At a Glance
- Tasks: Engage prospects through personalised outreach and manage multiple campaigns effectively.
- Company: Join Liquidline, the fastest-growing coffee solutions provider in the UK and Ireland.
- Benefits: Enjoy 25 days annual leave, company bonuses, and enhanced sick pay.
- Other info: Join a family-owned business with excellent career growth opportunities.
- Why this job: Be part of a dynamic team driving revenue growth and making an impact.
- Qualifications: Experience in lead generation and strong communication skills are essential.
The predicted salary is between 30000 - 40000 £ per year.
Liquidline is the fastest-growing commercial coffee solutions provider in the UK and Ireland.
We serve company customers who prioritize high‑quality refreshments for their employees and clients, built on exceptional customer service, teamwork, and a supportive culture.
Lead Generation Executive
We are looking for a proactive and driven Lead Generation Executive who is confident in both written and spoken outreach.
The ideal candidate will engage prospects professionally and effectively, manage multiple campaigns simultaneously, and apply a data‑driven mindset to analyse engagement metrics and optimise decisions.
Experience with CRM and sales engagement tools is essential, and you will collaborate closely with our Sales and Marketing teams to execute targeted outreach campaigns, nurture early‑stage prospects, and drive the qualified pipeline needed to support revenue growth.
Responsibilities
- Develop and execute outbound email outreach strategies, writing personalised, value‑driven emails and follow‑ups that resonate.
- Identify target customer profiles and buyer personas to ensure message relevance and accuracy.
- Plan and deploy multi‑step email sequences as part of structured outbound cadences; run A/B tests to optimise results.
- Use CRM and sales engagement tools to manage outreach programmes.
- Maintain accurate and complete lead data, activity records, call notes and status updates in the CRM.
- Monitor and track key metrics and report insights.
- Make professional outbound and follow‑up calls to unqualified replies / prospects to generate enquiries and book appointments for BDMs.
- Analyse campaign performance to identify optimisation opportunities and implement improvements.
- Collaborate across teams to identify new leads, outreach opportunities and market segments.
Qualifications
- Proven experience in outbound lead generation, sales development or email marketing.
- Strong experience with CRM systems and sales engagement tools.
- Data‑driven mindset with the ability to analyse performance metrics.
- Strong written and verbal communication skills.
- Confidence making outbound calls and conducting consultative conversations.
- Highly organised, proactive and able to manage multiple campaigns simultaneously.
- What You Will Learn & What Liquidline Can Offer You
- 25 Days Annual Leave + Bank Holidays.
- Long Service Annual Leave Entitlement & Buy/Sell Scheme.
- Candidate Referral Program.
- Company Bonus Scheme.
- Enhanced Sick Pay.
- Enhanced Parental Leave.
- Salary Sacrifice Pension Scheme.
- Life Assurance & Income Protection (UK Only).
- HSF Health Plan.
- Yu Life Wellbeing Platform.
- Employee Assistance Programme.
- Menopause Support via Stella App.
- Lunch on Liquidline & Bi‑Annual Conferences.
Liquidline is a fast‑growing, family‑owned business that has expanded from 92 to over 300 employees since 2020.
With ambitious plans for the next five years, there's never been a better time to join our dynamic and innovative environment.
We are proud to be an Equal Opportunities Employer, treating everyone with fairness, respect and appreciation.
At Liquidline, we embrace diversity and value the unique experiences and perspectives of every individual.
Together, we are always Winning Together!
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Contact Details:
PVH (Tommy Hilfiger/Calvin Klein) Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Lead Generation Executive in Cardiff
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
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We think you need these skills to ace Lead Generation Executive in Cardiff
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
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How to prepare for a job interview at PVH (Tommy Hilfiger/Calvin Klein)
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show PVH (Tommy Hilfiger/Calvin Klein) that you understand the role and can hit the ground running in the sales game.
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In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
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