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- Tasks: Lead the launch of 12 Shopify Plus websites across EMEA and optimise ecommerce performance.
- Company: Join Pure Fishing, a global leader in fishing tackle and apparel.
- Benefits: Enjoy flexible working, generous holiday, and a supportive team environment.
- Why this job: Make an impact in a dynamic role while shaping the future of D2C ecommerce.
- Qualifications: 4+ years in ecommerce management with Shopify Plus expertise required.
- Other info: Great career growth opportunities in a passionate, high-performing team.
The predicted salary is between 36000 - 60000 £ per year.
About Us: Pure Fishing is a global provider of fishing tackle, lures, rods, reels, storage, equipment and apparel. Our portfolio of industry-leading brands includes Hardys, Greys, Abu Garcia, Berkley, Penn, and Savage Gear, among others. Across the EMEA region, we have operations in 18 countries with offices in the Netherlands, UK, Denmark and Sweden - as well as smaller sales offices in most other European countries. Our values, Empowerment, Authenticity and Execution, shape how we work and collaborate every day. They define our workplace culture and guide us toward our mission: to provide the ultimate experience for anglers and customers through leading brands, innovative products, and superior service.
Job Summary: We are seeking an experienced Web/Ecommerce Manager to play a key role in supporting the delivery of our D2C rollout plan in EMEA, leading the rollout of 12 branded D2C Shopify Plus websites over the next two years while owning the EMEA roadmap, platform optimisation, and ongoing site performance. You will act as the primary ecommerce point of contact between EMEA and US teams, working closely with internal stakeholders and external agencies to deliver scalable, high-performing, and localised ecommerce experiences across multiple markets and languages. This is a hands-on role requiring strong Shopify platform knowledge and operational ecommerce experience, spanning fulfilment integrations, customer service workflows, and multi-market site management.
Specific Responsibilities:
- Leading the setup, configuration, and ongoing management of Shopify Plus websites, including multi-store and multi-market deployments.
- Owning the EMEA D2C roadmap, supporting platform enhancements, testing phases and go live delivery.
- Working closely with US teams, Shopify agencies, and internal stakeholders to deliver D2C capabilities on time and to agreed standards.
- Supporting seasonal campaigns and continuous site optimisation in partnership with the Digital Merchandising Manager and brand teams.
- Overseeing day-to-day ecommerce operations, including content updates, product launches, and promotions working across key internal teams to understand business objectives and deadlines.
- Managing and supporting integrations across the D2C EMEA ecosystem, including Salsify, Bynder, Gorgias, Klaviyo and reporting tools.
- Implementing and managing Shopify Flows, automation, and customer service workflows.
- Collaborating closely with Digital, Marketing, Product, Customer Service teams.
- Supporting platform documentation, training, and best practice sharing across regions and educating around platform usage cases and user journey.
- Playing a key role in shaping the future of a rapidly scaling D2C channel for EMEA.
Role Requirements:
- A minimum of 4 years’ experience in building or replatforming and managing ecommerce websites, with some Shopify Plus expertise.
- Experience setting up and managing Shopify multi-market, multi-language, and multi-currency D2C websites would be advantageous.
- Experience working with Shopify apps, PIM systems, DAM tools, CRM and customer service platform integration.
- Experience of online warranty and/or repair services would be advantageous.
- A ‘fail fast’ mindset, using testing and iteration to support conversion rate optimisation (CRO).
- Strong project management skills with the ability to manage multiple priorities and stakeholders.
- Excellent communication skills, able to work across technical and non-technical teams and educate as well as build relationships with key teams and stakeholders.
- A strong interest in ecommerce and the value of a well-executed end-to-end user journey.
- An eye for detail around visual consistency and execution.
- Comfortable working in detail on site builds, roadmap evolution, and testing activity.
What we can offer:
This is a hybrid role based at our offices in Northumberland Business Park, Cramlington, which benefits from excellent links to both the A1 and A19, as well as good local amenities. We offer a flexible, hybrid working policy, alongside an attractive salary and benefits package commensurate with skills and experience, plus the learning, development and career opportunities you would expect within a global organisation. Our Benefits include:
- 25 days’ holiday plus public holidays, with an additional day off for your birthday
- Up to 5% matched pension contribution
- Life assurance
- Generous staff discount
- A flexible working environment with blended home and office working
On top of that we have a great team-working environment, a highly dynamic and passionate team to work with, and the opportunity to progress for the right candidate. If you are ready for a change, or just a new opportunity in an exciting, dynamic and passionate business, then please get in touch.
Ecommerce Manager (Shopify Plus / D2C) in Cramlington employer: Pure Fishing
Contact Detail:
Pure Fishing Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Ecommerce Manager (Shopify Plus / D2C) in Cramlington
✨Tip Number 1
Network like a pro! Reach out to people in the industry, especially those connected to Pure Fishing. A friendly chat can open doors that a CV just can't.
✨Tip Number 2
Show off your Shopify skills! If you’ve got experience with Shopify Plus, make sure to highlight specific projects or successes in your conversations. We love seeing real examples of your work!
✨Tip Number 3
Prepare for the interview by understanding our values: Empowerment, Authenticity, and Execution. Think about how you embody these in your work and be ready to share those stories with us.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, it shows you’re genuinely interested in joining our team.
We think you need these skills to ace Ecommerce Manager (Shopify Plus / D2C) in Cramlington
Some tips for your application 🫡
Show Your Passion for Ecommerce: When writing your application, let your enthusiasm for ecommerce shine through! Share specific examples of your experience with Shopify Plus and how you've contributed to successful D2C strategies in the past. We love seeing candidates who are genuinely excited about the industry.
Tailor Your CV and Cover Letter: Make sure to customise your CV and cover letter for this role. Highlight relevant skills and experiences that align with our needs, like managing multi-market websites or working with various ecommerce tools. This shows us you’ve done your homework and understand what we’re looking for.
Be Clear and Concise: Keep your application clear and to the point. Use bullet points where possible to make it easy for us to read through your qualifications. We appreciate a well-structured application that gets straight to the good stuff without unnecessary fluff!
Apply Through Our Website: Don’t forget to apply through our website! It’s the best way for us to receive your application and ensures you’re considered for the role. Plus, you’ll find all the details you need about the position and our company culture there.
How to prepare for a job interview at Pure Fishing
✨Know Your Shopify Inside Out
Make sure you brush up on your Shopify Plus knowledge before the interview. Be ready to discuss specific features, integrations, and how you've successfully managed multi-market deployments in the past. This will show that you're not just familiar with the platform but can also leverage it effectively.
✨Showcase Your Project Management Skills
Prepare examples of how you've managed multiple priorities and stakeholders in previous roles. Highlight any specific projects where you led a team or collaborated with different departments to achieve a common goal. This will demonstrate your ability to handle the dynamic nature of ecommerce operations.
✨Understand Their Brand Values
Familiarise yourself with Pure Fishing's values: Empowerment, Authenticity, and Execution. Think about how these values resonate with your own work ethic and be prepared to share examples of how you've embodied similar principles in your career.
✨Prepare for Technical Questions
Expect some technical questions related to ecommerce operations, such as fulfilment integrations and customer service workflows. Brush up on relevant tools like Salsify, Klaviyo, and Gorgias, and be ready to discuss how you've used them to enhance user experiences and optimise site performance.