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- Tasks: Drive product marketing strategy and enhance product adoption in cyber security.
- Company: Join a dynamic recruitment agency connecting talent with exciting opportunities.
- Benefits: Enjoy a competitive salary, flexible working, and strong professional development.
- Other info: Engage with stakeholders and work on market-facing products.
- Why this job: Make a real impact on innovative products in a collaborative environment.
- Qualifications: Experience in Product Marketing, especially in tech or cyber security.
The predicted salary is between 50000 - 50000 £ per year.
This is an exciting opportunity for a Product Marketing Manager to act as the key bridge between Product, Marketing, and a highly technical customer base within the cyber security space. You will be responsible for driving product marketing strategy across a portfolio of products, ensuring clear positioning, strong market understanding, and measurable impact. The role focuses on improving product adoption, performance, and engagement through a combination of market insight, data analysis, and cross-functional collaboration.
Working closely with Product, Marketing, and wider business stakeholders, you’ll play a central role in shaping go-to-market strategy and ensuring products resonate with both technical and commercial audiences.
Key Responsibilities:- Contribute to product roadmap development aligned with wider business strategy
- Conduct market and competitor analysis to inform positioning and strategy
- Support product development through requirements validation, testing, and go-to-market planning
- Monitor product performance and identify opportunities for optimisation
- Use data and insights to drive continuous improvement and decision-making
- Act as the link between Product and Marketing teams, ensuring alignment and effective communication
- Develop messaging frameworks, audience insights, and campaign direction
- Translate complex technical concepts into clear, benefit-led messaging
- Support product launches and ongoing marketing activity
- Engage with partners, stakeholders, and user communities to gather feedback and insights
- Facilitate workshops, meetings, and events to support engagement and product improvement
- Proven experience in Product Marketing, ideally within cyber security, technology, or education-led products
- Strong experience delivering go-to-market strategies and supporting product launches
- Comfortable working across cross-functional teams, including Product and Marketing
- Experience translating technical products into clear, commercial messaging
- Confident engaging with stakeholders at all levels, including technical audiences
- Strong relationship-building skills with partners, customers, and internal teams
- Strong analytical and data interpretation skills
- Experience with market research and competitor analysis
- Ability to present insights clearly to senior stakeholders
- Understanding of product lifecycle and product development processes
- Exposure to AI or emerging technologies (desirable)
- Project management experience (desirable)
- Competitive salary package
- Flexible / hybrid working
- Opportunity to work on impactful, market-facing products
- Collaborative and innovative environment
- Strong focus on professional development and growth
If you’re a Product Marketing professional looking to make an impact within a growing and highly technical environment, apply now or get in touch for a confidential discussion.
Product Marketing Manager employer: PYVITAL
Contact Detail:
PYVITAL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Network like a pro! Get out there and connect with people in the cyber security space. Attend industry events, webinars, or even local meetups. The more you engage, the better your chances of landing that Product Marketing Manager role.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your past successes in product marketing. Use case studies to demonstrate how you've driven product adoption and engagement. This will make you stand out when you apply through our website.
✨Tip Number 3
Prepare for interviews by brushing up on your market analysis skills. Be ready to discuss how you would approach competitor analysis and product positioning. We want to see your thought process and how you can contribute to our client's strategy.
✨Tip Number 4
Follow up after interviews! A quick thank-you email can go a long way. It shows your enthusiasm for the role and keeps you fresh in the interviewer's mind. Plus, it’s a great chance to reiterate why you’re the perfect fit for the Product Marketing Manager position.
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the Product Marketing Manager role. Highlight your experience in cyber security and any relevant go-to-market strategies you've delivered. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how you can bridge the gap between technical products and commercial messaging. Keep it engaging and personal!
Showcase Your Analytical Skills: Since data analysis is key for this role, make sure to include examples of how you've used data to drive decisions or improve product performance. We love seeing numbers that back up your achievements!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates. Plus, we’re excited to see your application come through!
How to prepare for a job interview at PYVITAL
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products you'll be marketing. Dive into their features, benefits, and how they stand out in the cyber security space. This will help you articulate clear, benefit-led messaging during your interview.
✨Research the Market and Competitors
Familiarise yourself with the current market landscape and key competitors. Be prepared to discuss how you would position the products against competitors and what strategies you would employ to improve product adoption and performance.
✨Showcase Your Cross-Functional Collaboration Skills
Highlight your experience working with different teams, especially Product and Marketing. Share specific examples of how you've facilitated communication and alignment between teams to drive successful product launches and go-to-market strategies.
✨Prepare Data-Driven Insights
Since the role involves using data to drive decisions, come prepared with examples of how you've used market insights and data analysis in previous roles. Discuss how these insights led to measurable improvements in product performance or engagement.