Senior Brand Manager in Brentwood

Job Description

Senior Brand Manager

Salary: Competitive depending on experience / Excellent Benefits

ABOUT THE ROLE

An exciting opportunity has arisen for a Brand Product Manager to join a leading ambient food brand. This role will take ownership of a large and growing product portfolio, driving commercial growth through data-led insights, strategic product range optimisation and innovation development.

The Brand Product Manager will translate consumer insights and market data into actionable product strategies. Working at the intersection of brand, category and innovation, you\’ll partner closely with the Category team, New Product Development function and Innovation team to shape product roadmaps that deliver both consumer relevance and commercial success.

This is not a creative execution role – instead, you\’ll be the analytical powerhouse who uses data to make informed decisions about product portfolio performance, range optimisation, NPD opportunities and commercial positioning.

KEY RESPONSIBILITIES

Product Portfolio Management & Optimisation

• Responsibility for product portfolio performance – from insight generation through to strategic planning and commercial evaluation

Lead product range reviews and optimisation using robust data analysis to drive portfolio upgrade…