Brand & Planning Director, Hub North
Brand & Planning Director, Hub North

Brand & Planning Director, Hub North

London Full-Time 43200 - 72000 £ / year (est.) No home office possible
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At a Glance

  • Tasks: Lead brand strategy and planning for Tommy Hilfiger and Calvin Klein in the North Hub.
  • Company: Join PVH, a powerhouse in lifestyle branding with a focus on creativity and inclusivity.
  • Benefits: Enjoy a dynamic work environment with opportunities for international travel and professional growth.
  • Why this job: Be part of a passionate team driving fashion forward while making a positive impact.
  • Qualifications: Extensive experience in wholesale leadership within global fashion brands is essential.
  • Other info: This role requires strong communication skills and a willingness to travel.

The predicted salary is between 43200 - 72000 £ per year.

About Us:

We are brand builders who focus our passion and creativity to build Calvin Klein and TOMMY HILFIGER into the most desirable lifestyle brands in the world and at the same time position PVH as one of the best-performing brand groups in our sector. Guided by our values and enabled by our scale and global reach, we are driving fashion forward for good, as one team with one vision and one plan. That’s the Power of Us, that’s the Power of PVH+.

One of PVH’s greatest strengths is our people. Our collective desire is to create a workplace environment where every individual is valued, and every voice is heard, and we are committed to fostering an inclusive and diverse community of associates with a strong sense of belonging. Learn more about Inclusion & Diversity at PVH .

The Wholesale Team at PVH plays a crucial role in expanding PVH\’s reach beyond the Retail Brick & Mortar landscape (for Tommy Hilfiger and Calvin Klein), building and nurturing strong partnerships with external partners, and driving revenue growth through bulk sales. Our team is dedicated to developing and maintaining relationships with wholesale clients, including independent retailers, distributors, and corporate buyers. Our Wholesale teams focus on understanding our customer’s needs, providing tailored product recommendations, and ensuring seamless order fulfilment. Through strategic sales planning, market analysis, and excellent customer service, we ensure we meet our customers’ needs, while strengthening our company’s position in the market. Whether working with long-term clients or onboarding new accounts, our team is committed to delivering exceptional value and fostering lasting business relationships.

The team collaborates closely with other EMEA Hubs, with Wholesale and Merchandising Teams (both within the North Hub and within EMEA), as well as with Operations, Financial Controlling and Business Development to steer the Business and grow both brands.

THE ROLE

As PVH Brand and Planning Director you are a Senior Leader in the Wholesale team, answering into the VP Wholesale. You have a dual mandate to steward the brand assortment and strategy for Tommy Hilfiger and Calvin Klein in the North Hub, and to lead the Wholesale Planning activity. In leading the assortment validation, you will possess a depth of knowledge across both brands and work closely with your Brand Managers and the Sales teams to understand partner assortment needs. You will then communicate this back to EMEA Brand teams, feeding into an assortment which fully meets the needs of Wholesale partners. In leading Wholesale planning, you will lead a team forecasting, monitoring, and reporting on product demand for both Seasonal and NOS assortments, ensuring best-in-class fulfilment metrics

Key Responsibilities:

  • Strategic Brand Leadership: Lead and guide the strategic direction of both PVH brands within the North Hub Wholesale team, ensuring alignment with global brand guidelines and regional market requirements. Act as the senior brand authority, influencing key decisions and driving brand growth through strategic initiatives.

  • Partner Requirements & Market Insights: Provide strategic oversight to ensure that wholesale partner collection and merchandising requirements are understood and met. Gather and communicate market insights to inform product strategies, ensuring that assortments are aligned with regional customer needs.

  • Product Strategy & Oversight: Oversee the integration of regional product guidelines and segmentation strategies, ensuring that they are effectively translated into actionable plans for the North Hub. Lead and guide teams to ensure that product feedback from regional markets informs the product development process.

  • Wholesale planning: Lead development and execution of wholesale planning processes in the Hub to drive best-in-class demand fulfilment to wholesale partners

  • Budgets and forecast alignment: Collaborate with internal stakeholders across sales, finance, brand teams to develop robust forecasts, budgets and operational plans

  • Trend and performance reporting: Ensure timely and accurate reporting on performance, forecasts and key market trends are available to key Wholesale decisionmakers

  • Data-driven decisionmaking: Ensure forecasting is aligned with business objectives and fosters a culture of data-driven decisionmaking

  • PMI Management: Oversee the calculation and tracking of replenishment needs for PMI partners to ensure ongoing product availability

  • NOS Management: Negotiate and align with NOS partners on weeks cover targets and ramp-up plans to ensure consistent availability, own full relationship and performance management for all NOS partners

  • Logistics and Fulfilment management: Coordinate with logistics, customer service, and sales to streamline processes and ensure timely fulfilment

  • YOU

  • Extensive experience within a Wholesale Leadership role, preferably in a Global fashion consumer or lifestyle brand.

