, lead: opportunity CVR, revenue
- Email - open rate, CTR, CTOR, CVR rate, pipeline generated, revenue influenced, unsubscribe rate
- Paid - CTR, CVR, CPL, CAC, ROAS, pipeline contribution
- Organic - engagement rate, shares, comments, reach, CTR, leads
- SEO - organic traffic uplift, rankings, SERP CTR, leads, revenue
What We Offer
- Competitive salary, commensurate with experience and seniority
- Performance‑related bonus linked to individual and business outcomes
- Hybrid and flexible working arrangements
- Structured professional development budget and learning opportunities
- Pension and healthcare options
- Exposure to a broad and diverse portfolio of professional services businesses across K3 Advisory Group
- A fast‑paced, commercially driven environment with real scope for career progression
Please note this role is working on a hybrid basis from our Manchester or London office.
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Digital Copywriter in Manchester employer: Quantuma
At Quantuma, we pride ourselves on being an excellent employer, offering a dynamic work culture in our Manchester office that fosters collaboration and professional growth. Our commitment to employee development is matched by our focus on compliance and client satisfaction, making this role not only rewarding but also integral to our success. Join us to be part of a supportive team where your contributions are valued and recognised.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Copywriter in Manchester
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for Quantuma and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like Quantuma are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with Quantuma on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at Quantuma. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Digital Copywriter in Manchester
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit Quantuma. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of Quantuma:Show us that you’ve done your homework! In your application, briefly mention what you admire about Quantuma’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at Quantuma
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at Quantuma will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At Quantuma, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
