Senior Data & Insights Analyst
Senior Data & Insights Analyst

Senior Data & Insights Analyst

London Full-Time 42000 - 60000 ÂŁ / year (est.) No home office possible
Go Premium
QiH Group

At a Glance

  • Tasks: Drive key decisions through data analysis and insights across the business.
  • Company: QiH is a fast-growing, innovative marketing scale-up based in London.
  • Benefits: Enjoy hybrid working, competitive salary, bonuses, and private healthcare.
  • Why this job: Be part of a dynamic team where your insights directly impact growth and success.
  • Qualifications: Degree in a maths/science subject with strong analytics experience required.
  • Other info: Join a culture that values collaboration, creativity, and continuous learning.

The predicted salary is between 42000 - 60000 ÂŁ per year.

Join to apply for the Senior Data & Insights Analyst role at QiH Group

Join to apply for the Senior Data & Insights Analyst role at QiH Group

Get AI-powered advice on this job and more exclusive features.

Our Company:
QiH is a fast-growing, innovative, and progressive scale-up business headquartered in London with a collective of brilliant brains in Skopje. We specialise in multi-channel marketing. Thanks to our Affiliate, Paid Media, SEO, Retention, and Data and analytics teams, we are successful across several areas in a highly competitive industry.

Our Company:
QiH is a fast-growing, innovative, and progressive scale-up business headquartered in London with a collective of brilliant brains in Skopje. We specialise in multi-channel marketing. Thanks to our Affiliate, Paid Media, SEO, Retention, and Data and analytics teams, we are successful across several areas in a highly competitive industry.
Data is at the core of what we do at QiH, but our people are at the heart of our success! At QiH, we have created an energetic and target-driven culture and continuously invest in each individual.
The Role:
QIH is seeking a Senior Data & Insights Analyst to play a central role in driving key decisions across every aspect of the business during a period of rapid growth. The Senior Analyst will sit within the data team, and be responsible for providing vital analysis and insights, working with different teams to scope, build and roll-out a range of strategic initiatives.
This is a unique opportunity to be on the front-line of a highly profitable, fast growing, innovative business and help deliver on our ambitious growth plans.
You’ll be joining a data-driven organisation where analytics drives business planning, and leadership relies on robust insight for critical decisions.
Who We’re Looking For
We’re looking for an experienced analyst with a strong track record of transforming complex data into commercial value. You bring deep expertise in analytics and have demonstrated your ability to deliver impactful insights, particularly in the areas of customer behaviour, marketing optimisation, and performance forecasting. You have a natural curiosity to dig into the data and a determination to uncover the “why” behind the numbers. You thrive in a collaborative environment, working across departments to turn analysis into business action.
Key Responsibilities

  • Provide a key role in QIH’s BI strategy and analytical requirements
  • Collaborate cross-functionally with marketing, product, and commercial teams to align data initiatives with key business objectives.
  • End to End Business Intelligence development
  • Support the development of the Data Warehouse structure
  • Oversee Front end visualisation in Tableau
  • Implementing and managing tracking solutions using Google Tag Manager and other tools to enhance our digital analytics capabilities.
  • Conduct detailed investigations, identifying business requirements and pain points through a range of data gathering methods
  • Conduct analysis on key areas of the business to highlight opportunities to improve profitability, including but not limited to:
    • Cohort Analysis
    • Demographic segmentation
    • Predictive value modelling
    • Spend/Cost management
    • Recommendation engines (e.g. for advertising)
  • Develop and maintain high-performance dashboards in Tableau based on stakeholder requirements
  • Partner with the wider data team to optimise dashboard structure, data source efficiency, and user experience
  • Build strong relationships across all of the different teams in the business, becoming a trusted source of business intelligence
  • Create technical documentation for BI tools and provide technical support and training for BI reports, dashboards, and tools to end users
  • About you:

    • Degree in a maths/science-based subject
    • Strong written and verbal communication skills, with the ability to influence others and present to both technical and non-technical stakeholders
    • Strong hands-on experience with analytics and data tools, including Google Tag Manager, Google Analytics, Tableau, Excel, Google BigQuery, and a solid understanding of SQL
    • Familiarity with dashboard design and best practices, especially for executive and operational audiences
    • Commercially minded and data-driven, with a passion for applying testing, research, and analytics to inform and justify business decisions
    • Proactive and self-directed, able to manage multiple priorities, work independently, and deliver under pressure in a fast-paced environment
    • Technically confident and analytically strong, with experience navigating large, complex datasets and turning them into clear insights
    • Collaborative and communicative, with excellent written and verbal English skills and a natural ability to work as part of a cross-functional team

    Preferred Skills & Experience

    • Experience working with marketing data across acquisition, conversion, and retention funnels, ideally within an affiliate or performance marketing environment
    • Hands-on familiarity with platforms such as Meta Ads, Google Ads, Snapchat Ads, or similar digital advertising tools
    • Strong understanding of A/B testing principles and tools, including setup, evaluation, and reporting of test outcomes
    • Experience in coaching, mentoring, and supporting the development of team members within a data or analytics function

    What You’ll Get:

    • Competitive Basic Salary
    • Quarterly Bonuses
    • Hybrid working
    • Private Health Care
    • Market Leading Training Programme
    • Recognition & Reward Scheme
    • Annual Company Conference (previous destinations Bologna, Dubrovnik, Belgrade and Thessaloniki)
    • Regular Happy Hour / Team Lunches
    • Free Coffee, Drinks & Snacks

    What’s the next step?
    Our hiring process ensures we\’re recruiting the right people for the role. We ensure that people are as suitable for us as we are for them.
    If you like the sound of what we\’re all about at QiH and want to join a team where you can make an impact, please apply or contact us at

    Seniority level

    • Seniority level

      Mid-Senior level

    Employment type

    • Employment type

      Full-time

    Job function

    • Job function

      Research, Analyst, and Information Technology

    • Industries

      Advertising Services

    Referrals increase your chances of interviewing at QiH Group by 2x

    Sign in to set job alerts for “Insights Analyst” roles.

