Demand Generation Manager in London

Demand Generation Manager in London

London Full-Time 36000 - 60000 £ / year (est.) No working from home possible
Quadient

At a Glance

  • Tasks: Lead marketing strategies to boost sales and engage customers through tailored campaigns.
  • Company: Quadient supports businesses in their digital transformation with innovative automation solutions.
  • Benefits: Enjoy flexible hybrid work, continuous learning opportunities, and a supportive community.
  • Other info: We welcome diverse applicants and offer reasonable modifications during the interview process.
  • Why this job: Make a real impact in a dynamic environment that values creativity and collaboration.
  • Qualifications: Bachelor's degree and 5 years in B2B marketing; strong project management and communication skills required.

The predicted salary is between 36000 - 60000 £ per year.

Connect with Quadient. At Quadient, we support businesses of all sizes in their digital transformation and growth journey, unlocking operational efficiency with reliable, secure, and sustainable automation processes. Our success in delivering innovation and business growth is inspired by the connections our diverse teams create every day, with our clients and each other. It’s these connections that make Quadient such an exceptional place to grow your career, develop your skills and make a real impact - help our future-focused business lead the way in powering secure and sustainable business connections through digital and physical channels.

The Demand Generation Manager plays a pivotal role in translating regional marketing strategy into actionable and successful marketing programs to support overarching business objectives. This role demands a strategic mindset and the ability to collaborate effectively with global campaign teams and regional sales to bolster the sales pipeline, elevate brand presence, and engage with our customer base and prospects through effective and locally tailored marketing initiatives. Hybrid opportunity based out of our Stratford, London location.

The key skills and experience we are looking for include:

  • Lead and manage end-to-end execution of field marketing plans aligned with sales objectives, coordinating with cross-functional teams, channel marketing, and sales.
  • Develop and implement targeted Account-Based Marketing (ABM) strategies to engage with key accounts. Collaborate closely with the sales team to identify high-value accounts and create personalized marketing campaigns tailored to their specific needs and pain points. Supervise the creation of customized content, targeted events and personalized outreach efforts. Use data-driven insights to continuously refine ABM tactics, ensuring alignment with overall sales goals and maximizing ROI on marketing activities.
  • Manage regional marketing campaigns, including but not limited to events, webinars, workshops, and local outreach activities. Ensure that these initiatives are timely, within budget, and effectively meet their objectives.
  • Collaborate closely with the sales team to understand their needs and ensure that field marketing activities support the sales pipeline and revenue goals. Provide the sales team with the necessary tools and materials for effective field marketing.
  • Planning, coordinating, and executing trade shows, conferences, and other field events. This includes managing vendors, logistics, budgets, and on-site operations.
  • Work in cross-functional agile teams with campaign strategists, sales, product marketing, and design teams to align regional activities with global initiatives, campaign strategies, and objectives.
  • Communicate effectively with stakeholders about campaign progress, results, and requirements.

Your profile:

  • Bachelor's degree in Marketing, Business, or related field.
  • Minimum of 5 years of experience in B2B marketing, focusing on regional or field marketing and strategy.
  • Demonstrated success in planning and executing marketing campaigns.
  • Advanced project management skills, capable of leading multiple marketing programs simultaneously.
  • Excellent communication skills, both written and verbal.
  • Proficiency in marketing automation tools, CRM systems, and analytics platforms.
  • Knowledge of digital marketing channels including email, social media, and online advertising.
  • Data-driven approach with strong analytical skills for campaign performance evaluation.
  • Creative and innovative mindset for developing unique campaign strategies.
  • Ability to thrive in a fast-paced, collaborative environment, driving teams towards operational objectives.

Knowledge gaps can be filled. Even if you don’t satisfy every single requirement or meet every qualification listed, we still want to hear from you. Ready to lead the way? Apply now.

Rewards & Benefits:

  • Flexible Work: Embrace a hybrid work model blending office and remote setup for a balanced lifestyle.
  • Endless Learning: Access global opportunities for growth through our 24/7 online learning platform.
  • Inclusive Community: Join our Empowered Communities and engage in our Philanthropy program.
  • Comprehensive Rewards: Enjoy competitive Total Rewards covering wellness, work/life balance, and more, including a generous referral scheme.
  • Caring for Wellbeing: Access our complimentary employee assistance program for mental health support.

