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- Tasks: Lead and shape global marketing strategy for a high-growth professional services group.
- Company: Fast-growing international professional services group with multiple specialist business lines.
- Benefits: Opportunity for significant influence, career growth, and visibility in a dynamic environment.
- Other info: Join a high-performing team and contribute to long-term growth.
- Why this job: Make a real impact on brand strategy and engage sophisticated B2B audiences.
- Qualifications: Senior B2B marketing experience in professional or financial services is preferred.
The predicted salary is between 60000 - 80000 £ per year.
My client is a high-growth, international professional services group with multiple specialist business lines and an ambitious global agenda. Operating across several markets, the group advises highly sophisticated institutional and corporate audiences and is building a portfolio of distinctive, premium brands internationally.
They are now seeking a Senior Marketing Manager (B2B) to help define and deliver group-wide marketing and brand strategy at a pivotal stage of growth. You'll need experience in B2B marketing in a Professional Services or Financial Services organisation ideally with experience communicating to a range of B2B audiences.
The role will offer significant responsibility for shaping how the group presents itself globally to senior decision makers, complex organisations and informed stakeholders. You will play a central role in owning brand and marketing strategy across multiple business lines and sub-brands, ensuring clarity, consistency and differentiation, while remaining closely involved in execution.
Working closely with senior leadership, you will help set the strategic direction for brand, content and campaigns designed to engage sophisticated B2B audiences. A strong eye for design, confident editorial judgement and a deep understanding of how to communicate credibility, expertise and authority are essential to success in this role. You will also contribute to building and developing a high-performing marketing team and manage external agency partners internationally.
Key responsibilities:- Help define and deliver group-wide brand and marketing strategy across multiple brands
- Lead brand positioning, messaging and visual identity initiatives, including new brand launches
- Set content and editorial direction appropriate for expert, senior and institutional audiences
- Design and execute multi-channel campaigns in complex B2B environments
- Own digital strategy elements, including website performance and social presence
- Build, support and develop an in-house marketing team
- Manage and challenge external agencies across digital, design, web and CRM
- Partner closely with senior leadership to align marketing activity with commercial priorities
- Coordinate activity across regions and support management of multiple budgets
- A senior B2B marketing professional from professional services (law, advisory, business/management consultancy, accountancy) and/or institutional financial services/Private equity is preferred
- Proven experience marketing to sophisticated, discerning B2B audiences
- Experience working across multiple business lines or sub-brands would be beneficial but is not required
- Exposure to international, multi-market organisations
- Comfortable contributing to strategy while executing at pace
- Strong understanding of brand, design and creative quality, with the confidence to uphold standards
- Excellent editorial and content skills, with strong audience and narrative judgement
- Experience developing marketing capability within growth environments
This is an opportunity to take a senior marketing role within a fast-growing global professional services group. The position offers strong visibility, meaningful influence and the chance to contribute to building a marketing function that plays a real role in shaping long-term growth.
Interested? Send your CV to Emma Jerome via the link provided or directly to emmajerome@puresearch.com
Senior Marketing Manager- Professional Services in London employer: Pure Search
Contact Detail:
Pure Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager- Professional Services in London
✨Tip Number 1
Network like a pro! Reach out to connections in the professional services sector and let them know you're on the hunt for a Senior Marketing Manager role. You never know who might have the inside scoop on opportunities or can put in a good word for you.
✨Tip Number 2
Showcase your expertise! When you get the chance to chat with potential employers, be ready to discuss your experience in B2B marketing and how you've successfully engaged sophisticated audiences. Bring examples of campaigns you've led that made an impact.
✨Tip Number 3
Be proactive! Don’t just wait for job postings to pop up. Reach out directly to companies you admire, like the one in the job description, and express your interest in their marketing initiatives. A well-timed email can make all the difference.
✨Tip Number 4
Apply through our website! We’ve got a streamlined application process that makes it easy for you to showcase your skills. Plus, it shows you’re serious about joining our team and helps us keep track of your application.
We think you need these skills to ace Senior Marketing Manager- Professional Services in London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Senior Marketing Manager. Highlight your B2B marketing experience, especially in professional or financial services, and showcase how you've engaged sophisticated audiences.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you're the perfect fit for this role. Mention specific examples of how you've shaped brand strategies and executed successful campaigns in the past.
Showcase Your Creative Side: Since this role requires a strong eye for design and editorial judgement, don’t shy away from including examples of your work. Whether it's a campaign you led or content you created, let us see your creative flair!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates regarding your application.
How to prepare for a job interview at Pure Search
✨Know Your Audience
Before the interview, research the company and its target B2B audiences. Understand their needs and pain points, especially in the professional services sector. This will help you tailor your responses and demonstrate how your experience aligns with their goals.
✨Showcase Your Strategic Thinking
Be prepared to discuss specific examples of how you've defined and delivered marketing strategies in previous roles. Highlight your experience with brand positioning and multi-channel campaigns, as this is crucial for the Senior Marketing Manager role.
✨Demonstrate Your Design Eye
Since a strong eye for design is essential, bring along examples of past work that showcase your editorial judgement and creative quality. Discuss how these elements contributed to successful marketing outcomes, particularly in B2B environments.
✨Engage with Leadership Insights
Prepare to talk about how you've partnered with senior leadership in the past. Share insights on aligning marketing activities with commercial priorities and managing multiple budgets, as this will show your ability to contribute strategically while executing effectively.