Marketing Manager

Qinecsa is a global leader in pharmacovigilance, combining 20+ years of experience with a powerful, flexible technology and service platform. We’re 100% focused on transforming drug safety through innovation – solving complex PV challenges, eliminating fragmentation, and delivering end-to-end solutions that raise the benchmark for patient safety. That’s why leading health authorities, pharma, and biotech companies trust us as their single, accountable partner.

We’re looking for an experienced and results-driven Marketing Manager to lead the planning and execution of integrated marketing initiatives that build Qinecsa’s brand, generate qualified leads, and support business growth. This is a hands-on role requiring a blend of strategic thinking, creative development, and campaign management across digital and offline channels.

Key Responsibilities include (but are not limited to):

• Event Management
  • Plan, coordinate and execute Qinecsa’s global event calendar, including trade shows, conferences, and hosted roundtables.
  • Oversee end-to-end logistics: booth design, promotional materials, delegate management, and pre/post-event communications.
  • Track event ROI and lead generation, collaborating closely with the commercial team.
• Webinars & Virtual Events
  • Own the strategy and execution of Qinecsa’s webinar and digital event programme—from content planning and speaker coordination to promotion and follow-up.
  • Collaborate with subject matter experts to deliver high-value content for key buyer personas.
  • Measure webinar performance and identify opportunities for continuous improvement.
• CRM & Database Management
  • Manage and maintain the integrity of Qinecsa’s CRM system (e.g., Zoho, Salesforce), ensuring accurate segmentation and reporting.
  • Develop and execute email campaigns for lead nurturing, re-engagement, and event promotion.
  • Support alignment with sales by ensuring campaign and lead tracking flows smoothly into CRM.
• Campaign Planning & Execution
  • Develop and execute multi-channel marketing campaigns that drive awareness, engagement, and lead generation across key customer segments (pharma, biotech, CROs).
  • Coordinate the creation of marketing assets (emails, landing pages, social posts) to support campaigns.
  • Analyse campaign performance, track KPIs (leads, MQLs, ROI), and use data to optimise activities and reporting.
• General Marketing
  • Support the Director of Marketing with go-to-market strategies for new service lines and product launches.
  • Support the marketing team with content creation including thought leadership, case studies, email campaigns, whitepapers, and social media assets.
  • Manage external agency relationships and freelancers where needed.
  • Maintain consistent brand application across all channels and campaigns.

Skills and Competencies

• 5+ years' B2B marketing experience, preferably in life sciences, health tech, or professional services.
• Proven ability to deliver impactful campaigns that drive measurable business results.
• Experience in event management, including conference attendance and internal webinar programme management.
• Proficient in English with strong copywriting, storytelling, and content development skills.
• Experience managing digital channels, CRM systems (e.g., Zoho or Salesforce), WordPress and marketing automation tools.
• Excellent project management and organisational skills.
• Strong commercial awareness and a data-driven mindset.
• Ability to work cross-functionally in a fast-paced, collaborative environment.
• Understanding of pharmacovigilance or the broader pharmaceutical services landscape is a plus.

What We Offer

• The opportunity to make an impact at a fast-growing, innovation-led company.
• A collaborative, purpose-driven culture focused on patient safety.
• Flexible work arrangements and supportive team environment.
• Ongoing learning and career development opportunities.