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- Tasks: Shape marketing strategies and create compelling content for B2B financial services.
- Company: High-growth global financial services business based in London.
- Benefits: Opportunity to influence strategy and make a meaningful impact.
- Other info: Ideal for those looking to build something new and drive growth.
- Why this job: Join a dynamic team and unleash your creativity in a fast-paced environment.
- Qualifications: Experience in B2B financial services marketing and strong content creation skills.
The predicted salary is between 55000 - 65000 £ per year.
Based in London (City), our client, a high-growth global financial services business, is seeking a creative and commercially minded Marketing & Content professional to shape how it engages clients, prospects, and partners across Private Equity and capital-driven markets. This is a newly created role, offering the opportunity to build and influence marketing and content strategy from day one. You will bring original thinking, challenge conventional approaches, and design smarter, more compelling ways to reach sophisticated audiences. If you thrive on generating ideas — not just delivering tactics — this role offers the chance to make a meaningful impact. You’ll need experience in B2B Financial Services marketing with strong experience in content marketing and campaign management. Experience marketing to audiences in the private equity, venture capital, and/or M&A space is beneficial.
What the role involves:
- Developing insight-led marketing and content plans that elevate market presence and support commercial growth.
- Introducing fresh ideas and creative approaches, including new formats and innovative ways to engage high-value audiences.
- Leading targeted outreach using CRM and automation tools, ensuring activity aligns with a clear strategic framework.
- Producing sharp, high-impact content: insights, reports, articles, thought leadership, and announcements.
- Using data, testing, and audience insight to continuously refine and optimise engagement.
- Managing and enhancing digital content hubs to ensure messaging remains relevant and commercially aligned.
- Working closely with senior stakeholders to shape long-term content and engagement direction.
What you will bring:
- A creative approach to content and marketing—confident generating new ideas, narratives, and engagement concepts.
- Solid experience in marketing roles to encompass experience in both content marketing and campaign management gained in a B2B Financial Services environment is essential.
- Understanding or experience of the Private Equity environment is preferred.
- A strategic mindset — capable of shaping direction and thinking beyond day-to-day execution.
- Strong CRM/automation experience (ideally Salesforce) - ability to maximise the effectiveness of CRM tools for content and engagement purposes.
- Exceptional commercial storytelling skills.
- Highly organised, proactive, and comfortable influencing senior stakeholders.
This role is ideal for someone who wants to build something new, influence strategy, and play a key part in the growth of a global financial services business. Interested? Send your CV to Emma Jerome via the link provided.
Senior Marketing & Content Associate - B2B Financial Services in City of London employer: Pure Search
Contact Detail:
Pure Search Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing & Content Associate - B2B Financial Services in City of London
✨Tip Number 1
Network like a pro! Reach out to people in the B2B financial services space, especially those who work in private equity or venture capital. Use LinkedIn to connect and engage with them; you never know who might have the inside scoop on job openings.
✨Tip Number 2
Show off your creativity! When you get the chance to chat with potential employers, come prepared with fresh ideas for their marketing strategies. This role is all about original thinking, so let your imagination run wild!
✨Tip Number 3
Be data-driven! Make sure you can talk about how you've used data to refine content and engagement in past roles. Employers love candidates who can back up their creative ideas with solid insights and results.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets noticed. Plus, we’re always looking for passionate individuals who want to make an impact in the financial services sector.
We think you need these skills to ace Senior Marketing & Content Associate - B2B Financial Services in City of London
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role. Highlight your experience in B2B Financial Services and content marketing, and don’t forget to showcase any innovative ideas you've implemented in past roles.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're the perfect fit for this role. Share your creative approach and how you’ve successfully engaged high-value audiences in the past.
Showcase Your Strategic Mindset: In your application, demonstrate your ability to think strategically. Share examples of how you've shaped marketing direction or influenced content strategy in previous positions.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of applications and ensures you don’t miss out on any important updates!
How to prepare for a job interview at Pure Search
✨Know Your Audience
Before the interview, research the company’s target audience and their needs in the B2B financial services sector. Understand how your experience aligns with their goals, especially in private equity and capital-driven markets. This will help you tailor your responses and demonstrate your insight into their market.
✨Showcase Your Creativity
Prepare examples of how you've generated original ideas and innovative marketing strategies in previous roles. Be ready to discuss specific campaigns you've led, particularly those that involved content marketing and engagement with high-value audiences. This will highlight your creative approach and strategic mindset.
✨Demonstrate Data-Driven Decision Making
Be prepared to talk about how you've used data and audience insights to refine marketing strategies in the past. Discuss any CRM tools you've used, like Salesforce, and how they helped optimise your campaigns. This shows you can blend creativity with analytical thinking.
✨Engage with Senior Stakeholders
Think about instances where you've successfully influenced senior stakeholders. Prepare to share how you managed relationships and aligned marketing strategies with broader business objectives. This will illustrate your organisational skills and ability to work collaboratively in a high-growth environment.