At a Glance
- Tasks: Drive growth through data-driven digital marketing campaigns across platforms like Google Ads and TikTok.
- Company: Join PURESEOUL, the UK's largest Korean cosmetic specialist with a vibrant culture.
- Benefits: Enjoy a 20% employee discount, 28 days holiday, and a comfy dress code.
- Other info: Fast-paced environment with opportunities for creativity and collaboration.
- Why this job: Make an impact in the booming K-Beauty industry while honing your marketing skills.
- Qualifications: Experience in digital marketing and strong analytical skills are essential.
The predicted salary is between 35000 - 35000 £ per year.
Location: London Office (Holborn). In Office required, not a remote position
Schedule: Full-time (Mon - Fri, 8 am to 4:30 pm)
Salary: From £35,000
PURESEOUL is the largest Korean cosmetic specialist in the UK. We work directly with some of Korea's top beauty brands to offer an extensive range of over 2000 skincare, makeup, hair and body products online and via our offline stores. Since 2019, we have been the go-to destination for UK K-Beauty enthusiasts online and offline, with 8K+ 5-star Trustpilot reviews!
The Role
We're looking for a data-driven and proactive Performance Marketing Specialist to support the planning, execution, and optimisation of paid digital marketing campaigns across multiple platforms. This role is ideal for someone who thrives in a fast-paced environment, enjoys analysing performance data, and has a strong interest in e-commerce, digital marketing, and customer acquisition.
You'll work closely with the wider Marketing, E-commerce, and Social teams to drive growth across key digital channels while supporting customer acquisition, online sales, and overall business performance.
Key Responsibilities
- Assist in the planning, execution, and optimisation of paid marketing campaigns across Google Ads, Meta, TikTok, and other relevant platforms
- Support customer acquisition, online sales growth, and conversion optimisation through performance-focused campaigns
- Monitor campaign performance daily and identify opportunities for optimisation and scaling
- Support budget pacing, bid adjustments, and audience targeting improvements to maximise campaign performance and efficiency
- Assist with implementing automation tools and bid strategies across paid media platforms
- Stay up to date with platform updates, digital trends, competitor activity, and emerging opportunities within the performance marketing landscape
- Monitor campaign data and support the creation of weekly and monthly performance reports
- Analyse campaign performance, customer behaviour, and channel effectiveness to identify optimisation opportunities
- Track key performance metrics including ROAS, CPA, CTR, conversion rate, and customer acquisition costs
- Support in-depth analysis of campaigns and contribute actionable insights to improve future performance
- Assist with A/B testing across ad creatives, copy, audiences, landing pages, and campaign structures
- Work closely with the Design and Social teams to develop and optimise high-performing paid content
- Contribute ideas for improving ad performance, engagement, and conversion rates across digital channels
- Support campaign planning around launches, promotions, retail activations, and seasonal trading periods
- Provide general support across wider marketing and growth initiatives where needed
Who We're Looking For
- Experience in digital marketing, paid media, or performance marketing
- Strong analytical and problem-solving skills with a data-driven approach
- Excellent attention to detail and organisational skills
- Interest in e-commerce, digital marketing trends, and customer behaviour
- Confident managing multiple campaigns and deadlines simultaneously
- Strong communication and teamwork skills
- Proactive, adaptable, and comfortable working in a fast-paced environment
- Passion for beauty, skincare, and K-Beauty is a plus
Perks of the Role
- 20% employee discount across our online and offline stores
- Holiday allowance of 28 days pro rata
- Comfy and casual dress code
- Company Pension Scheme
Performance Marketing Specialist in London employer: PURESEOUL • The Home of K-Beauty
At PURESEOUL, we pride ourselves on being the largest Korean cosmetic specialist in the UK, offering a vibrant work culture that fosters creativity and collaboration. Our London office is a dynamic environment where you can thrive as a Performance Marketing Specialist, with opportunities for professional growth, a generous holiday allowance of 28 days pro rata, and a 20% employee discount on our extensive range of K-Beauty products. Join us to be part of a passionate team dedicated to delivering exceptional beauty experiences while enjoying a supportive atmosphere that values your contributions.
Contact Details:
PURESEOUL • The Home of K-Beauty Recruitment Team
StudySmarter Expert Advice🤫
We think this is how you could land Performance Marketing Specialist in London
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or case studies showcasing your past performance marketing campaigns. This will give you an edge and demonstrate your hands-on experience when you chat with hiring managers.
✨Tip Number 3
Prepare for interviews by researching the company and its competitors. Understand their marketing strategies and be ready to discuss how you can contribute to their growth. Tailor your answers to show you're the perfect fit for their team!
✨Tip Number 4
Don't forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are genuinely interested in joining our team at PURESEOUL.
We think you need these skills to ace Performance Marketing Specialist in London
Some tips for your application 🫡
Tailor Your CV:Make sure your CV is tailored to the Performance Marketing Specialist role. Highlight your experience in digital marketing and any relevant campaigns you've worked on. We want to see how your skills align with what we're looking for!
Craft a Compelling Cover Letter:Your cover letter is your chance to shine! Use it to showcase your passion for e-commerce and K-Beauty. Tell us why you're excited about this role and how you can contribute to our team at PURESEOUL.
Show Off Your Analytical Skills:Since this role is all about data-driven decisions, make sure to mention any tools or methods you’ve used to analyse campaign performance. We love seeing numbers and insights that demonstrate your analytical prowess!
Apply Through Our Website:We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, it shows you’re keen to join our team!
How to prepare for a job interview at PURESEOUL • The Home of K-Beauty
✨Know Your Numbers
As a Performance Marketing Specialist, you'll need to be data-savvy. Brush up on key metrics like ROAS, CPA, and CTR before your interview. Be ready to discuss how you've used these metrics in past campaigns to drive results.
✨Showcase Your Creativity
This role involves A/B testing and creative optimisation, so come prepared with examples of successful campaigns you've worked on. Share specific strategies you implemented that improved engagement or conversion rates.
✨Stay Current with Trends
The digital marketing landscape is always changing. Familiarise yourself with the latest trends in e-commerce and performance marketing. Mention any recent updates from platforms like Google Ads or TikTok that could impact campaign strategies.
✨Demonstrate Team Spirit
Collaboration is key in this role. Be ready to talk about how you've worked with cross-functional teams in the past. Highlight your communication skills and how you’ve contributed to team success in fast-paced environments.
