Strategic Product Marketing Lead - Fintech & GTM
Strategic Product Marketing Lead - Fintech & GTM

Strategic Product Marketing Lead - Fintech & GTM

Full-Time 48000 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead go-to-market strategies for innovative financial products and create engaging marketing campaigns.
  • Company: Dynamic fintech company based in Greater London with a focus on innovation.
  • Benefits: Hybrid work model, competitive salary, and opportunities for professional growth.
  • Why this job: Shape the future of fintech and make a real impact in the market.
  • Qualifications: Extensive B2B product marketing experience and CRM proficiency required.
  • Other info: Join a collaborative team in a fast-paced environment.

The predicted salary is between 48000 - 72000 £ per year.

A fintech company in Greater London is seeking a strategic Product Marketing Manager to lead go-to-market initiatives for their financial products. The role involves defining target segments, developing multi-channel campaigns, and crafting compelling narratives to enhance market positioning.

Responsibilities

  • Lead go-to-market initiatives for financial products
  • Define target segments
  • Develop multi-channel campaigns
  • Craft compelling narratives to enhance market positioning

Qualifications

  • Extensive B2B product marketing experience
  • Proficiency with CRM tools
  • Right to work in the UK

Working Arrangements

Hybrid work model post-probation

Strategic Product Marketing Lead - Fintech & GTM employer: Quant Network Limited

Join a dynamic fintech company in Greater London that prioritises innovation and employee growth. With a hybrid work model, you will enjoy a flexible work environment while collaborating with a passionate team dedicated to redefining financial products. The company offers robust professional development opportunities and a culture that values creativity and strategic thinking, making it an excellent place for those seeking meaningful and rewarding employment.
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Contact Detail:

Quant Network Limited Recruiting Team

StudySmarter Expert Advice 🤫

We think this is how you could land Strategic Product Marketing Lead - Fintech & GTM

✨Tip Number 1

Network like a pro! Reach out to people in the fintech space on LinkedIn or at industry events. We can’t stress enough how valuable personal connections can be in landing that dream role.

✨Tip Number 2

Showcase your skills! Create a portfolio or a personal website that highlights your past campaigns and successes. This gives potential employers a taste of what you can bring to the table.

✨Tip Number 3

Prepare for interviews by researching the company’s products and market positioning. We want you to walk in with insights and ideas that show you’re already thinking strategically about their needs.

✨Tip Number 4

Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search.

We think you need these skills to ace Strategic Product Marketing Lead - Fintech & GTM

B2B Product Marketing
Go-to-Market Strategy
Target Segment Definition
Multi-Channel Campaign Development
Narrative Crafting
Market Positioning
CRM Tools Proficiency
Strategic Thinking

Some tips for your application 🫡

Tailor Your CV: Make sure your CV speaks directly to the role of Strategic Product Marketing Lead. Highlight your B2B product marketing experience and any relevant campaigns you've led. We want to see how your skills align with our needs!

Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about fintech and how you can enhance our market positioning. Be sure to mention specific examples of your past successes in go-to-market initiatives.

Showcase Your CRM Proficiency: Since proficiency with CRM tools is key for this role, don’t forget to mention the specific tools you’ve used and how they’ve helped you in your previous roles. We love seeing how you leverage technology to drive results!

Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep everything organised and ensures your application gets the attention it deserves. We can't wait to hear from you!

How to prepare for a job interview at Quant Network Limited

✨Know Your Fintech Stuff

Make sure you brush up on the latest trends in fintech and understand the company's products inside out. Being able to discuss how your experience aligns with their offerings will show that you're genuinely interested and knowledgeable.

✨Segment Savvy

Prepare to talk about how you would define target segments for their financial products. Think about different customer personas and be ready to share examples of how you've successfully identified and targeted segments in your previous roles.

✨Campaign Creativity

Have a few ideas for multi-channel campaigns ready to share. Think about what channels would work best for their products and how you would craft messages that resonate with potential customers. This shows your strategic thinking and creativity.

✨Narrative Crafting Skills

Be prepared to discuss how you would create compelling narratives for their products. Bring examples of past narratives you've developed and explain how they enhanced market positioning. This will demonstrate your ability to communicate effectively and engage audiences.

Strategic Product Marketing Lead - Fintech & GTM
Quant Network Limited
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