  • Evidenced understanding of and ability to communicate PVH\’s brand story and values (including both Tommy Hilfiger and Calvin Klein).

  • Proven ability to develop and implement efficient planning and replenishment mechanisms.

  • Strong negotiation, commercial, and financial acumen.

  • Strong understanding of regional retail landscapes across EMEA with deep understanding of the European markets in particular.

  • Excellent leadership, relationship-building, and cross-functional collaboration skills.

  • Willingness to travel internationally as and when required for this role.

  • Brand & Planning Director, Hub North employer: PVH

    At PVH, we pride ourselves on being a leading employer in the fashion industry, offering a dynamic and inclusive work environment in the heart of London. Our commitment to employee growth is evident through tailored development programmes and collaborative team culture, ensuring that every voice is heard and valued. Join us to be part of a passionate team driving iconic brands like Calvin Klein and TOMMY HILFIGER forward, while enjoying the unique advantages of working in a vibrant city known for its creativity and innovation.
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    Contact Detail:

    PVH Recruiting Team

    StudySmarter Expert Advice 🤫

    We think this is how you could land Brand & Planning Director, Hub North

    ✨Tip Number 1

    Familiarise yourself with PVH's brand values and their approach to inclusion and diversity. Understanding their corporate culture will help you align your discussions during interviews and demonstrate that you're a good fit for their team.

    ✨Tip Number 2

    Network with current or former employees of PVH, especially those in the Wholesale team. They can provide valuable insights into the company’s expectations and the nuances of the role, which can give you an edge in your application process.

    ✨Tip Number 3

    Stay updated on market trends within the fashion industry, particularly in the EMEA region. Being able to discuss recent developments and how they might impact PVH's strategy will show your proactive approach and industry knowledge.

    ✨Tip Number 4

    Prepare to discuss specific examples from your past experience that showcase your leadership skills and ability to drive strategic planning. Tailoring your anecdotes to reflect the responsibilities outlined in the job description will make your candidacy more compelling.

    We think you need these skills to ace Brand & Planning Director, Hub North

    Wholesale Leadership Experience
    Strategic Planning
    Brand Management
    Market Analysis
    Financial Acumen
    Negotiation Skills
    Data-Driven Decision Making
    Collaboration and Teamwork
    Forecasting and Demand Planning
    Understanding of EMEA Retail Landscapes
    Communication Skills
    Logistics and Fulfillment Management
    Customer Relationship Management
    Adaptability to Market Trends

    Some tips for your application 🫡

    Understand the Role: Read the job description thoroughly to grasp the key responsibilities and requirements for the Brand & Planning Director position. Tailor your application to highlight how your experience aligns with these aspects.

    Craft a Compelling CV: Ensure your CV showcases relevant experience in wholesale leadership, particularly within global fashion or lifestyle brands. Highlight specific achievements that demonstrate your skills in planning, negotiation, and financial acumen.

    Write a Strong Cover Letter: In your cover letter, express your passion for the PVH brands and articulate how your background makes you a perfect fit for the role. Use specific examples to illustrate your understanding of the brand's values and your ability to lead strategic initiatives.

    Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism, which are crucial for a senior leadership role.

    How to prepare for a job interview at PVH

    ✨Understand the Brand

    Before your interview, make sure you have a solid understanding of PVH's brands, particularly Calvin Klein and TOMMY HILFIGER. Familiarise yourself with their brand stories, values, and recent campaigns. This will help you articulate how your experience aligns with their vision.

    ✨Showcase Your Leadership Skills

    As a Brand & Planning Director, you'll need to demonstrate strong leadership capabilities. Prepare examples from your past experiences where you've successfully led teams or projects, especially in a wholesale or fashion context. Highlight your ability to collaborate and drive results.

    ✨Prepare for Data-Driven Discussions

    Since the role involves promoting data-driven decision-making, be ready to discuss how you've used data in your previous roles. Bring examples of how you've forecasted demand, managed replenishment, or analysed market trends to inform product strategies.

    ✨Ask Insightful Questions

    At the end of the interview, take the opportunity to ask thoughtful questions about the company's future direction, challenges in the wholesale market, or how they measure success in this role. This shows your genuine interest and helps you assess if it's the right fit for you.

    Brand & Planning Director, Hub North
    PVH
    Location: London
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    • Brand & Planning Director, Hub North

      London
      Full-Time
      43200 - 72000 £ / year (est.)
    • P

      PVH

      10000+
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