At a Glance
- Tasks: Support product marketing plans and coordinate exciting projects for innovative consumer goods.
- Company: Join PZ Cussons, a global leader in consumer goods with a focus on sustainability.
- Benefits: Flexible working hours, including early finishes on Fridays, and a supportive work environment.
- Other info: Diverse and inclusive workplace welcoming applicants from all backgrounds.
- Why this job: Be part of a transformative team that drives growth and innovation in beloved brands.
- Qualifications: Experience in marketing or brand management, with strong organisational and analytical skills.
The predicted salary is between 54000 - 66000 £ per year.
Location: Manchester
Contract type: Permanent
WHO ARE WE
PZ Cussons is an international consumer goods business, headquartered in Manchester, UK. We employ just under 2500 people across our operations in Europe, North America, Asia-Pacific and Africa. Since our founding in 1884, we have been creating products to delight, care for and nourish consumers. Across our core categories of Hygiene, Baby and Beauty, our trusted and well-loved brands include Carex, Childs Farm, Cussons Baby, Imperial Leather, Morning Fresh, Original Source, Premier, Sanctuary Spa and St. Tropez.
Sustainability and the wellbeing of our employees and communities everywhere are at the heart of our business model and strategy and captured by our purpose: For Everyone, For Life, For Good.
If you want to join a business in transformation with exciting growth plans and the opportunity to work flexibly and finish at 1pm every Friday, apply to work for us today.
The role:
This very exciting role provides essential support in delivering product marketing plans by coordinating project activities, tracking performance, and contributing insights and analysis, enabling the team to successfully launch, grow and optimise products in line with business objectives.
Key Metrics
- Innovation, NNS, market share growth and profit growth – over 1-3 years
Key Accountabilities
- Track the 3-year product innovation pipeline status, updates and project documentation to maintain a clear view of approved initiatives enabling confident pipeline delivery.
- Collect and summarise market, consumer and competitor data to build insight packs, supporting the translation of trends into meaningful product executions.
- Support data gathering on portfolio performance and pricing to inform senior led portfolio improvement and optimization decisions for profitable growth.
- Maintain team project trackers, capacity plans and onboarding documentation to ensure an organized, capable team that can meet business goals.
- Coordinate sample tracking, testing timings, cost quotes and supplier submissions to keep formula development and supplier activity running smoothly and on time.
- Compile consumer needs gaps and track idea concepts through gate processes to support the initiation and innovation opportunities with strong consumer relevance.
- Prepare gate meeting packs, stakeholder pre reads and minutes to enable timely gate approvals and stakeholder alignment, keeping projects moving efficiently.
- Research new technologies, ingredients and sourcing options to build a knowledge base that supports future best in class product opportunities.
- Monitor product performance and support range implication proposals to help deliver fewer, bigger, better portfolio choices that drive growth.
- Update SKU trackers and renovation project documentation to manage product lifecycles appropriately, maintaining product freshness and competitiveness.
- Coordinate sensory testing panels and track product improvement projects to elevate formal and pack hygiene factors, strengthening consumer perceptions of quality.
Capabilities, Skills and Experience
- Experience in marketing, product marketing, or assistant brand management roles, ideally in FMCG or consumer products.
- Exposure to working with cross-functional teams (e.g., R&D, supply chain, sales).
- Experience coordinating projects or supporting product launches.
- Familiarity with working with suppliers or external agencies.
- Understanding of marketing processes, innovation funnels, and product lifecycle management.
- Data analysis and reporting experience (e.g., market data, sales performance).
- Strong organisational and project coordination skills.
- Good commercial acumen and understanding of brand principles.
- Analytical skills to support data-based decisions.
- Strong written and verbal communication skills.
- Stakeholder and relationship management skills.
- Ability to manage multiple priorities and work to deadlines.
- Competence in tools like PowerPoint, Excel, and project tracking systems.
- Curiosity and willingness to learn about trends, consumers, and competitor activities.
- Attention to detail for tracking costs, timelines, and product specifications.
Equal Opportunities: At PZ Cussons, we value diversity and make sure everyone feels included. We want our team to reflect society and our global customers. We welcome applicants from all backgrounds and your unique perspective helps us develop brands and create new products for our consumers.
