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For Companies At a Glance
- Tasks: Drive product positioning and go-to-market strategy in the cyber security space.
- Company: Join a dynamic team focused on impactful, market-facing products.
- Benefits: Competitive salary, flexible working options, and strong career growth opportunities.
- Other info: Collaborative environment with a focus on professional development.
- Why this job: Be the bridge between tech and marketing, making complex ideas clear and compelling.
- Qualifications: Experience in product marketing, especially in tech or cyber security.
The predicted salary is between 50000 - 60000 £ per year.
About the Role
We’re recruiting for a Product Marketing Manager to act as the key bridge between Product, Marketing, and a highly technical customer base within the cyber security space. This is a strategic, cross-functional role focused on driving product positioning, go-to-market strategy, and ongoing product performance. You’ll play a central role in ensuring products resonate with both technical and commercial audiences, using market insight, data, and collaboration to improve adoption and engagement. This role is ideal for a commercially minded product marketer who enjoys working closely with technical teams and translating complex solutions into clear, compelling messaging.
Key Responsibilities
- Contribute to product roadmap development aligned with wider business strategy
- Conduct market and competitor analysis to inform positioning and go-to-market strategy
- Support product development through requirements validation, testing, and launch planning
- Monitor product performance and identify opportunities for optimisation
- Use data and insights to drive continuous improvement and decision-making
- Act as the key link between Product and Marketing teams, ensuring alignment
- Develop messaging frameworks, audience insights, and campaign direction
- Translate complex technical concepts into clear, benefit-led messaging
- Support product launches and ongoing campaign activity
- Engage with partners, stakeholders, and user communities to gather feedback
- Facilitate workshops, meetings, and events to support engagement and product improvement
Candidate Profile
- Proven experience in Product Marketing, ideally within cyber security, technology, or education-led products
- Strong experience delivering go-to-market strategies and supporting product launches
- Comfortable working across cross-functional teams, particularly Product and Marketing
- Experience translating technical products into clear, commercial messaging
- Confident engaging with both technical and non-technical stakeholders
- Strong relationship-building and collaboration skills
Technical Skills
- Strong analytical and data interpretation skills
- Experience with market research and competitor analysis
- Ability to present insights clearly to senior stakeholders
- Understanding of product lifecycle and development processes
- Exposure to AI or emerging technologies (desirable)
What Our Client Offers
- Competitive salary package (£50,000+)
- Flexible and hybrid working options
- Opportunity to work on impactful, market-facing products
- Collaborative and innovative working environment
- Strong focus on professional development and career growth
Product Marketing Manager in London employer: PYVITAL LTD
Contact Detail:
PYVITAL LTD Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager in London
✨Tip Number 1
Network like a pro! Reach out to folks in the cyber security space on LinkedIn or at industry events. We can’t stress enough how important it is to build relationships; you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website that highlights your product marketing projects, especially those related to tech or cyber security. This gives us a chance to see your work in action and understand how you translate complex ideas into compelling messaging.
✨Tip Number 3
Prepare for interviews by brushing up on your market analysis skills. Be ready to discuss how you’ve used data to drive product performance in the past. We love candidates who can back up their strategies with solid insights!
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we’re always looking for passionate individuals who can bridge the gap between product and marketing.
We think you need these skills to ace Product Marketing Manager in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Product Marketing Manager. Highlight your experience in product marketing, especially within cyber security or tech, and showcase how you've successfully driven go-to-market strategies.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific examples of how you've translated complex technical concepts into clear messaging and how you’ve collaborated with cross-functional teams.
Showcase Your Analytical Skills: Since this role involves a lot of data interpretation, make sure to highlight your analytical skills. Share examples of how you've used market insights and data to drive product performance and decision-making in your previous roles.
Apply Through Our Website: We encourage you to apply through our website for a smoother application process. It helps us keep track of your application and ensures you don’t miss out on any important updates from us!
How to prepare for a job interview at PYVITAL LTD
✨Know Your Product Inside Out
Before the interview, make sure you thoroughly understand the products you'll be marketing. Familiarise yourself with their features, benefits, and how they stand out in the cyber security space. This will help you articulate your thoughts clearly and show your passion for the role.
✨Research the Market and Competitors
Dive deep into market research and competitor analysis. Be prepared to discuss how you would position the product against competitors and what strategies you would implement. This shows that you’re proactive and have a strategic mindset, which is crucial for a Product Marketing Manager.
✨Prepare for Cross-Functional Collaboration
Since this role involves working closely with both technical and non-technical teams, think of examples from your past experiences where you successfully collaborated across departments. Highlight your relationship-building skills and how you can bridge the gap between Product and Marketing.
✨Craft Clear Messaging Examples
Be ready to demonstrate how you can translate complex technical concepts into clear, benefit-led messaging. Prepare a few examples of messaging frameworks or campaigns you've developed in the past, focusing on how they resonated with different audiences.