At a Glance
- Tasks: Manage client relationships and deliver standout PR campaigns in the beauty industry.
- Company: Join PURPLE, a leading global communications agency for luxury brands.
- Benefits: Competitive salary, dynamic work environment, and opportunities for professional growth.
- Other info: Fast-paced agency culture with a focus on creativity and innovation.
- Why this job: Be at the forefront of beauty PR, working with iconic luxury brands.
- Qualifications: 3-5 years in PR with strong media and influencer connections.
The predicted salary is between 35000 - 45000 £ per year.
PURPLE is seeking an experienced and proactive Account Manager to support the delivery of integrated PR campaigns across media, influencer, social and events within our growing Beauty & Wellbeing division. This role is ideal for someone with strong media relationships, a strategic mindset and hands-on experience delivering standout PR campaigns in a fast-paced agency environment.
Location: PURPLE London
About PURPLE: PURPLE is amongst the foremost Global Communications agencies for luxury brands & innovation across fashion, beauty & wellness, lifestyle, events, VIP and digital with offices in London, New York, Miami, LA, Hong Kong & Singapore. The PURPLE Beauty & Wellbeing division works with some of the most globally recognised luxury brands across fragrance, haircare, skincare, colour cosmetics, fitness & wellness including Byredo, Refy, Makeup by Mario, Medicube, Color Wow, Maison Francis Kurkdjian, Penhaligon’s, Estrid, Amika, LBTY, Santa Maria Novella, Sweed and more.
As Account Manager, you will support Account Directors while taking ownership of day-to-day client relationships and campaign delivery. You will play a key role in generating coverage, managing media and influencer relationships, delivering events, and ensuring campaigns are executed to the highest standard—on brief, on time and on budget.
Key Responsibilities:
- Act as a key day-to-day client contact, managing expectations with confidence and professionalism.
- Support the development and execution of integrated PR strategies across earned media, influencer, social and events.
- Generate high-quality coverage across print, digital, broadcast and social platforms.
- Own media relations, building and maintaining strong relationships with key journalists and influencers.
- Lead the planning and delivery of press events, launches, trips and press days (small to large scale).
- Work closely with social and digital teams to ensure campaigns are fully integrated and amplified.
- Spot cultural, media and influencer opportunities that benefit both clients and PURPLE.
- Monitor coverage, brand placement and reporting to ensure all activity is on-brand and impactful.
- Contribute to new business activity, including proposals and pitch participation.
- Line manage and support junior team members, helping them meet targets and develop their skills.
- Act as a brand ambassador and expert across Beauty & Wellbeing.
Skills, Knowledge and Expertise:
- 3–5 years’ experience in PR (agency or relevant in-house role; adjacent industries considered).
- Strong understanding of the UK media landscape and established press and influencer contacts.
- Proven experience delivering integrated PR campaigns across media, influencer and events.
- Strategic and creative thinker with excellent writing and presentation skills.
- Highly organised, proactive and able to thrive in a fast-paced, entrepreneurial environment.
- Confident communicator with strong client-handling skills and sound judgement.
- Ability to identify and maximise communication opportunities across multiple platforms.
- Comfortable working with media and social monitoring tools and Microsoft Office.
Account Manager - Beauty employer: PURPLE
PURPLE is an exceptional employer, offering a dynamic and collaborative work culture that thrives on creativity and innovation within the luxury beauty sector. Located in London, employees benefit from working with globally recognised brands while enjoying ample opportunities for professional growth and development, supported by a team-oriented environment that values individual contributions and fosters strong media relationships.
StudySmarter Expert Advice🤫
We think this is how you could land Account Manager - Beauty
✨Get Involved in PR Events
Dive into local PR meetups and workshops. Events like these are perfect for getting your face out there, chatting with industry pros, and spotting potential job openings at companies like PURPLE. Plus, it’s a fantastic way to learn about trends and make lasting connections.
✨Showcase Your PR Skills
Start building your personal brand as a PR ace. Use platforms like Twitter and LinkedIn to share your thoughts on current events or PR campaigns you admire. Tagging companies you want to work for, like PURPLE, can catch their eye—especially if your insights resonate!
✨Leverage Your Network
Reach out to friends, family, or connections in the PR field. Even a casual chat can lead to opportunities. If you've got mutual contacts, ask for introductions when applying. Personal recommendations can give your application a nice little boost!
✨Tailor Your Approach
When applying for a full-time PR role, make sure to research PURPLE inside and out. Understanding their campaigns, values, and style allows us to directly align our application and impress during interviews. Don't hesitate to apply through our website—going direct can make a real difference!
We think you need these skills to ace Account Manager - Beauty
Some tips for your application 🫡
Get Your Story Straight:In public relations, storytelling is everything! Make sure your CV highlights your experience in crafting compelling narratives and managing media relations. Share specific examples of campaigns you've worked on, and don’t forget to include any press coverage you've generated—it's impressive proof of your skills!
Show Off Your Communication Skills:Since PR is all about communication, we want to see your best writing samples. Include pieces like press releases, blog posts, or social media content that you've created. This gives us a taste of your voice and your ability to convey messages clearly and effectively, which is crucial for a role in this field.
Tailor Your Cover Letter:Your cover letter should be more than just a recap of your CV; it’s your chance to shine! Emphasise why PR excites you and how your background fits with the mission of PURPLE. Show us that you’ve done your homework and speak to why you’re passionate about the work we do.
Connect the Dots:When you’re writing your application, think about how your past experiences link to the responsibilities of the role. Mention any internships, volunteer work, or projects that involved public speaking, event planning, or strategic communication. This will help us see how you can seamlessly bring your skills into a full-time position at PURPLE.
How to prepare for a job interview at PURPLE
✨Master the Art of Storytelling
In public relations, storytelling is key. We should prepare compelling narratives about past campaigns or projects we’ve worked on. Think about how we can illustrate our impact and creativity in those stories—be ready to discuss specific examples that showcase our skills in managing media relationships and crafting messages.
✨Know Your PR Tools Inside Out
Familiarity with PR tools like Cision or Meltwater is crucial. We need to be able to discuss how we’ve used these tools in past roles or projects. If we've worked on media lists, press releases, or analytics reports, let’s have those experiences ready to share along with metrics we’ve achieved to back up our claims.
✨Stay Current with Industry Trends
We’ve got to stay sharp on the latest trends and events impacting the public relations field. Having a few insights ready about recent campaigns or shifts in media landscapes can show that we’re engaged and knowledgeable. This will also help us make connections between our experiences and the current state of the industry.
✨Showcase Our Versatility
As full-time PR professionals, we need to demonstrate our adaptability. Be ready to talk about how we've handled challenging situations, managed crises, or adapted strategies on the fly. Employers will appreciate our ability to pivot and find solutions under pressure, so let’s have those scenarios at our fingertips to discuss.