    London, England, United Kingdom 2 days ago

    London, England, United Kingdom 2 days ago

    London, England, United Kingdom 4 days ago

    City Of London, England, United Kingdom ÂŁ39.00-ÂŁ45.00 2 weeks ago

    London, England, United Kingdom 1 week ago

    London, England, United Kingdom 6 days ago

    London, England, United Kingdom 3 days ago

    Greater London, England, United Kingdom 1 week ago

    London, England, United Kingdom 1 week ago

    London, England, United Kingdom 5 days ago

    Data Analyst – Up to £100k base salary + Bonus!

    London, England, United Kingdom 5 days ago

    Camden Town, England, United Kingdom 4 days ago

    London, England, United Kingdom 2 days ago

    London, England, United Kingdom 3 weeks ago

    London, England, United Kingdom 2 weeks ago

    City Of London, England, United Kingdom ÂŁ80,000.00-ÂŁ85,000.00 3 days ago

    London, England, United Kingdom 6 days ago

    We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.

    #J-18808-Ljbffr

    Senior Data & Insights Analyst employer: QiH Group

    At QiH Group, we pride ourselves on being a dynamic and innovative scale-up located in the heart of London, where our vibrant work culture fosters collaboration and creativity. We offer competitive salaries, hybrid working options, and a comprehensive training programme to support your professional growth, alongside regular team-building events that enhance camaraderie. Join us to be part of a data-driven organisation that values your insights and empowers you to make a significant impact in a fast-paced environment.
    QiH Group

    Contact Detail:

    QiH Group Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Senior Data & Insights Analyst

    ✨Tip Number 1

    Familiarise yourself with QiH Group's business model and the specific role of data in their multi-channel marketing strategy. Understanding how data drives decisions in their various teams will help you articulate your insights during interviews.

    ✨Tip Number 2

    Network with current or former employees of QiH Group on platforms like LinkedIn. Engaging with them can provide insider knowledge about the company culture and expectations, which can be invaluable during your application process.

    ✨Tip Number 3

    Prepare to discuss specific examples of how you've transformed complex data into actionable insights in previous roles. Highlighting your experience with tools like Tableau and Google Tag Manager will demonstrate your technical proficiency and relevance to the position.

    ✨Tip Number 4

    Showcase your collaborative skills by preparing to discuss how you've worked cross-functionally in past projects. QiH values teamwork, so illustrating your ability to partner with different departments will set you apart from other candidates.

    We think you need these skills to ace Senior Data & Insights Analyst

    Data Analysis
    Business Intelligence Development
    Tableau
    Google Tag Manager
    Google Analytics
    SQL
    Predictive Modelling
    Cohort Analysis
    Demographic Segmentation
    Dashboard Design
    Cross-Functional Collaboration
    Technical Documentation
    Communication Skills
    Problem-Solving Skills
    Commercial Awareness

    Some tips for your application 🫡

    Tailor Your CV: Make sure your CV highlights relevant experience and skills that align with the Senior Data & Insights Analyst role. Focus on your analytical expertise, familiarity with tools like Tableau and Google Tag Manager, and any experience in multi-channel marketing.

    Craft a Compelling Cover Letter: In your cover letter, express your passion for data analytics and how it drives business decisions. Mention specific examples of how you've transformed complex data into actionable insights, particularly in customer behaviour and marketing optimisation.

    Showcase Your Technical Skills: Clearly outline your hands-on experience with analytics tools such as Google Analytics, SQL, and Excel. Provide examples of projects where you used these tools to deliver impactful results, especially in a fast-paced environment.

    Highlight Collaborative Experience: Emphasise your ability to work cross-functionally. Share instances where you've collaborated with marketing, product, or commercial teams to achieve common goals, showcasing your communication skills and teamwork.

    How to prepare for a job interview at QiH Group

    ✨Showcase Your Analytical Skills

    As a Senior Data & Insights Analyst, your ability to transform complex data into actionable insights is crucial. Prepare examples of past projects where your analysis led to significant business decisions or improvements, and be ready to discuss the methodologies you used.

    ✨Familiarise Yourself with BI Tools

    Since the role involves using tools like Tableau, Google Tag Manager, and SQL, ensure you're comfortable discussing your experience with these platforms. You might even want to prepare a mini-demo or case study to illustrate your proficiency.

    ✨Understand QiH's Business Model

    Research QiH Group’s multi-channel marketing strategies and how data plays a role in their success. Being able to articulate how your skills align with their objectives will demonstrate your genuine interest in the company and the role.

    ✨Prepare for Cross-Functional Collaboration

    The job requires working closely with various teams. Think of examples where you've successfully collaborated across departments, highlighting your communication skills and ability to influence stakeholders, both technical and non-technical.

    Senior Data & Insights Analyst
    QiH Group
    Location: London
    Go Premium

    Land your dream job quicker with Premium

    You’re marked as a top applicant with our partner companies
    Individual CV and cover letter feedback including tailoring to specific job roles
    Be among the first applications for new jobs with our AI application
    1:1 support and career advice from our career coaches
    Go Premium

    Money-back if you don't land a job in 6-months

    >