At a Glance
- Tasks: Help turn creative ideas into polished digital experiences across websites and campaigns.
- Company: Join Purple Dinosaur, a dynamic creative agency with a collaborative spirit.
- Benefits: Enjoy a hybrid work model, competitive pay, and opportunities for growth.
- Other info: Exciting chance to work with diverse brands in a fast-paced environment.
- Why this job: Be part of an innovative team shaping the future of digital content and AI workflows.
- Qualifications: Strong attention to detail and basic understanding of HTML, CSS, and SEO.
The predicted salary is between 30000 - 40000 £ per year.
Purple Dinosaur is looking for a Digital Web & Content Executive to join our growing creative team. This is a hands-on role for someone who enjoys the detail behind great digital work. You’ll help turn ideas, designs, copy, campaigns and creative into polished live experiences across websites, ecommerce platforms and digital campaigns. You do not need to be a full developer or designer. We are looking for someone who is organised, proactive, technically curious, and confident working across modern digital platforms, with an interest in how AI can support smarter workflows, content production, research, and digital operations as the industry evolves.
What you’ll be doing:
- Building and populating website pages
- Uploading and formatting content in CMS platforms
- Supporting website launches and updates
- Creating landing pages from supplied designs
- Managing blog posts, news articles and case studies
- Formatting content for SEO best practice
- Updating menus, navigation and redirects
- Uploading and managing products in Shopify
- Resizing and preparing images for the web
- Embedding video and external content
- Carrying out QA checks across desktop and mobile
- Supporting campaign setup across websites and landing pages
- Implementing and maintaining website tracking, including Google Tag Manager, GA4 events, Meta Pixels, LinkedIn Insight Tags and conversion tracking
- Setting up form tracking, lead tracking and campaign attribution
- Supporting troubleshooting of analytics, tracking and reporting issues
- Assisting with email template updates and digital assets
- Using AI tools to help improve efficiency, research, content workflows and production processes
- Helping keep websites organised, accurate and up to date
Skills we’re looking for:
- Strong attention to detail
- Good written communication
- Comfortable learning digital systems quickly
- Basic HTML and CSS understanding
- Familiarity with CMS platforms such as Shopify, WordPress, Umbraco, Wix, Squarespace or HubSpot
- Understanding of responsive websites
- Basic understanding of SEO principles
- Experience using Google Tag Manager and Google Analytics 4
- Understanding of website tracking, event tracking and conversion measurement
- Ability to implement and test marketing tags and pixels
- Organised and able to manage multiple tasks
- Comfortable working in a fast-moving creative environment
- Interest in AI tools and how they can support digital delivery and creative workflows
Bonus skills:
- Shopify experience
- Umbraco experience
- Basic JavaScript knowledge
- Experience implementing Meta Pixel, LinkedIn Insight Tag and Google Ads conversion tracking
- Experience with Looker Studio reporting
- Adobe Photoshop/Illustrator, Canva or Figma experience
- E-commerce experience
- Agency experience
- Experience using AI tools within content, production or digital workflows
What the role is really about:
This role is about helping ideas become reality. You’ll work closely with developers, designers, copywriters, videographers and directors to help deliver websites, campaigns and digital experiences to a high standard. You’ll play a key role in keeping projects moving efficiently and ensuring the final output looks polished and performs well. We also see AI becoming an increasingly important part of how agencies work. We are looking for someone excited by that shift and interested in helping shape smarter ways of working as new tools continue to emerge.
About Purple Dinosaur:
We’re a full-service creative and digital agency working across branding, websites, ecommerce, SEO, paid media, social content, video production and strategy. We work with brands across health, aesthetics, hospitality, ecommerce, premium products, lifestyle and technology. Our team is collaborative, ambitious and hands-on. We care about good work, good people and building long-term relationships with clients.
Location:
Hybrid role. Based in Hampton, Greater London.
Digital Web, Content& Tracking Executive in London employer: Purple Dinosaur Ltd
At Purple Dinosaur, we pride ourselves on being an excellent employer that fosters a collaborative and ambitious work culture. As a Digital Web & Content Executive, you'll have the opportunity to grow your skills in a hands-on role while working with a creative team that values innovation and embraces the latest digital tools, including AI. Our hybrid work model based in Hampton, Greater London, offers flexibility and a supportive environment where your contributions are recognised and rewarded.
StudySmarter Expert Advice🤫
We think this is how you could land Digital Web, Content& Tracking Executive in London
✨Tip Number 1
Get your networking game on! Connect with people in the industry through LinkedIn or local meetups. You never know who might have a lead on that perfect Digital Web & Content Executive role.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best work, especially anything related to web content and digital campaigns. This will give potential employers a taste of what you can do.
✨Tip Number 3
Don’t just apply blindly! Tailor your approach for each application. Mention specific projects or tools from the job description that excite you, like Google Tag Manager or AI tools, to show you’re genuinely interested.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re proactive and keen to join our creative team at Purple Dinosaur.
We think you need these skills to ace Digital Web, Content& Tracking Executive in London
Some tips for your application 🫡
Show Your Passion for Digital:When you're writing your application, let us see your enthusiasm for all things digital! Share any personal projects or experiences that highlight your interest in web content and digital campaigns. We love seeing candidates who are genuinely excited about the role.
Tailor Your Application:Make sure to customise your application to fit the job description. Highlight your relevant skills and experiences that align with what we're looking for, like your familiarity with CMS platforms or your understanding of SEO principles. This helps us see how you can contribute to our team!
Be Clear and Concise:Keep your application straightforward and to the point. Use clear language and avoid jargon where possible. We appreciate well-structured applications that make it easy for us to understand your qualifications and how you can help bring ideas to life.
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows us that you’re proactive and keen to join our creative team at Purple Dinosaur!
How to prepare for a job interview at Purple Dinosaur Ltd
✨Know Your Digital Stuff
Make sure you brush up on your knowledge of digital platforms and tools mentioned in the job description. Familiarise yourself with CMS platforms like Shopify and WordPress, and understand the basics of Google Tag Manager and Google Analytics 4. This will show that you're technically curious and ready to dive into the role.
✨Show Off Your Attention to Detail
Since this role requires a strong attention to detail, be prepared to discuss examples from your past work where you’ve demonstrated this skill. Whether it’s formatting content for SEO or managing blog posts, having specific instances ready will help you stand out as a candidate who takes pride in their work.
✨Get Creative with AI
Purple Dinosaur is looking for someone interested in how AI can enhance workflows. Think about how you've used AI tools in your previous roles or projects. Be ready to share your thoughts on how AI can improve content production and digital operations, as this shows you're forward-thinking and aligned with the agency's vision.
✨Prepare Questions That Matter
Interviews are a two-way street, so come armed with thoughtful questions about the team, projects, and the company’s approach to digital creativity. Asking about their use of AI tools or how they measure campaign success can demonstrate your genuine interest in the role and the agency's future direction.
