Head of Membership - Gender Equality Advocate for PWN - Volunteer

Seeking an entrepreneurial, hands-on Head of Membership to grow PWN London’s community and premium membership. You’ll be a self-starter who builds from the ground up, drives engagement and conversion, attends events, and takes real ownership of membership growth.

What difference will you make?

The Head of Membership will play a critical role in the growth, sustainability and long-term impact of PWN London.

Membership sits at the heart of our organisation. A stronger, more engaged membership base allows us to deliver better programmes, create more meaningful events, build stronger corporate partnerships and generate the income required to sustain and expand our work.

This role will help PWN London move from having a broad community to building a highly engaged network of professionals, entrepreneurs, leaders and allies who actively participate in the organisation and see clear value in remaining connected to it.

A key priority for the Head of Membership will be increasing the number of Premium Members. This will directly support PWN London’s financial sustainability while also creating a stronger core community of people who are more deeply engaged with our events, programmes, mentoring and leadership opportunities.

The role will also improve retention. By introducing stronger onboarding, regular member engagement, personalised communication, feedback mechanisms and renewal activity, the Head of Membership will help ensure that members feel recognised, supported and connected throughout their journey with PWN London.

The position will also strengthen collaboration across the organisation. Membership is closely linked to Events, Marketing, Corporate Partnerships and Programmes. By working across these functions, the Head of Membership will help ensure that events generate new members, communications encourage conversion, partnerships create membership opportunities, and programmes contribute to long-term engagement.

The role will also provide the Board with better insight into our community through clearer membership data, engagement tracking, feedback and reporting. This will allow PWN London to make more informed decisions about what our members value and where we should invest our limited volunteer resources.

Ultimately, this role will help PWN London build a stronger, more sustainable and more connected professional community, supporting our ambition to become a leading network for balanced leadership in London and to increase the number of women and allies benefiting from our work.

What are we looking for?

Head of Membership PWN 2027 Board

We are looking for a commercially minded, confident and highly proactive individual with strong sales, business development and relationship-building skills.

The ideal person will understand how to turn interest into action how to speak with prospective members, understand what they are looking for, communicate the value of PWN London clearly, follow up effectively and convert engaged contacts into Premium Members.

Sales experience is therefore one of the most important qualities for this role. This could come from business development, account management, recruitment, partnerships, membership organisations, customer success, entrepreneurship or another target-driven environment.

We are particularly interested in someone who

• Has a strong commercial and sales mindset.
• Is confident speaking to people and building relationships quickly.
• Is comfortable following up with prospects and asking for commitment.
• Can clearly communicate the value of membership and handle objections.
• Is target-driven and motivated by measurable growth.
• Is a self-starter who can identify opportunities and act without waiting for detailed direction.
• Has an entrepreneurial or start-up mentality and is comfortable building processes from the ground up.
• Can create and execute a membership growth and retention strategy.
• Is confident using data, CRM systems and performance metrics to track progress.
• Is collaborative and able to work closely with Marketing, Events, Programmes and Corporate Partnerships.
• Is willing to attend PWN London events regularly and actively engage with members and prospective members.
• Can recruit, motivate and manage a small team of volunteers around the Membership function.
• Is able to delegate effectively, develop others and create a structure that does not depend on one individual.
• Takes ownership, follows through on commitments and communicates progress clearly to the Board.

Experience of professional networks, membership organisations, women’s leadership, entrepreneurship or community building would be valuable.

The most important qualities are commercial instinct, initiative, relationship-building ability, leadership and execution. We are looking for someone who is excited by growth, enjoys engaging with people and wants to build a strong, high-performing membership community around PWN London.

Hybrid

What will you be doing?

We are looking for a proactive, entrepreneurial and highly self-motivated Head of Membership who will take genuine ownership of growing and strengthening the PWN London community.

This is not a passive or purely administrative role. We need someone with a business and growth mindset who is comfortable starting from the ground up, developing ideas independently and turning strategy into action without requiring constant direction.

The Head of Membership will be responsible for developing and implementing a clear membership growth, engagement and retention strategy, with a particular focus on increasing Premium Membership.

Key responsibilities will include

• Developing and owning PWN London’s membership growth roadmap.
• Converting existing free/community members, event attendees and engaged contacts into Premium Members.
• Developing initiatives to retain existing Premium Members and improve renewal rates.
• Creating a strong and welcoming onboarding journey for new members.
• Regularly engaging with members to understand their needs, experiences and expectations.
• Developing a compelling Premium Membership proposition and continuously improving member benefits.
• Creating re-engagement campaigns for previous or inactive members.
• Supporting the development of PWN London’s Allyship Membership and other future membership propositions.
• Working closely with Marketing to create targeted membership campaigns, communications and conversion journeys.
• Working with Events to ensure every relevant event creates opportunities for membership acquisition and conversion.
• Working with Corporate Partnerships to identify opportunities for corporate and employee memberships.
• Attending PWN London events regularly, actively welcoming members and prospective members, building relationships and promoting membership in person.
• Using our CRM and membership platforms effectively to track prospects, engagement, conversions and renewals.
• Monitoring membership data and reporting regularly to the Board on performance against agreed KPIs.
• Testing new ideas, learning from results and continuously improving the membership experience.

We are particularly looking for someone who is a self-starter someone who sees what needs to be done and takes initiative rather than waiting to be given individual tasks.

The successful person should be commercially aware, relationship-driven, organised, comfortable using data and genuinely interested in building a vibrant professional community.

Above all, we need someone who will treat Membership as one of PWN London’s principal growth engines and who is excited by the opportunity to build something meaningful, measurable and sustainable.