At a Glance
- Tasks: Lead and develop a passionate team while driving sales performance across the North region.
- Company: Join a leading fresh dog food company that values people and pets alike.
- Benefits: Competitive salary, uncapped bonuses, 33 days holiday, and free dog food.
- Other info: Bring your dog to work and enjoy team socials and charity days.
- Why this job: Make a real impact in a dynamic environment with growth opportunities.
- Qualifications: Proven sales leadership experience and a passion for coaching teams.
The predicted salary is between 50000 - 55000 £ per year.
A Bit About Us
Pure started with two friends, a shared passion for dogs, and a belief that they deserve better food. Since then, we've grown into one of the UK's leading fresh dog food companies - and we're just getting started. We're not a faceless corporation. We're a tight-knit team that genuinely cares - about our dogs, our customers, and the people who work here. That comes through in everything we do. Our core values are: Ahead of the Pack, Best in Show, Paws & People First, and New Tricks.
The Role
This is a senior, front-line leadership role. You'll be taking ownership of an already established North region - a team of Brand Ambassadors, an Event Coordinator, and Recruiters. Your job is to elevate and develop the existing team. Set the standard, drive performance, and take the region to the next level. You'll have full commercial ownership and the support of the wider business behind you.
If you're a highly motivated, engaging leader who thrives on developing people and hitting ambitious targets, this role gives you the autonomy and earning potential to make a real impact.
Who We're Looking For
- You've led sales teams before, and you've got the results to prove it.
- You're not looking to manage from a distance - you want to be in it, coaching your team and driving standards.
- Proven experience leading and growing a sales team, and history of being a top performer.
- Comfortable managing a mixed team - field sales, coordinators, and recruiters.
- Strong on the numbers - KPIs, conversion, pipeline.
- A track record of developing people not just hitting targets yourself.
- High energy and hard to ignore - your team want to follow you.
- (Nice to have) Experience in a start-up or scale-up environment.
What You'll Do
- Own sales performance across the North - revenue, targets, and growth.
- Lead, motivate, and develop Brand Ambassadors, Event Coordinators, and Recruiters.
- Coach people to hit and exceed their targets, hands-on, not just in one-to-ones.
- Plan and manage sales activations and events across the region.
- Use data to drive decisions – track KPIs, identify gaps, and optimise results.
- Work closely with senior leadership to shape regional strategy and national expansion.
What We Offer
- £50k-£55k basic DOE + uncapped bonus (£90,000+ OTE).
- 33 days holiday (including Bank Holidays).
- Free dog food and yes, you can bring your dog to work.
- Company pension, Group Life & Critical Illness cover.
- EAP & Virtual GP.
- Cycle to work & EV car scheme.
- 2 paid volunteer days a year.
- Team socials and charity days.
- Free on-site parking.
- Real progression - we're growing and we promote from within.
Requirements
- Commutable to our Leeds office – 4 days in office.
- On-call weekends.
- Full, valid UK driving licence & car.
- Right to work in the United Kingdom.
- 3+ years in a sales leadership role.
Senior Regional Manager in Leeds employer: Pure Pet Food
At Pure, we pride ourselves on being more than just a company; we're a passionate team dedicated to providing the best for our furry friends. Located in Leeds, we offer a vibrant work culture that values collaboration and personal growth, with ample opportunities for career advancement as we continue to expand. With competitive salaries, generous holiday allowances, and unique perks like bringing your dog to work, Pure is an exceptional employer for those looking to make a meaningful impact in a dynamic environment.
StudySmarter Expert Advice🤫
We think this is how you could land Senior Regional Manager in Leeds
✨Leverage Your Network
In sales and business development, who you know can often be as important as what you know. Get involved with local networking events or industry meetups to connect with key players. Don't be shy—share your passion for the field and let folks know you're on the lookout for opportunities!
✨Show Your Skills Through Real-World Results
When targeting a full-time role like Senior Regional Manager at Pure Pet Food, presenting tangible results from your previous sales experience can set you apart. Bring along case studies or examples of how you've closed deals or expanded accounts, and don't forget to showcase your problem-solving prowess. It’s all about quantifying your success!
✨Engage with Sales Communities
Dive deep into online sales communities, like Sales Hacker or LinkedIn groups dedicated to sales professionals. Engaging in discussions and sharing insights can boost your visibility and might just put you on the radar of hiring managers looking for fresh talent in business development.
✨Direct Applications Matter
While we all know the online application route, consider sending direct applications to companies you admire, including Pure Pet Food. Tailor your message to explain why you’re drawn to them and how you can contribute as a Senior Regional Manager. Sometimes, a personal touch can grab attention faster than a generic application!
We think you need these skills to ace Senior Regional Manager in Leeds
Some tips for your application 🫡
Show Off Those Sales Skills:In your CV and cover letter, highlight any previous sales or business development experience you have. Use numbers and examples to showcase your achievements – did you exceed sales targets or bring in new clients? Make those accomplishments shine!
Tailor Your Message for Pure Pet Food:When writing your cover letter, make sure to tailor your message specifically for Pure Pet Food. Show that you know the company’s mission and how your skills align with their goals in the sales landscape. This personalised touch will grab their attention!
Keep It Professional Yet Engaging:Sales is all about relationships, so while you want to maintain professionalism in your application, don’t be afraid to let your personality shine through. Engage the reader and demonstrate your enthusiastic approach to sales and business development!
Proof of Performance:Include any relevant certifications or training you’ve undertaken in sales or negotiation tactics. If you’ve attended workshops or courses, list these to showcase your commitment to professional development. This extra touch can set you apart from the competition!
How to prepare for a job interview at Pure Pet Food
✨Know Your Sales Methodologies
Brush up on popular sales methodologies like SPIN Selling or Challenger Sales. Being able to discuss these techniques and how you've applied them will show Pure Pet Food that you understand the role and can hit the ground running in the sales game.
✨Demonstrate Your Deal-Making Skills
Prepare to share stories from your past experiences where you closed deals, overcame objections, or started new client relationships. We want to show Pure Pet Food that you’re not just about numbers but also about building lasting connections in business development.
✨Prepare for Role-Play Scenarios
In a full-time sales interview, don’t be surprised if they throw in a role-play exercise to test your pitching skills. Practising how you would pitch a product or handle an objection will help us shine in this simulation—think of it like a dress rehearsal for your future sales calls!
✨Align Your Goals with the Company’s Vision
Take a moment to reflect on how your career ambitions align with Pure Pet Food’s objectives. When we articulate how our personal growth ties in with the company’s goals, it shows commitment and a genuine interest in contributing to their success.
