At a Glance
- Tasks: Drive growth by winning new business in fleet management and logistics.
- Company: Leading UK provider of comprehensive fleet services with a century of excellence.
- Benefits: Commission package, company car, laptop, mobile phone, and healthcare scheme.
- Other info: Exciting opportunities for career growth and networking at industry events.
- Why this job: Join a dynamic team and make an impact in the fleet services industry.
- Qualifications: Proven BDM/sales experience in B2B services, ideally in fleet management or logistics.
About the Company
Our client is a trusted UK-wide provider of comprehensive fleet services, offering scheduled and unscheduled maintenance, mobile repairs, grey fleet support, recharge management, and full compliance via tailored plans and technology-driven solutions. As part of a Larger Group, they bring over a century of automotive service excellence and access to a national network of manufacturer-trained technicians and advanced IT systems.
What We Offer
- Commission package
- Company car
- Laptop
- Company mobile phone
- Increased holiday entitlement with length of service
- Recruitment incentive awards
- Healthcare scheme
- Cycle to work scheme
Working Hours
40 Hours per Week, Monday to Friday
Role Purpose and Responsibilities
To accelerate growth by winning new business for the company's full-service fleet management, leveraging our strengths in maintenance planning, mobile repair, compliance, and grey fleet solutions.
Main Duties
- Conduct proactive prospecting to identify fleet operators, logistics businesses, and commercial vehicle users in the UK market
- Develop and qualify a robust sales pipeline through cold outreach, referrals, events, and networking
- Manage the full sales cycle: needs analysis, value proposition presentation, proposal development, negotiation, and closure
- Collaborate with operations and technical teams to ensure smooth onboarding and service delivery
- Maintain accurate forecasting and CRM records for new leads, opportunities, and closed deals
- Represent the company at trade shows, industry forums, and networking events to build brand awareness and generate leads
- Keep abreast of fleet market trends and competitor activity to identify emerging opportunities
- Leverage on Sales Opportunities in the sister trading company
- Understand key customer requirements in order to provide bespoke customer led solutions
- Collaborate with administrative teams to build accurate vehicle contract pricing
Person Specification
Essential:
- Proven BDM/sales experience in B2B services, ideally in fleet management, logistics, automotive, or technical solutions
- Demonstrable success in generating and closing new business
- Excellent consultative selling, presentation, and negotiation skills
- Ability to build rapport with senior stakeholders (Fleet & Operations Directors, Managing Owners)
- Self-motivated, target-driven, and able to work independently with minimal supervision
- Competent in using CRM tools and managing pipeline effectively
Desirable:
- Knowledge of fleet operational management and compliance services (MOT, servicing, grey fleet)
- Familiarity with cloud-based fleet software and telematics integrations
- Existing relationships with fleet operators, commercial vehicle networks, or transport logistics businesses
Skills & Qualifications
- Strong commercial aptitude and resilience in a hunter-style sales role
- Professional presentation and communication skills
- High level of organisation with ability to balance travel, client meetings, and internal coordination
- Proficient in CRM, Microsoft Office, and cloud tools for reporting and proposal production
Experience
- Experience in a BDM or sales role focused on securing new customers in fleet-related or service-driven sectors
- Track record of achieving and exceeding revenue targets through successful deal closing
Business Development Manager - Fleet Service employer: Purple Dash
As a leading provider of fleet services in the UK, our client offers an exceptional work environment that prioritises employee growth and well-being. With a competitive commission package, company car, and comprehensive healthcare scheme, employees are supported both professionally and personally. The collaborative culture fosters innovation and success, making it an ideal place for driven individuals to thrive in the dynamic automotive sector.
StudySmarter Expert Advice🤫
We think this is how you could land Business Development Manager - Fleet Service
✨Tip Number 1
Get networking! Attend industry events, trade shows, and forums where fleet operators and logistics businesses hang out. It's all about making connections and showing off your charm – you never know who might need your services!
✨Tip Number 2
Leverage social media to showcase your expertise. Share insights on fleet management trends or success stories from your previous roles. This not only builds your personal brand but also attracts potential clients who are looking for someone with your skills.
✨Tip Number 3
Don't shy away from cold outreach! Craft personalised messages to potential leads, highlighting how your solutions can solve their specific challenges. A little persistence goes a long way in building that sales pipeline.
✨Tip Number 4
Keep your CRM up to date! Regularly track your interactions and follow-ups with leads. This not only helps you stay organised but also shows potential employers that you're serious about managing your sales process effectively.
We think you need these skills to ace Business Development Manager - Fleet Service
Some tips for your application 🫡
Tailor Your CV:Make sure your CV speaks directly to the role of Business Development Manager in Fleet Services. Highlight your B2B sales experience and any relevant achievements that showcase your ability to generate and close new business.
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention your consultative selling skills and how you can leverage your knowledge of fleet management to drive growth.
Showcase Your Skills:Don’t forget to highlight your CRM proficiency and organisational skills. We want to see how you manage your sales pipeline and keep track of leads, so give us examples of how you've done this in the past.
Apply Through Our Website:We encourage you to apply through our website for a smoother application process. It’s the best way for us to receive your application and get you on the path to joining our team!
How to prepare for a job interview at Purple Dash
✨Know Your Fleet Inside Out
Before the interview, make sure you brush up on your knowledge of fleet management and the specific services offered by the company. Understand their strengths in maintenance planning and compliance, as this will help you demonstrate how you can leverage these to win new business.
✨Showcase Your Sales Success
Prepare to discuss your previous B2B sales experiences in detail. Have specific examples ready that highlight your success in generating and closing new business, especially in fleet management or related sectors. Use metrics to quantify your achievements!
✨Build Rapport with Key Stakeholders
Since the role involves engaging with senior stakeholders, practice how you would build rapport with Fleet & Operations Directors. Think about how you can tailor your communication style to resonate with them and address their specific needs.
✨Stay Updated on Market Trends
Research current trends in the fleet management industry and be prepared to discuss them during your interview. This shows that you're proactive and knowledgeable, which is crucial for identifying emerging opportunities and staying ahead of competitors.