Smart Work at Quadient: At Quadient, our Smart Work approach fosters connection, collaboration, and innovation while offering flexibility based on role requirements. Whether on-site, hybrid, or remote, our work environments are designed to support productivity and engagement. Hybrid employees balance remote and in-office work, on-site roles contribute daily to our vibrant workplace culture, and remote employees stay connected through virtual collaboration and in-person events. No matter where you work, you’ll be part of a dynamic, people-first community that drives success together.

Be yourself at Quadient: Our values define how we work as a team: Empowerment, Passion, Inspiration and Community. They inspire us to be EPIC. Together. What makes Quadient different is how different we are. We’re a team of individuals with one goal but many perspectives. When you connect with Quadient, you become part of a community that cares - in a culture that embraces differences and values every voice.

We will consider any reasonable modifications to the interview process. If you require any assistance with the application process, please email us at career@quadient.com. Quadient is an Equal Employment Opportunity Employer. We firmly believe in zero discrimination in employment on any basis, including race, color, religion, sex, national origin, age, disability, veteran or military status, genetic information, citizenship status, and any other characteristics protected by local, state, or federal law.

People. Connected.

Demand Generation Manager in London employer: Quadient

At Quadient, we pride ourselves on being an exceptional employer that champions innovation and collaboration in a vibrant hybrid work environment based in Stratford, London. Our commitment to employee growth is evident through our 24/7 online learning platform and inclusive community initiatives, ensuring that every team member can thrive while making a meaningful impact in their role. With a focus on well-being and a culture that values diverse perspectives, Quadient offers a rewarding career path for those looking to connect and contribute to our future-focused mission.

Quadient

Contact Details:

Quadient Recruitment Team

StudySmarter Expert Advice🤫

We think this is how you could land Demand Generation Manager in London

Tip Number 1

Familiarise yourself with Quadient's core values and mission. Understanding how they empower businesses through digital transformation will help you align your responses during interviews, showcasing your passion for their goals.

Tip Number 2

Network with current or former employees on platforms like LinkedIn. Engaging in conversations about their experiences can provide valuable insights into the company culture and expectations for the Demand Generation Manager role.

Tip Number 3

Prepare to discuss specific examples of successful marketing campaigns you've led, particularly those that involved collaboration with sales teams. Highlighting your ability to drive results through teamwork will resonate well with the hiring managers.

Tip Number 4

Stay updated on the latest trends in B2B marketing and automation tools. Being knowledgeable about current strategies and technologies will demonstrate your commitment to continuous learning and innovation, which is crucial for this role.

We think you need these skills to ace Demand Generation Manager in London

B2B Marketing
Account-Based Marketing (ABM)
Project Management
Campaign Planning and Execution
Cross-Functional Collaboration
Data Analysis
Marketing Automation Tools

Some tips for your application 🫡

Tailor Your CV:Make sure your CV highlights relevant experience in B2B marketing, particularly in regional or field marketing. Use keywords from the job description to demonstrate that you meet the specific requirements for the Demand Generation Manager role.

Craft a Compelling Cover Letter:Write a cover letter that showcases your strategic mindset and ability to collaborate with sales teams. Provide examples of successful marketing campaigns you've executed and how they align with the objectives outlined in the job description.

Showcase Analytical Skills:In your application, emphasise your data-driven approach and analytical skills. Mention specific tools or platforms you have used to evaluate campaign performance and how these insights have informed your marketing strategies.

Highlight Communication Skills:Since excellent communication is key for this role, include examples of how you've effectively communicated with stakeholders about campaign progress and results. This could be through presentations, reports, or team collaborations.

How to prepare for a job interview at Quadient

Understand the Role

Before the interview, make sure you thoroughly understand the responsibilities of a Demand Generation Manager. Familiarise yourself with key concepts like Account-Based Marketing (ABM) and how they relate to sales objectives. This will help you articulate your experience and how it aligns with the company's needs.

Showcase Your Data Skills

Since the role requires a data-driven approach, be prepared to discuss how you've used analytics in past marketing campaigns. Bring examples of how you've evaluated campaign performance and adjusted strategies based on data insights to maximise ROI.

Prepare for Collaboration Questions

Given the emphasis on cross-functional teamwork, expect questions about your experience working with sales teams and other departments. Prepare specific examples that demonstrate your ability to collaborate effectively and drive results through teamwork.

Demonstrate Creativity

The job calls for a creative mindset in developing unique campaign strategies. Think of innovative marketing initiatives you've led or contributed to in the past. Be ready to share these ideas and how they positively impacted your previous employers.