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- Tasks: Drive partnership revenue and create compelling commercial propositions for a top sports team.
- Company: Join a major UK sports and entertainment organisation with a dynamic culture.
- Benefits: Competitive salary, bonus, hybrid working, and strong career development opportunities.
- Why this job: Shape high-value partnerships and work closely with major brands in a fast-paced environment.
- Qualifications: Experience in partnership sales, strong negotiation skills, and a passion for sports.
- Other info: Collaborative culture with opportunities to influence and grow within the industry.
The predicted salary is between 36000 - 60000 £ per year.
Location: Birmingham (Hybrid Working Available)
Salary: Competitive + Bonus + Benefits
Contract Type: Full-time, Permanent
About the Role:
We’re recruiting for a Senior Partnership Sales Manager to join a major UK sports and entertainment organisation. This is an exciting opportunity to shape high-value commercial partnerships for one of the country’s most dynamic and high-profile sporting teams. You will play a key role in driving partnership revenue, creating compelling commercial propositions, and building relationships with major brands across a wide range of sectors. Working closely with senior leaders and internal stakeholders, you’ll manage the full sales cycle — from prospecting and pitching through to negotiation and closing long-term deals. This role is ideal for a commercially-minded partnership specialist with experience in sport, sponsorship, rights holders or media environments, and who enjoys working at pace within a high-energy commercial function.
Key Responsibilities:
- Partnership Sales Strategy
- Lead the end-to-end partnership sales process, from initial outreach to closing major commercial agreements
- Build strategic sales plans to deliver ambitious revenue targets
- Stay informed on market and category trends within the sponsorship landscape
- Creative Proposition Development
- Develop tailored, insight-led partnership packages that deliver value for both the organisation and the brand
- Collaborate internally to ensure proposals align with team identity, audience insights and commercial priorities
- Create engaging pitch materials that tell a compelling brand story
- Lead Generation & Pipeline Management
- Identify, research and qualify new partnership prospects across multiple industries
- Maintain a structured pipeline with clear activity tracking and revenue forecasting
- Use competitive insights to create urgency and maximise opportunities
- External Engagement & Pitching
- Lead high-impact meetings with senior stakeholders, brands and agencies
- Deliver confident, persuasive presentations tailored to each prospect
- Produce clear, compelling proposals aligned with commercial objectives
- Reporting & Internal Collaboration
- Provide clear and consistent reporting on sales activity, pipeline performance and deal progress
- Work closely with colleagues across Marketing, Communications, Ticketing and Operations
- Present updates and insights to senior leadership and wider commercial teams
Candidate Profile:
- Proven track record in partnership or sponsorship sales within sport, entertainment, media, rights holders or agency environments
- Strong commercial acumen with experience closing high-value deals
- Excellent stakeholder management skills and confidence engaging with C-suite decision-makers
- Skilled in building pipelines, generating leads and managing complex negotiations
- Creative thinker with the ability to develop compelling partnership propositions
- Strong communication and presentation skills with an engaging, persuasive style
- Highly organised with strong project management capabilities
- Motivated, collaborative and target-driven
What Our Client Offers:
- Hybrid working arrangement
- Opportunity to work within a fast-paced, high-profile sporting environment
- High levels of ownership and strategic influence
- Supportive and collaborative internal culture
- Opportunities to work closely with brands, agencies and senior stakeholders
- Strong career development and commercial progression opportunities
How to Apply:
If you’re an experienced partnership sales professional with a passion for high-value commercial work and relationship building, we’d love to hear from you.
About Us:
We are a recruitment agency specialising in commercial, partnerships, and marketing appointments across the UK. We connect ambitious professionals with industry-leading organisations, supporting long-term success for both our clients and candidates.
Senior Partnerships sales manager in Birmingham employer: PYVITAL
Contact Detail:
PYVITAL Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Partnerships sales manager in Birmingham
✨Tip Number 1
Network like a pro! Get out there and connect with people in the sports and entertainment industry. Attend events, join relevant groups on LinkedIn, and don’t be shy about reaching out to potential contacts. You never know who might help you land that dream role!
✨Tip Number 2
Perfect your pitch! When you get the chance to present to stakeholders or brands, make sure your pitch is engaging and tailored to their needs. Use storytelling to showcase how your partnership can create value for both parties. Remember, it’s all about building those relationships!
✨Tip Number 3
Stay on top of market trends! Keep an eye on what’s happening in the sponsorship landscape. This knowledge will not only help you in conversations but also allow you to craft compelling propositions that resonate with potential partners.
✨Tip Number 4
Apply through our website! We’ve got loads of exciting opportunities waiting for you. By applying directly, you’ll ensure your application gets the attention it deserves. Plus, we’re here to support you every step of the way!
We think you need these skills to ace Senior Partnerships sales manager in Birmingham
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Senior Partnership Sales Manager role. Highlight your experience in partnership sales, especially within sports or entertainment, and show how your skills align with what we’re looking for.
Showcase Your Achievements: Don’t just list your responsibilities; share specific examples of high-value deals you’ve closed or successful partnerships you’ve developed. We want to see your impact and how you can bring that to our team!
Be Clear and Concise: When writing your application, keep it straightforward and to the point. Use clear language and structure your thoughts logically. This will help us quickly understand your qualifications and fit for the role.
Apply Through Our Website: We encourage you to submit your application through our website. It’s the best way for us to receive your details and ensures you’re considered for this exciting opportunity. Don’t miss out!
How to prepare for a job interview at PYVITAL
✨Know Your Partnerships Inside Out
Before the interview, dive deep into the company's existing partnerships and sponsorships. Understand their value propositions and how they align with the brand's identity. This will help you demonstrate your knowledge and show that you're genuinely interested in shaping high-value commercial partnerships.
✨Craft Compelling Pitch Materials
Prepare to discuss how you would create engaging pitch materials tailored to different brands. Think about how you can tell a compelling story that resonates with potential partners. Bring examples of past pitches or proposals you've worked on to showcase your creative thinking and presentation skills.
✨Showcase Your Stakeholder Management Skills
Be ready to share specific examples of how you've successfully engaged with C-suite decision-makers in previous roles. Highlight your approach to building relationships and managing complex negotiations, as this is crucial for the Senior Partnership Sales Manager role.
✨Demonstrate Your Market Knowledge
Stay informed about current trends in the sponsorship landscape and be prepared to discuss them during the interview. Show how your insights can help the organisation stay ahead of the competition and create urgency in partnership opportunities.
