At a Glance
- Tasks: Analyse marketing data, optimise campaigns, and manage email marketing for a luxury brand.
- Company: Join a leading luxury hospitality and leisure business with a dynamic team.
- Benefits: Enjoy 20 days annual leave, birthday off, and access to exclusive facilities.
- Other info: Primarily remote work with occasional travel; excellent career growth opportunities.
- Why this job: Turn data into insights and make a real impact in a creative marketing role.
- Qualifications: Experience in digital marketing analytics and strong analytical skills required.
The predicted salary is between 28000 - 30000 £ per year.
We are recruiting for a Marketing Data & Insights Executive to join a leading luxury hospitality and leisure business on a 12-month fixed-term contract. This is an exciting opportunity for a commercially minded, analytical marketer who enjoys turning data into actionable insights. The role will focus primarily on marketing performance reporting, campaign analysis, customer insights and data-driven decision making, while also taking ownership of email marketing campaigns and supporting wider digital marketing activity.
The position is primarily remote, with travel to the Reading office approximately once per week with some occasional travel to other offices across the UK. A full UK driving licence and access to a vehicle are essential.
The Role
As Marketing Data & Insights Executive, you will play a key role in measuring, analysing and optimising marketing performance across multiple digital channels. You will produce regular reports, develop insightful dashboards and identify opportunities to improve campaign effectiveness, customer engagement and return on investment.
Alongside the reporting and insights function, you will manage the group's email marketing programme, delivering engaging campaigns, monitoring performance and supporting the development of automated customer journeys and segmentation strategies.
Key Responsibilities
- Own the marketing reporting function, producing performance reports across all digital marketing channels
- Analyse campaign performance, customer behaviour and marketing data to identify trends, opportunities and areas for optimisation
- Provide actionable insights across website, CRM, email marketing, paid media and customer acquisition activity
- Monitor key performance metrics including traffic, conversions, engagement, lead generation and ROI
- Gather and interpret customer insight through surveys, feedback and CRM data to improve customer communications and marketing strategy
- Manage the execution of email marketing campaigns
- Monitor email campaign performance, continually testing and optimising subject lines, content, segmentation and automation journeys
- Manage the email marketing calendar in collaboration with the wider marketing and brand teams
- Work collaboratively with sales, membership and operational teams to ensure marketing activity is aligned with business objectives
Benefits
- 20 days annual leave plus 8 bank holidays
- Birthday off as an additional paid day's leave
- Excellent additional benefits package
- Complimentary use of facilities across all venues for employees and their families
Experience & Skills
- Experience within a digital marketing, marketing analytics or marketing insights role
- Strong experience producing marketing reports, analysing campaign performance and presenting actionable insights
- Excellent working knowledge of Google Analytics, Google Ads and digital marketing metrics
- Experience using CRM and email marketing platforms (Brevo preferred, although similar platforms will be considered)
- Strong analytical skills with the ability to interpret complex data and communicate findings clearly to non-technical stakeholders
- Advanced Microsoft Excel skills, with confidence using formulas, pivot tables and reporting tools
- Experience creating marketing dashboards and KPI reporting
- Understanding of customer segmentation, marketing automation and lifecycle marketing
- Highly organised with excellent attention to detail
- Self-motivated and comfortable working independently within a remote environment
- Full UK driving licence and access to a vehicle
Marketing Data & Insights Executive - Morgan McKinley in Reading employer: PVH (Tommy Hilfiger/Calvin Klein)
Intapp is an exceptional employer, offering a dynamic work environment that fosters innovation and collaboration within the accounting and consulting sectors across EMEA. With a strong commitment to employee growth, Intapp provides ample opportunities for professional development and leadership coaching, ensuring that team members thrive in their careers while contributing to the company's strategic vision. The culture is built on accountability and high performance, making it an ideal place for those looking to make a significant impact in a rapidly evolving industry.
Contact Details:
PVH (Tommy Hilfiger/Calvin Klein) Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Marketing Data & Insights Executive - Morgan McKinley in Reading
✨Dive into Local Events
Get involved with local marketing and communications events! These are great places to meet people from the industry, learn about temporary roles, and even uncover hidden job leads. Check out local networking events or marketing conferences that might be happening in your area.
✨Show Off Your Work
Create a standout digital portfolio showcasing your previous campaigns, writing samples, or projects. Share this on social media and professional groups relevant to marketing-communications. This public visibility can often attract interest from potential employers, especially for those temporary gigs!
✨Utilise Online Job Boards
Focus on job boards specific to marketing and communications. Sites like MarketingJobs.com or even LinkedIn can have temp roles that aren’t always advertised on the usual job sites. Keep your eyes peeled and apply through our website—temp roles can come up unexpectedly, and you want to be first in line!
✨Tap into Your Uni's Resources
If you're still at university, don't forget to lean on your career services for temporary marketing roles. They often have connections to firms looking for interns or temporary staff who can jump in at short notice. Plus, networking with your professors can lead to some valuable opportunities—always worth a chat!
We think you need these skills to ace Marketing Data & Insights Executive - Morgan McKinley in Reading
Some tips for your application 🫡
Highlight Your Experience with Campaigns:In marketing-communications, it’s all about showcasing your ability to create impactful campaigns. Make sure to include any relevant projects you’ve worked on in your CV, detailing your role, the strategies used, and the results achieved. We're looking for candidates who can demonstrate their creativity and analytical skills!
Tailor Your Writing Samples:For a temporary role, we want to see your versatility and adaptability in communication. Include a couple of writing samples that align with our brand voice or reflect your ability to engage various audiences. This gives us a taste of what you can bring to the team at PVH (Tommy Hilfiger/Calvin Klein) from day one!
Show Off Your Digital Savvy:Digital marketing is a big part of marketing-communications, so make sure your application reflects your understanding of social media, SEO, and content marketing. Feel free to throw in any certificates you've earned in these areas—it shows your initiative and dedication to learning the latest trends!
Express Your Enthusiasm for the Short-Term Role:In your cover letter, focus on why you’re interested in this temporary position at PVH (Tommy Hilfiger/Calvin Klein) specifically. Share what you hope to learn during your time with us and how you can contribute to our ongoing projects. We're all about passion and potential, so let that shine through!
How to prepare for a job interview at PVH (Tommy Hilfiger/Calvin Klein)
✨Showcase Your Creative Portfolio
As a candidate for a temporary marketing-communications role at PVH (Tommy Hilfiger/Calvin Klein), your portfolio will speak volumes. Bring along samples of your best work—think campaigns you've managed, social media content, and any visuals. Be ready to talk through your creative process and the impact your work had on previous projects.
✨Understand the Latest Trends
We know the marketing-communications field moves at lightning speed. Make sure you brush up on the latest trends—such as digital storytelling or the effectiveness of influencer partnerships. Being able to discuss these trends during your interview will show PVH (Tommy Hilfiger/Calvin Klein) you're not just up-to-date but also eager to innovate.
✨Highlight Your Adaptability
Since this is a temporary position, emphasise your ability to adapt quickly and work on short timelines. Share examples from your past where you had to pivot a strategy or campaign swiftly to meet changing demands. This will reassure PVH (Tommy Hilfiger/Calvin Klein) that you’re ready to hit the ground running.
✨Ready Your Communication Strategy
Be prepared for questions that assess your communication skills. You might get asked to pitch a marketing idea on the spot or create a quick content plan. This is your chance to shine and show how your unique perspective can solve problems for PVH (Tommy Hilfiger/Calvin Klein), so think on your feet and don't hesitate to showcase your creativity!
