At a Glance
- Tasks: Bring our brands to life on social media, connecting with millions of anglers.
- Company: Join Pure Fishing, a global leader in fishing tackle and outdoor culture.
- Benefits: Enjoy flexible working, competitive salary, and career progression opportunities.
- Other info: Be part of a supportive team in a vibrant, innovative environment.
- Why this job: Make an impact in a dynamic team while sharing your passion for fishing.
- Qualifications: 3+ years managing social media; strong content creation and editing skills.
The predicted salary is between 35000 - 45000 € per year.
About Us
Pure Fishing is a global provider of fishing tackle, lures, rods, reels, storage, equipment and apparel. Our portfolio of industry-leading brands includes Hardys, Greys, Abu Garcia, Berkley, Penn, and Savage Gear, among others. Across the EMEA region, we have operations in 18 countries with offices in the Netherlands, UK, Denmark and Sweden - as well as smaller sales offices in most other European countries. Our values, Empowerment, Authenticity and Execution, shape how we work and collaborate every day. They define our workplace culture and guide us toward our mission: to provide the ultimate experience for anglers and customers through leading brands, innovative products, and superior service.
The Role
As Social Media Manager for two of our most established brands, Abu Garcia and Berkley in EMEA, you’ll bring our brands to life across social platforms, connecting millions of anglers to our stories, products, and community. You’ll join a dynamic marketing team, working cross-functionally to deliver engaging, authentic, and performance-driven content. With an understanding of the regional markets, you’ll work closely with the Head of Social Media, brand activation team, and Ambassador Coordinator. This role combines strategic thinking with hands-on execution ensuring both brands maintain a strong and authentic presence across platforms including TikTok, YouTube, Instagram, and Facebook.
About you
- You'll bring at least 3 years of experience managing social media channels for a brand, agency, or media platform.
- You'll have a strong understanding of what performs on Instagram, TikTok, YouTube, and Facebook, and are comfortable translating insights into content improvements.
- You are comfortable working with ambassadors and creators, aligning their content with brand storytelling and campaign goals.
- You have experience using tools such as CapCut, Premiere Pro, or similar editing platforms, and have a strong eye for composition, copy, and platform-native storytelling.
- You are organized and able to manage multiple brands and projects simultaneously while maintaining attention to detail.
- You are fluent in English, and additional European languages are a plus.
- You have a genuine interest in fishing and outdoor culture, and understand the community and mindset of anglers.
Why Join Us?
- Flexible and hybrid working.
- Competitive salary and benefits package.
- A role with visibility and ownership within a global organisation.
- Development and career progression opportunities.
- A supportive, passionate team in a business filled with energy, innovation, and outdoor spirit.
To apply or request further information, please contact our Human Resources team at hremea@purefishing.com.
Social Media Manager – Abu Garcia and Berkley in Northumberland employer: Pure Fishing
At Pure Fishing, we pride ourselves on being an exceptional employer that fosters a vibrant and inclusive work culture. As a Social Media Manager for renowned brands like Abu Garcia and Berkley, you'll enjoy flexible hybrid working arrangements, a competitive salary, and ample opportunities for professional growth within a passionate team dedicated to innovation and the outdoor lifestyle. Join us in connecting with a community of anglers while making a meaningful impact in the fishing industry.
StudySmarter Expert Advice🤫
We think this is how you could land Social Media Manager – Abu Garcia and Berkley in Northumberland
✨Tip Number 1
Get your social media game on point! Showcase your skills by creating a portfolio of your best work. Use platforms like Instagram and TikTok to demonstrate your creativity and understanding of what resonates with audiences.
✨Tip Number 2
Network like a pro! Connect with industry professionals on LinkedIn, especially those at Pure Fishing. Engage with their content and share your insights to get noticed. Remember, it’s all about building relationships!
✨Tip Number 3
Stay updated on the latest trends in social media and fishing culture. Follow relevant accounts and join online communities. This will not only help you in interviews but also show your genuine passion for the brands you'll be representing.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen. Plus, it shows you’re serious about joining our team. Don’t forget to tailor your application to highlight your experience with social media management!
We think you need these skills to ace Social Media Manager – Abu Garcia and Berkley in Northumberland
Some tips for your application 🫡
Show Your Passion:Let your love for fishing and outdoor culture shine through in your application. We want to see how your interests align with our brands, Abu Garcia and Berkley, so don’t hold back!
Tailor Your Content:Make sure to customise your application materials to reflect the role of Social Media Manager. Highlight your experience with platforms like Instagram and TikTok, and share examples of your best work that demonstrate your skills.
Be Authentic:We value authenticity, so be yourself in your application. Share your unique voice and perspective, especially when discussing your previous social media campaigns and how you engaged with audiences.
Apply Through Our Website:For the best chance of success, apply directly through our website. It’s the easiest way for us to see your application and get you into the process. We can’t wait to hear from you!
How to prepare for a job interview at Pure Fishing
✨Know Your Brands Inside Out
Before the interview, dive deep into Abu Garcia and Berkley. Understand their history, values, and what makes them stand out in the fishing community. This will not only show your genuine interest but also help you connect your experience to their brand story.
✨Showcase Your Social Media Savvy
Prepare examples of your previous work managing social media channels. Be ready to discuss specific campaigns you've executed, what tools you used, and how you measured success. Highlight your understanding of platform-specific content, especially for TikTok and Instagram.
✨Connect with the Community
Demonstrate your passion for fishing and outdoor culture during the interview. Share personal stories or experiences that relate to the angling community. This will help you resonate with the team and show that you understand their audience.
✨Be Ready for Collaboration
Since this role involves working cross-functionally, prepare to discuss how you've successfully collaborated with different teams in the past. Think of examples where you aligned content with brand goals and worked with ambassadors or creators to enhance storytelling.
