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- Tasks: Engage communities, manage social media accounts, and create appealing content for a premium food brand.
- Company: Pursuit Resources Group is a leading player in the premium food sector, known for its innovative marketing.
- Benefits: Enjoy 25 days holiday, free lunches, health cover, and subsidised social events.
- Why this job: Join a dynamic team, work with food brands, and make an impact in social media marketing.
- Qualifications: Experience in social media marketing, strong communication skills, and a passion for food are essential.
- Other info: This role is hybrid, requiring car drivers living within an hour of Romford, Essex.
The predicted salary is between 28000 - 42000 £ per year.
Location: Office-based near Romford, Essex (3 days/week)
Salary: Up to £35,000 per annum
Work Pattern: Full time, Hybrid
Please note: This position requires candidates to be car drivers and live within a 1-hour drive from the Essex office due to the location's accessibility.
About the Role
Our client, a premium food brand, is seeking a talented and proactive Senior Social Media Executive to join their marketing team. The ideal candidate will work closely with the Global Social Media Manager to execute social media strategy, create aspirational content, and manage the brand's social media presence across multiple channels and markets. This is a fantastic time to join this growing brand - who is a leader in their market. The role is looking for a candidate who has previous social media experience and ideally, a passion for food.
Key Responsibilities
- Community Engagement: Proactively engage with social communities across multiple markets, fostering positive interactions and handling inquiries in collaboration with the consumer care team.
- Daily Channel Management: Oversee social media accounts (TikTok, Meta platforms, LinkedIn), including post scheduling and community interaction.
- Content Creation: Develop high-quality, visually appealing content both in-house and with agencies - experience in creating content is also valuable.
- Content Calendar Management: Maintain and execute the social media content calendar.
- Campaign Support: Assist in planning, executing, and monitoring social media campaigns.
- Analytics & Reporting: Track performance metrics and provide regular insights.
- Crisis Communications: Support reputation management and crisis handling on social platforms.
- Trend Monitoring: Stay updated on latest social media trends and best practices.
- Influencer Marketing: Identify and engage with relevant influencers to expand brand reach.
Requirements
- Demonstrated experience in social media marketing, preferably within the food sector.
- Strong understanding of social media platforms and best practices.
- Experience with crisis communications and community management.
- Proficiency in content creation and implementing organic social media strategies.
- Excellent written and verbal communication skills.
- Strong organisational and analytical skills.
- Experience with social media management tools (Hootsuite experience advantageous).
- Experience supporting social campaigns that partner/collaborate with other brands on social media.
- Ability to work independently and collaboratively.
Highly Desirable
- Passion for food and/or previous experience working with food brands.
- Understanding of current social media trends and their application.
- Experience in cooking or food preparation.
- Experience with Adobe creative suite not essential but an advantage.
Benefits
- Holidays: 25 days (increasing to 28 days with service).
- Additional Leave: Up to 10 extra days for long service milestones.
- Pension: Group personal pension with 4% company contribution.
- Life Cover: 3 x salary paid to your nominated beneficiary.
- Maternity Pay: Occupational maternity pay plus SMP.
- Accident Cover: Disability compensation payment.
- Health & Wellbeing: BUPA & BUPA cash plan (individual or family).
- Recognition: Employee Star Award.
- Lunches & Drinks: Free lunch every day (valued at £700) + free drinks.
- Social: Heavily subsidised sports & social events + annual company BBQ.
- Annual Flu Vaccination: Provided for all employees.
To Apply: Please send your CV and a brief cover letter highlighting your relevant experience, including your commuting distance to Romford, Essex. Please ensure your location is clearly stated on your CV. Our client will not be open to those looking to relocate at this stage. You must reside in the UK and have full rights to work in place.
Our client is an equal opportunity employer committed to creating an inclusive workplace.
Social Media Executive employer: Pursuit Resources Group
Contact Detail:
Pursuit Resources Group Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Social Media Executive
✨Tip Number 1
Familiarise yourself with the premium food brand's social media presence. Engage with their content and understand their tone and style. This will help you demonstrate your knowledge and passion for the brand during any discussions.
✨Tip Number 2
Showcase your understanding of current social media trends by preparing examples of successful campaigns you've managed or contributed to. Be ready to discuss how these experiences can be applied to the role at Pursuit Resources Group.
✨Tip Number 3
Network with professionals in the food and beverage industry, especially those involved in social media marketing. Attend relevant events or join online communities to make connections that could provide insights or referrals.
✨Tip Number 4
Prepare to discuss your experience with crisis communications and community management. Think of specific examples where you've successfully handled challenging situations on social media, as this is a key responsibility for the role.
We think you need these skills to ace Social Media Executive
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in social media marketing, especially within the food sector. Use keywords from the job description to demonstrate your fit for the role.
Craft a Compelling Cover Letter: In your cover letter, emphasise your passion for food and any previous experience with food brands. Clearly state your commuting distance to Romford, Essex, as this is a requirement.
Showcase Your Skills: Highlight your proficiency in content creation and community management. Mention any experience with social media management tools like Hootsuite, as well as your understanding of current social media trends.
Proofread Your Application: Before submitting, carefully proofread your CV and cover letter for any spelling or grammatical errors. A polished application reflects your attention to detail and professionalism.
How to prepare for a job interview at Pursuit Resources Group
✨Show Your Passion for Food
Since the role is with a premium food brand, it's essential to express your passion for food during the interview. Share any relevant experiences or projects that highlight your enthusiasm for the culinary world.
✨Demonstrate Social Media Savvy
Be prepared to discuss your previous social media experience in detail. Highlight specific campaigns you've worked on, the platforms you are familiar with, and how you've engaged communities effectively.
✨Prepare for Crisis Communication Scenarios
Given the importance of crisis management in this role, think of examples where you've successfully handled difficult situations on social media. Be ready to explain your approach and the outcomes.
✨Know the Latest Trends
Stay updated on current social media trends and best practices. During the interview, mention any recent trends you've noticed and how they could be applied to enhance the brand's social media strategy.
