Content Writer

6 month Fixed term opportunity

The Content Creator’s responsibilities span instructional design, content strategy, narrative development, brand alignment, cross-functional collaboration, and learner impact.

You translate complex client inputs into clear, compelling learning and enablement content that is accurate, usable, and genuinely valuable for the audience.

• Content Strategy & Narrative Development
• Translate complex client narratives, products, and use cases into engaging, learner-friendly stories and content structures.

• Take complex briefs and ask sharp, practical questions to clarify

• Audience and context of use
• Asset-level goals vs programme-level goals
• Desired behaviour change or business impact
• Tone, constraints, and success measures
• Propose smart formats and approaches to communicate content clearly (e. g., scenario-based learning, modular job aids, decision trees, talk tracks, demos, cheat sheets).
• Build narrative flow that keeps the audience oriented, motivated, and able to act.
• Instructional Design & Learning Content Development

• Create a wide range of content types, including

• Sales and training slide decks
• Learning assets (infosheets, demo guides, job aids)
• Sales enablement playbooks and toolkits
• E-learning scripts or module-ready content
• Video scripts, storyboards, and narration copy
• Infographics and visual learning content (in collaboration with design)
• Developer or technical enablement assets such as guides, integration playbooks, technical onboarding materials, and demo flows for technical products or platforms
• Apply adult learning principles where relevant (clarity, relevance, practice, feedback, reinforcement).
• Write with precision and usability: the output should be immediately usable by the intended audience without additional explanation.
• Co-working with AI (required)

You should be proficient and confident using AI tools as part of your workflow — to increase speed, sharpen thinking, and improve quality (without outsourcing judgement).

• Use AI to accelerate outlining, drafting, iteration, summarisation, and content versioning.
• Validate all AI-assisted outputs for accuracy, tone, inclusivity, and brand alignment.
• Use AI to stress-test clarity (e. g., “what would a first-time learner misunderstand?”) and strengthen examples, knowledge checks, or scenario realism.
• Maintain confidentiality and follow project guidance on what can and cannot be shared with AI tools.
• Subject Matter Translation (Enterprise / B2B)
• Transform technical product information into solution-focused content that supports sales conversations, customer confidence, and real-world application.
• Synthesise dense source material into crisp, high-value content with a clear throughline.
• Where needed, create realistic scenarios that reflect customer contexts, objections, or decision points — without inventing unsupported claims.
• Brand Alignment & Messaging
• Deliver content that adheres strictly to client brand guidelines, tone, and voice.
• Maintain consistency across assets (terminology, formatting, naming conventions, and narrative).
• Produce concise outputs that meet runtime or consumption goals (e. g., “under X minutes”, “one-page job aid”, “5-slide talk track”), without losing meaning.
• Collaboration & Ways of Working
• Attend briefing and project meetings as needed to gather context and confirm direction.
• Collaborate effectively with the project POC, learning/design partners, and wider delivery team.
• Proactively flag ambiguity, missing inputs, or risks early — with proposed solutions, not just problems.
• Work smoothly across Google Workspace and shared documentation workflows (Docs, Slides, Drive).
• Feedback Integration & Quality Control
• Receive and incorporate feedback constructively, quickly, and accurately.
• Maintain high standards of accuracy, consistency, and instructional soundness across all deliverables.

• Conduct final quality checks before submission, including

• Accuracy and completeness vs brief
• Flow and readability
• Consistent terminology and style
• Formatting and usability
• Fact-checking and claim discipline (no unverified statements)
• Conduct technical accuracy checks against source documentation, SME feedback, and approved product guidance, ensuring all implementation steps, claims, terminology, and examples are correct.

Requirements

• Must Have
• Proven experience creating learning and/or enablement content for Enterprise / B2B audiences.
• Strong writing and editing craft: clarity, structure, tone control, and narrative flow.
• Confidence turning complex technical or product content into accessible, usable outputs.
• Comfort working within Google Workspace (Docs and Slides especially).
• Strong collaboration habits: proactive communication, reliable follow-through, and comfort working with feedback.
• Confident co-working with AI tools in a professional content workflow (drafting, iteration, refinement).
• Nice to Have
• Experience in sales enablement, customer enablement, or enterprise L&D.
• Experience creating e-learning scripts or content designed for LMS build.
• Familiarity with AI enablement and/or technical product domains.
• Experience creating developer enablement, technical onboarding, implementation training, or Saa S/product education content.
• Familiarity with API documentation tools, Postman, Swagger/Open API, developer portals, or technical sandbox environments.
• Experience working with AI, Saa S, cloud, data, or developer platform products.