At a Glance
- Tasks: Create and execute exciting marketing campaigns across various channels.
- Company: Join a dynamic FMCG company passionate about food and drink.
- Benefits: Competitive salary, creative environment, and opportunities for professional growth.
- Why this job: Make an impact by shaping brand stories and connecting with diverse audiences.
- Qualifications: 4+ years in marketing, strong communication skills, and digital savvy.
- Other info: Collaborative team culture with a focus on innovation and creativity.
The predicted salary is between 36000 - 60000 £ per year.
Responsibilities
- Develop and deliver annual marketing plans to support company objectives across B2B and B2C channels.
- Lead brand development and positioning initiatives for key owned and distributed brands.
- Analyse market trends and competitor activity to identify new opportunities.
Campaign Management
- Plan and execute 360° marketing campaigns including trade promotions, digital media, PR, and experiential.
- Oversee content development for websites, social media, newsletters, packaging, and POS.
- Manage agency relationships and creative partners to ensure timely, high-quality output.
Trade & Retail Marketing
- Work closely with the sales team to develop trade marketing materials, promotional calendars, and seasonal activations.
- Coordinate brand presence at trade shows, retail events, and food festivals.
- Support new product launches with compelling toolkits and sell-in presentations.
Budgeting & Reporting
- Manage marketing budgets, ensuring ROI through data-driven planning.
- Track KPIs and performance metrics across campaigns and channels.
- Present insights and recommendations to internal stakeholders and brand partners.
Attributes
- 4+ years experience in a marketing role, ideally within FMCG or food & drink sectors.
- Proven track record of campaign delivery and brand growth.
- Strong communication and project management skills.
- Proficient in digital marketing tools and platforms (e.g. Meta, Google Ads, Mailchimp, Canva).
- Knowledge of ethnic foods or world cuisines is highly desirable.
- Self-starter with a collaborative mindset and attention to detail.
Of note, this role is office based Mon-Friday.
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Marketing Manager employer: Pure Staff Ltd
Contact Detail:
Pure Staff Ltd Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to your connections in the marketing world, especially those in FMCG or food & drink sectors. A friendly chat can lead to insider info about job openings that aren't even advertised yet.
✨Tip Number 2
Show off your skills! Create a portfolio showcasing your best campaigns and projects. This is your chance to demonstrate your campaign delivery prowess and brand growth achievements in a visually appealing way.
✨Tip Number 3
Prepare for interviews by researching the company’s recent marketing initiatives. Bring insights and recommendations to the table, showing you’re not just a candidate but a potential partner in their brand development journey.
✨Tip Number 4
Don’t forget to apply through our website! It’s the easiest way to get your application noticed. Plus, we love seeing candidates who take the initiative to engage with us directly.
We think you need these skills to ace Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Manager role. Highlight your experience in B2B and B2C marketing, and don’t forget to showcase any successful campaigns you've led. We want to see how you can bring value to our team!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about marketing and how your skills align with our needs. Be sure to mention your experience with digital marketing tools and any knowledge of ethnic foods or world cuisines.
Showcase Your Achievements: When detailing your past roles, focus on your achievements rather than just responsibilities. Use metrics to demonstrate your impact, like how you improved ROI or increased brand awareness. We love numbers that tell a story!
Apply Through Our Website: Once you’ve polished your application, head over to our website and hit that 'Apply' button! It’s the easiest way for us to receive your application and get the ball rolling. We can’t wait to hear from you!
How to prepare for a job interview at Pure Staff Ltd
✨Know Your Marketing Stuff
Make sure you brush up on the latest trends in B2B and B2C marketing. Be ready to discuss your experience with campaign management and how you've successfully delivered marketing plans in the past. This shows you're not just familiar with the role but also passionate about it.
✨Showcase Your Creativity
Prepare examples of past campaigns you've worked on, especially those that involved brand development and positioning. Highlight your role in these projects and how your creative input led to successful outcomes. This will demonstrate your ability to think outside the box.
✨Get Familiar with the Company
Research the company’s brands and their market position. Understand their target audience and recent campaigns. This knowledge will help you tailor your answers and show that you're genuinely interested in contributing to their success.
✨Be Data-Driven
Since managing budgets and tracking KPIs is crucial for this role, be prepared to discuss how you've used data to inform your marketing strategies. Bring specific examples of how your data-driven decisions have improved campaign performance or ROI.