Technical Sales Specialist Running/Training UKI

SPEED & SPIRIT is what we look for in our candidates, defined by some simple values that inspire us to BE DRIVEN in our performance, BE VIBRANT in our sporting legacy, BE TOGETHER in our team spirit, and to let our individual talent and experience shine.

YOUR MISSION

We are looking for a passionate Technical Sales Specialist Running/Training to join our UKI team. In this role, you will be the face of PUMA Running and Training, bringing our products to life through account management, technical product training, events and strong relationships with our key independent retail partners across the North of England and Scotland. You will play an important role in growing our brand presence, inspiring consumers and strengthening our position within the UKI running community. This is a remote position with extensive travel across the defined territory, including occasional weekend and extended hours work.

Tech:

• Provide high level support to retailers including owners, buyers and store staff, including staff training and consumer events to key national running retailers and specialty running/training doors.
• Work closely with Sales and Marketing teams internally to provide best in class service to retailers, store staff and consumers and ensure sell-thru targets are met.
• Foster close working relationships with owners, managers and staff within account base.
• Be the eyes and ears for the brand, reporting weekly on sales successes, challenges, competitors and wider marketplace.
• Plan and deliver seasonal tech sessions ensuring customers and shop floor staff are fully engaged, informed and excited for Puma footwear, apparel and accessories.
• Represent Puma at external and internal Run/Train events, including set-up, breakdown, consumer interaction, shoe trials.

Sales:

• Strive to achieve set sales targets, key category and personal KPIs on a monthly and annual basis.
• Build lasting connections with buyers, managers and key internal stakeholders, via set product presentations, in season support, marketing and strategy meetings.
• Seasonal sell-in to account base, processing orders in-line with sales cut offs.
• Provide robust forecasts to ensure budgets and profitability is achieved.
• Manage accounts through business planning, stock and sales analysis, and proactive order book management, to support incremental growth whilst remaining true to category distribution plans.
• Actively engage with all functions within PUMA, ensuring cross functional alignment and first-class customer support.

YOUR TALENT

• Passionate runner with strong product knowledge and an understanding of the running community, sports retail and competitor landscape.
• 2+ years of experience as a Technical Representative or within running, sports retail, sales or events.
• Ability to create long term strategies in partnership with the retail partners, responsible for GTM Plans.
• Analytical skills and understanding of retail math & order book management, structured mindset.
• Understanding of Excel, PowerPoint and overall business orientation.
• Strong presentation & communication skills to excite, influence & collaborate with customers and internal stakeholders cross-functionally.
• High energy, solution oriented and driven, with the ability to take initiative and adapt in a fast-paced environment.
• Full UK driver’s license is essential.
• Extensive travel required across the U.K. and Ireland. Able and willing to work weekends and extended hours where necessary.

PUMA provides equal opportunities for all job applicants, regardless of race, colour, religion, national origin, sex, gender identity or expression, sexual orientation, age, or disability. Equality for all is one of the core principles at PUMA and we do not tolerate any form of harassment or discrimination.

At PUMA, every application is reviewed by real people who are committed to fairness, transparency, and equal opportunity - no matter your background, identity, or experience. To ensure our process stays true to these values, no automated systems or AI tools are used to make hiring decisions. Every decision is made by real people - with real judgment and accountability.

We believe in creating spaces where everyone is welcome, celebrated, and empowered to contribute authentically. Because at PUMA, whoever wants to play, can play.

PUMA is a global sports brand creating footwear, apparel, and accessories that inspire athletes and everyday movers. The PUMA Group owns PUMA, Cobra Golf, and stichd, operates in 120+ countries, and has around 22,000 employees worldwide.