At a Glance
- Tasks: Manage PPC, SEO, and Paid Social campaigns to drive results.
- Company: Join a supportive marketing team in a dynamic environment.
- Benefits: Competitive salary, well-being perks, and extra holiday entitlement.
- Other info: Flexible part-time role with opportunities for growth and development.
- Why this job: Make a real impact on digital marketing strategies and learning outcomes.
- Qualifications: 3-5 years of experience in digital marketing with strong analytical skills.
The predicted salary is between 24000 - 36000 £ per year.
We are seeking a results-driven Digital Marketing Specialist with strong experience across PPC, SEO and Paid Social to join our marketing team. This part-time role involves managing paid campaigns across Google Ads, Meta Ads and Reddit Ads, as well as supporting SEO performance through technical audits, on-page optimisation and data-driven insights. The ideal candidate will bring 3-5 years of experience in a similar digital marketing role, with proven ability to deliver strong campaign results and actionable performance analysis.
Key Responsibilities:
- Paid Search (PPC)
- Manage and optimise Google Ads campaigns across Search, Display and Performance Max.
- Conduct keyword research and refine targeting and bidding strategies.
- Test and improve ad copy and landing pages.
- Monitor campaign budgets and performance.
- Paid Social
- Build and manage campaigns across Facebook and Instagram using Meta Ads Manager.
- Leverage retargeting and lookalike audiences to meet campaign goals.
- Run A/B tests to refine messaging and creative.
- Support additional paid activity on Reddit Ads and other platforms where required.
- SEO
- Support SEO activity aligned to organisational goals.
- Carry out technical SEO audits and recommend improvements.
- Optimise metadata, internal linking and on-page content.
- Assist with keyword planning and competitor analysis.
- Analytics & Reporting
- Create performance dashboards and reports using GA4 and Looker Studio.
- Track conversions and user behaviour across digital channels.
- Analyse results to identify opportunities and performance issues.
- Present insights to stakeholders in a clear, actionable format.
Requirements:
- 3-5 years experience in PPC, SEO and/or Paid Social within a digital marketing role.
- Strong experience with Google Ads and Meta Ads Manager.
- Familiarity with Reddit Ads or willingness to learn.
- Solid understanding of SEO principles and website optimisation.
- Confident using GA4, Looker Studio and Google Tag Manager.
- Google Analytics (GA4) training or certification is desired.
- Strong analytical skills with the ability to interpret data effectively.
- Excellent written communication and attention to detail.
- Able to manage multiple projects in a fast-paced environment.
- Experience within the education sector is useful but not essential.
What We Offer:
- A supportive and collaborative working environment.
- Competitive salary and benefits package.
- Well-being perks and additional holiday entitlement with service.
- Opportunity to contribute to meaningful work that supports positive learning outcomes.
- Free parking.
To apply please send over your CV to Jack @ Pybus Recruitment.
Locations
Digital Marketing Specialist in Gateshead, North East employer: Pybus Recruitment
Join our dynamic marketing team as a Digital Marketing Specialist, where you'll thrive in a supportive and collaborative environment that values your expertise in PPC, SEO, and Paid Social. With competitive pay, well-being perks, and opportunities for professional growth, this part-time role not only allows you to make a meaningful impact on positive learning outcomes but also offers the flexibility to balance your career with personal commitments. Enjoy additional holiday entitlement with service and free parking at our convenient location, making us an excellent employer for those seeking rewarding employment.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Marketing Specialist in Gateshead, North East
✨Tip Number 1
Network like a pro! Reach out to your connections in the digital marketing space, especially those who might know about opportunities at companies you're interested in. A friendly chat can sometimes lead to a job offer before it even gets posted!
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best PPC, SEO, and social media campaigns. Use real data to highlight your successes and make sure to include any A/B tests you've run. This will give potential employers a taste of what you can bring to their team.
✨Tip Number 3
Prepare for interviews by brushing up on your knowledge of Google Ads, Meta Ads, and SEO principles. Be ready to discuss specific campaigns you've managed and the results you've achieved. Confidence in your expertise can really set you apart from other candidates.
✨Tip Number 4
Don't forget to apply through our website! We love seeing applications come directly from passionate candidates. Plus, it gives us a chance to see your enthusiasm for the role right from the start!
We think you need these skills to ace Digital Marketing Specialist in Gateshead, North East
Some tips for your application 🫡
Tailor Your CV:Make sure your CV highlights your experience in PPC, SEO, and Paid Social. We want to see how your skills match the job description, so don’t be shy about showcasing your achievements!
Craft a Catchy Cover Letter:Your cover letter is your chance to shine! Use it to explain why you’re the perfect fit for our Digital Marketing Specialist role. Keep it engaging and relevant to the responsibilities listed in the job description.
Show Off Your Analytical Skills:Since we’re all about data-driven insights, make sure to mention any tools you’ve used like GA4 or Looker Studio. We love seeing how you’ve used analytics to drive campaign success!
Apply Through Our Website:We encourage you to apply through our website for a smoother process. It helps us keep everything organised and ensures your application gets the attention it deserves!
How to prepare for a job interview at Pybus Recruitment
✨Know Your Stuff
Make sure you brush up on your PPC, SEO, and Paid Social knowledge. Familiarise yourself with Google Ads, Meta Ads Manager, and even Reddit Ads if you can. Being able to discuss specific campaigns you've worked on and the results you've achieved will show that you're not just a theory person but someone who gets results.
✨Showcase Your Analytical Skills
Since this role involves a lot of data analysis, be prepared to talk about how you've used analytics tools like GA4 and Looker Studio in your previous roles. Bring examples of performance dashboards or reports you've created, and be ready to explain how you interpreted the data to drive campaign improvements.
✨Prepare for Technical Questions
Expect some technical questions around SEO audits and on-page optimisation. Brush up on your knowledge of metadata, internal linking, and keyword planning. You might even want to prepare a mini case study of a successful SEO project you've worked on to demonstrate your expertise.
✨Be Ready to Discuss Campaign Strategies
Think about the strategies you've used in past campaigns, especially around A/B testing and audience targeting. Be ready to share how you approached these tasks and what the outcomes were. This will help the interviewers see your strategic thinking and problem-solving skills in action.
