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- Tasks: Lead and shape global marketing strategies for a high-growth professional services group.
- Company: Dynamic international professional services group with ambitious growth plans.
- Benefits: Opportunity for significant influence, career growth, and working with senior leadership.
- Other info: Join a fast-growing team and help build a high-performing marketing function.
- Why this job: Make a real impact on brand strategy and engage sophisticated B2B audiences.
- Qualifications: Senior B2B marketing experience in professional or financial services preferred.
The predicted salary is between 60000 - 80000 £ per year.
My client is a high-growth, international professional services group with multiple specialist business lines and an ambitious global agenda. Operating across several markets, the group advises highly sophisticated institutional and corporate audiences and is building a portfolio of distinctive, premium brands internationally.
They are now seeking a Senior Marketing Manager (B2B) to help define and deliver group-wide marketing and brand strategy at a pivotal stage of growth. You'll need experience in B2B marketing in a Professional Services or Financial Services organisation ideally with experience communicating to a range of B2B audiences.
The role will offer significant responsibility for shaping how the group presents itself globally to senior decision makers, complex organisations and informed stakeholders. You will play a central role in owning brand and marketing strategy across multiple business lines and sub-brands, ensuring clarity, consistency and differentiation, while remaining closely involved in execution.
Working closely with senior leadership, you will help set the strategic direction for brand, content and campaigns designed to engage sophisticated B2B audiences. A strong eye for design, confident editorial judgement and a deep understanding of how to communicate credibility, expertise and authority are essential to success in this role. You will also contribute to building and developing a high-performing marketing team and manage external agency partners internationally.
Key responsibilities- Help define and deliver group-wide brand and marketing strategy across multiple brands
- Lead brand positioning, messaging and visual identity initiatives, including new brand launches
- Set content and editorial direction appropriate for expert, senior and institutional audiences
- Design and execute multi-channel campaigns in complex B2B environments
- Own digital strategy elements, including website performance and social presence
- Build, support and develop an in-house marketing team
- Manage and challenge external agencies across digital, design, web and CRM
- Partner closely with senior leadership to align marketing activity with commercial priorities
- Coordinate activity across regions and support management of multiple budgets
- A senior B2B marketing professional from professional services (law, advisory, business/management consultancy, accountancy) and/or institutional financial services/ Private equity is preferred
- Proven experience marketing to sophisticated, discerning B2B audiences
- Experience working across multiple business lines or sub-brands would be beneficial but is not required
- Exposure to international, multi-market organisations
- Comfortable contributing to strategy while executing at pace
- Strong understanding of brand, design and creative quality, with the confidence to uphold standards
- Excellent editorial and content skills, with strong audience and narrative judgement
- Experience developing marketing capability within growth environments
This is an opportunity to take a senior marketing role within a fast-growing global professional services group. The position offers strong visibility, meaningful influence and the chance to contribute to building a marketing function that plays a real role in shaping long-term growth.
Senior Marketing Manager- Professional Services employer: Pure Search
Contact Detail:
Pure Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager- Professional Services
✨Tip Number 1
Network like a pro! Get out there and connect with industry professionals on LinkedIn or at events. We all know that sometimes it’s not just what you know, but who you know that can land you that dream job.
✨Tip Number 2
Show off your expertise! Create a portfolio or a personal website showcasing your marketing projects and successes. This is your chance to shine and demonstrate how you can add value to the team.
✨Tip Number 3
Prepare for interviews by researching the company inside out. Understand their brand, values, and recent campaigns. We want you to walk in confidently, ready to discuss how you can elevate their marketing strategy.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets noticed. Plus, we love seeing candidates who are proactive about their job search.
We think you need these skills to ace Senior Marketing Manager- Professional Services
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Manager. Highlight your B2B marketing experience, especially in professional or financial services, and showcase how you've engaged sophisticated audiences.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share specific examples of your past successes in brand strategy and multi-channel campaigns that resonate with senior decision-makers.
Showcase Your Creative Side: Since this role requires a strong eye for design and editorial judgement, don’t shy away from including links to your portfolio or examples of past work. We want to see how you communicate credibility and expertise through your marketing materials.
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity to shape our global marketing strategy!
How to prepare for a job interview at Pure Search
✨Know Your Audience
Before the interview, research the company’s target B2B audiences and their specific needs. Understand how the group positions itself in the professional services market and be ready to discuss how your experience aligns with their goals.
✨Showcase Your Strategic Thinking
Prepare examples of how you've successfully defined and delivered marketing strategies in previous roles. Be ready to discuss your approach to brand positioning and how you’ve engaged sophisticated audiences through multi-channel campaigns.
✨Demonstrate Design and Editorial Skills
Bring along samples of your work that highlight your eye for design and strong editorial judgement. Discuss how these skills have contributed to successful marketing initiatives, especially in complex B2B environments.
✨Engage with Leadership Insights
Be prepared to talk about how you would partner with senior leadership to align marketing activities with commercial priorities. Show that you understand the importance of collaboration and can contribute to strategic discussions while executing at pace.