Please note that we are not able to offer visa sponsorship or assist with relocation support for this role. Applicants must have the right to work in the country where this role is located before applying.
If you need extra support during this process, please inform us so that we can accommodate your needs appropriately. It is important to us that all candidates feel recognised and have a good experience with PZ Cussons as part of our commitment to inclusivity.
Summary
Location: Manchester
Type: Full time
Assistant Product Marketing Manager employer: PZ Cussons
PZ Cussons is an excellent employer that values innovation and collaboration, offering a dynamic work culture in the heart of Manchester. Employees benefit from professional growth opportunities, competitive remuneration, and a supportive environment that encourages creativity and strategic thinking. Join us to make a meaningful impact in the FMCG sector while enjoying the vibrant lifestyle that Manchester has to offer.
StudySmarter Expert Advice🤫
We think this is how you could land Assistant Product Marketing Manager
✨Show Your Creative Side
In marketing communications, standing out is key. Get creative with your application! Consider designing a mini-campaign or pitch that highlights your skills and understanding of the brand. Tailor it for PZ Cussons and show them what you can bring to the table.
✨Engage in Marketing Communities
Get involved in local or online marketing communications groups. Check out platforms like Meetup for events and workshops. Networking here can lead to hidden job openings and valuable insights into the industry trends—this is where we often discover what companies like PZ Cussons are looking for.
✨Leverage Social Media
Use platforms like LinkedIn and Twitter to showcase your passion for marketing communications. Share insights, articles, and your own content that resonates with the industry. Tagging or interacting with PZ Cussons on these platforms can catch the eye of recruiters and show you're genuinely interested in them.
✨Attend Industry Events
Keep an eye out for marketing conferences and workshops. These are great places to meet potential employers face-to-face and make connections that could land you a full-time role at PZ Cussons. Bring your business cards and be prepared to chat about how you can contribute!
We think you need these skills to ace Assistant Product Marketing Manager
Some tips for your application 🫡
Craft an Impactful Cover Letter:Your cover letter is your chance to shine! Focus on your passion for marketing communications and how your previous experiences can benefit PZ Cussons. Make sure to mention specific campaigns or projects you’ve worked on that showcase your creativity and strategic thinking.
Showcase Your Writing Skills:As you're diving into a marketing communications role, your writing ability is crucial. Include samples of your work, like blog posts, press releases, or social media campaigns in your application. This lets us see your style and how you engage with different audiences.
Tailor Your CV to Marketing:Your CV should highlight relevant marketing skills and experiences! Include specific tools or platforms you’ve used, like Google Analytics or social media management software. Mention any certifications or workshops related to marketing that you've completed – they can give you an edge!
Demonstrate Your Understanding of PZ Cussons:Show us that you’ve done your homework! In your application, briefly mention what you admire about PZ Cussons’s marketing approach or any recent campaigns that caught your attention. This can reveal your enthusiasm for the role and your genuine interest in joining our team!
How to prepare for a job interview at PZ Cussons
✨Showcase Your Creative Campaigns
Get ready to flaunt your portfolio! Include examples of previous marketing campaigns you've worked on, especially those that showcase your creativity and strategy. Recruiters at PZ Cussons will be keen to see how you conceptualise and execute campaigns, so highlight any measurable outcomes to back up your claims.
✨Know Your Digital Tools Inside Out
If you’re heading into a marketing-communications role, make sure you're comfortable discussing key digital marketing tools like Google Analytics, HubSpot, or Hootsuite. Expect some technical questions about how you've used these tools in the past, as they'll want to gauge your hands-on experience and how you analyse data to drive marketing decisions.
✨Be Ready for Scenario-Based Questions
At PZ Cussons, they may throw some scenario-based questions your way, aimed at testing your problem-solving skills in real-life marketing situations. Think through potential challenges you’ve faced, how you navigated them, and be prepared to discuss your thought process and outcome.
✨Demonstrate Your Passion for Marketing
As you’re applying for a full-time position, show that you're not just looking for a job, but a career in marketing. Talk about the latest trends in marketing communications, your favourite campaigns, and why they inspire you. Your enthusiasm can really make you stand out and demonstrate that you’re committed to growing within the field.
