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For Companies At a Glance
- Tasks: Manage website operations and lead Shopify migration for seamless eCommerce growth.
- Company: Join a dynamic company focused on enhancing online retail experiences.
- Benefits: Enjoy flexible working options and opportunities for professional development.
- Why this job: Be part of an innovative team driving digital transformation and making a real impact.
- Qualifications: Experience in eCommerce and Shopify management is essential; passion for digital trends is a plus.
- Other info: Only relevant candidates will be contacted.
As the Website & eCommerce Manager, you will be responsible for managing the day-to-day operations of the company website and Amazon store. A key part of this role will be leading the migration to Shopify, ensuring a smooth transition with minimal disruption to sales and customer experience. You will drive website optimisation, marketplace performance, and eCommerce growth, making data-driven decisions to enhance user experience, increase conversion rates, and grow online revenue.
Key Responsibilities
- Shopify Migration & Website Management
- Manage the full migration to Shopify, ensuring a seamless transition from the current platform.
- Work with developers and third-party agencies to set up, test, and optimise the Shopify store, ensuring all integrations function correctly.
- Ensure data migration (products, customer accounts, order history, and content) is accurate and secure.
- Oversee the ongoing management, updates, and development of the Shopify store post-migration.
- Identify and implement Shopify apps and custom features to enhance site functionality and customer experience.
- Amazon Marketplace Management
- Manage and grow the company’s presence on Amazon UK, with potential expansion into international marketplaces.
- Work with the Agency to manage product listings, titles, descriptions, bullet points, and A+ Content to improve visibility and conversion rates.
- Work with internal teams and suppliers to ensure all products are correctly listed, priced, and in stock.
- Analyse agency performance.
- eCommerce Strategy & Growth
- Manage the product catalogue, ensuring accurate product listings, categorisation, and pricing.
- Collaborate with marketing, buying, and logistics teams to maximise online sales opportunities.
- Lead on-site merchandising strategies to highlight key products, seasonal trends, and promotions.
- SEO & Performance Marketing Support
- Ensure the Shopify site is optimised for organic search (SEO) implementing recommendations from agency.
- Work with the marketing team to optimise landing pages, product pages, and content for paid campaigns.
- Monitor key website and Amazon performance metrics such as bounce rates, add-to-cart rates, conversion rates, and checkout abandonment.
- Analytics & Reporting
- Track and analyse Shopify sales data, customer behaviour, and advertising performance using Google Analytics (GA4), Shopify Analytics, Amazon Seller Central, and Looker.
- Provide actionable insights to improve user engagement, conversion rates, and revenue growth.
- Report on KPIs such as website conversion rates, Amazon sales performance and customer retention.
- Platform & Vendor Management
- Manage relationships with Shopify developers, website development agencies, Amazon account managers, and third-party marketplace service providers.
- Oversee integrations with key tools such as payment gateways, review platforms, CRM, Shopify apps, and personalisation software.
Requirements
- Proven experience in eCommerce, website management, and Amazon marketplace management.
- Hands-on experience managing a Shopify migration and running a Shopify store post-launch.
- Strong understanding of website analytics.
- Hands-on experience managing an Amazon Seller Central account and handling compliance issues.
- Knowledge of Google Analytics (GA4), and Amazon analytics tools.
- Familiarity with Shopify apps third-party integrations.
- Data-driven approach with the ability to interpret insights and drive continuous improvement.
- Strong project management and problem-solving skills.
- Passion for eCommerce, digital trends, and online retail.
Only relevant candidates will be contacted.
Website & eCommerce Manager employer: Pure 4 Recruitment
Contact Detail:
Pure 4 Recruitment Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Website & eCommerce Manager
✨Tip Number 1
Familiarise yourself with Shopify and its features. Since a key part of the role involves managing the migration to Shopify, having a solid understanding of the platform will help you stand out. Consider exploring Shopify's resources or taking a short course to boost your knowledge.
✨Tip Number 2
Showcase your analytical skills by preparing examples of how you've used data to drive eCommerce growth in previous roles. Be ready to discuss specific metrics you've improved, such as conversion rates or customer retention, during your interview.
✨Tip Number 3
Network with professionals in the eCommerce space, especially those who have experience with Amazon marketplace management. Engaging with industry peers can provide valuable insights and may even lead to referrals that could enhance your application.
✨Tip Number 4
Prepare to discuss your project management experience, particularly in relation to website migrations or eCommerce projects. Highlight any tools or methodologies you've used to ensure smooth transitions and successful outcomes, as this is crucial for the role.
We think you need these skills to ace Website & eCommerce Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in eCommerce and website management. Emphasise any hands-on experience with Shopify migrations and Amazon marketplace management, as these are key aspects of the role.
Craft a Compelling Cover Letter: In your cover letter, express your passion for eCommerce and digital trends. Discuss specific examples of how you've driven growth or improved user experience in previous roles, particularly focusing on data-driven decisions.
Showcase Analytical Skills: Since the role requires strong analytical skills, mention your experience with tools like Google Analytics and Shopify Analytics. Provide examples of how you've used data to inform decisions and improve performance metrics.
Highlight Project Management Experience: Detail any project management experience you have, especially related to website migrations or eCommerce projects. Mention your problem-solving skills and how you've successfully managed relationships with vendors or agencies.
How to prepare for a job interview at Pure 4 Recruitment
✨Showcase Your Shopify Knowledge
Make sure to highlight your experience with Shopify, especially any migrations you've managed. Be prepared to discuss specific challenges you faced and how you overcame them, as this will demonstrate your hands-on expertise.
✨Demonstrate Data-Driven Decision Making
Since the role requires a data-driven approach, come prepared with examples of how you've used analytics to improve eCommerce performance. Discuss specific metrics you've tracked and the insights you've gained from them.
✨Familiarise Yourself with Amazon Marketplace
Understand the nuances of managing an Amazon Seller Central account. Be ready to talk about your experience with product listings, compliance issues, and how you've optimised visibility and conversion rates on the platform.
✨Prepare for Project Management Questions
Given the project management aspect of the role, think of examples where you've successfully led a project or initiative. Highlight your problem-solving skills and how you manage relationships with vendors and teams.
