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- Tasks: Lead the rollout of D2C Shopify Plus websites and optimise ecommerce performance.
- Company: Join Pure Fishing, a global leader in fishing tackle and apparel.
- Benefits: Enjoy flexible hybrid working, competitive salary, and career development opportunities.
- Why this job: Shape the future of ecommerce while working with passionate teams and innovative brands.
- Qualifications: 4+ years in ecommerce management with Shopify Plus expertise.
- Other info: Dynamic work environment with excellent growth potential.
The predicted salary is between 36000 - 60000 £ per year.
About Us: Pure Fishing is a global provider of fishing tackle, lures, rods, reels, storage, equipment and apparel. Our portfolio of industry-leading brands includes Hardys, Greys, Abu Garcia, Berkley, Penn, and Savage Gear, among others. Across the EMEA region, we have operations in 18 countries with offices in the Netherlands, UK, Denmark and Sweden - as well as smaller sales offices in most other European countries. Our values, Empowerment, Authenticity and Execution, shape how we work and collaborate every day. They define our workplace culture and guide us toward our mission: to provide the ultimate experience for anglers and customers through leading brands, innovative products, and superior service.
Job Summary: We are seeking an experienced Web/Ecommerce Manager to play a key role in supporting the delivery of our D2C rollout plan in EMEA, leading the rollout of multiple branded D2C Shopify Plus websites over the next two years while owning the EMEA roadmap, platform optimisation, and ongoing site performance. You will act as the primary ecommerce point of contact between EMEA and US teams, working closely with internal stakeholders and external agencies to deliver scalable, high-performing, and localised ecommerce experiences across multiple markets and languages. This is a hands-on role requiring strong Shopify platform knowledge and operational ecommerce experience, spanning fulfilment integrations, customer service workflows, and multi-market site management.
Specific Responsibilities:
- Leading the setup, configuration, and ongoing management of Shopify Plus websites, including multi-store and multi-market deployments.
- Owning the EMEA D2C roadmap, supporting platform enhancements, testing phases and go live delivery.
- Working closely with US teams, Shopify agencies, and internal stakeholders to deliver D2C capabilities on time and to agreed standards.
- Supporting seasonal campaigns and continuous site optimisation in partnership with the Digital Merchandising Manager and brand teams.
- Overseeing day-to-day ecommerce operations, including content updates, product launches, and promotions working across key internal teams to understand business objectives and deadlines.
- Managing and supporting integrations across the D2C EMEA ecosystem, including Salsify, Bynder, Gorgias, Klaviyo and reporting tools.
- Implementing and managing Shopify Flows, automation, and customer service workflows.
- Collaborating closely with Digital, Marketing, Product, Customer Service teams.
- Supporting platform documentation, training, and best practice sharing across regions and educating around platform usage cases and user journey.
- Playing a key role in shaping the future of a rapidly scaling D2C channel for EMEA.
Role Requirements:
- A minimum of 4 years’ experience in building or replatforming and managing ecommerce websites, with some Shopify Plus expertise.
- Experience setting up and managing Shopify multi-market, multi-language, and multi-currency D2C websites would be advantageous.
- Experience working with Shopify apps, PIM systems, DAM tools, CRM and customer service platform integration.
- Experience of online warranty and/or repair services would be advantageous.
- A ‘fail fast’ mindset, using testing and iteration to support conversion rate optimisation (CRO).
- Strong project management skills with the ability to manage multiple priorities and stakeholders.
- Excellent communication skills, able to work across technical and non-technical teams and educate as well as build relationships with key teams and stakeholders.
- A strong interest in ecommerce and the value of a well-executed end-to-end user journey.
- An eye for detail around visual consistency and execution.
- Comfortable working in detail on site builds, roadmap evolution, and testing activity.
What we can offer:
This is a hybrid role based at our offices in Northumberland Business Park, Cramlington, which benefits from excellent links to both the A1 and A19, as well as good local amenities. We offer a flexible, hybrid working policy, alongside an attractive salary and benefits package commensurate with skills and experience, plus the learning, development and career opportunities you would expect within a global organisation. On top of that we have a great team-working environment, a highly dynamic and passionate team to work with, and the opportunity to progress for the right candidate. If you are ready for a change, or just a new opportunity in an exciting, dynamic and passionate business, then please get in touch.
Ecommerce Manager (Shopify Plus / D2C) employer: Pure Fishing
Contact Detail:
Pure Fishing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce Manager (Shopify Plus / D2C)
✨Tip Number 1
Network like a pro! Reach out to people in the industry, attend events, and connect with potential colleagues on LinkedIn. You never know who might have the inside scoop on job openings or can put in a good word for you.
✨Tip Number 2
Show off your skills! Create a portfolio or a personal website showcasing your ecommerce projects, especially if you've worked with Shopify Plus. This gives you a chance to demonstrate your expertise and creativity beyond just a CV.
✨Tip Number 3
Prepare for interviews by researching the company and its products. Understand their values, like Empowerment and Authenticity, and think about how you can contribute to their mission of providing the ultimate experience for anglers.
✨Tip Number 4
Apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you're genuinely interested in joining our passionate team at Pure Fishing.
We think you need these skills to ace Ecommerce Manager (Shopify Plus / D2C)
Some tips for your application 🫡
Show Your Passion for Ecommerce: When writing your application, let your enthusiasm for ecommerce shine through! Share specific examples of your experience with Shopify Plus and how you've contributed to successful D2C projects. We love seeing candidates who are genuinely excited about the industry.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter to highlight the skills and experiences that align with the Ecommerce Manager role. Use keywords from the job description to demonstrate that you understand what we're looking for. It helps us see how you fit into our team!
Be Clear and Concise: Keep your application clear and to the point. We appreciate well-structured documents that are easy to read. Avoid jargon unless it's relevant, and focus on showcasing your achievements in a straightforward manner. This makes it easier for us to see your potential!
Apply Through Our Website: We encourage you to apply directly through our website. It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll get a feel for our company culture while you’re at it!
How to prepare for a job interview at Pure Fishing
✨Know Your Shopify Inside Out
Make sure you brush up on your Shopify Plus knowledge before the interview. Be ready to discuss specific features, integrations, and how you've successfully managed multi-market deployments in the past. This will show that you're not just familiar with the platform but can also leverage it effectively.
✨Showcase Your Project Management Skills
Prepare examples of how you've managed multiple priorities and stakeholders in previous roles. Highlight any specific projects where you led a team or collaborated across departments. This will demonstrate your ability to handle the dynamic nature of ecommerce operations.
✨Understand Their Brand Values
Familiarise yourself with Pure Fishing's values: Empowerment, Authenticity, and Execution. Think about how these values resonate with your own work ethic and be prepared to share examples of how you've embodied similar principles in your career.
✨Be Ready for Technical Questions
Expect some technical questions related to ecommerce operations, such as fulfilment integrations and customer service workflows. Brush up on relevant tools like Salsify, Klaviyo, and Gorgias, and be ready to discuss how you've used them to enhance user experiences.