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For Companies At a Glance
- Tasks: Shape and deliver the go-to-market strategy for a groundbreaking healthcare platform.
- Company: Purpose-driven organisation transforming healthcare through innovation and collaboration.
- Benefits: Competitive salary, flexible working, and opportunities for professional growth.
- Why this job: Join an exciting product launch and make a real impact in healthcare.
- Qualifications: Experience in product marketing and strong communication skills required.
- Other info: Fast-paced environment with a focus on collaboration and customer success.
The predicted salary is between 36000 - 60000 £ per year.
🚀 Product Marketing Manager – Healthcare Benchmarking Innovation
🌍 About Our Client
Our client is a purpose-driven organisation helping healthcare providers innovate, collaborate, and improve through benchmarking. With 14,000+ users, their flagship programme powers the world’s largest healthcare benchmarking community, alongside national and bespoke projects supporting system performance, prevention, and workforce wellbeing.
💡 The Role
We’re looking for an experienced Product Marketing Manager to shape and deliver the go-to-market strategy for a brand-new Benchmarker platform launching in late 2025. This product will be central to member engagement, retention, and growth and you’ll be at the forefront of making it a success.
🔑 Key Responsibilities:
✨ Go-to-Market & Commercialisation – Build and deliver GTM strategy, positioning, messaging, and sales materials
✨ Launch Leadership – Lead cross-functional launch planning, milestones, and onboarding journey
✨ Internal Enablement – Create playbooks, FAQs, and resources to support client-facing teams
✨ Campaigns & Engagement – Drive launch comms across email, web, social, PR, and events
🙌 About You:
✔ Experience in product marketing (B2B SaaS / tech-enabled services ideal)
✔ Skilled in GTM strategy, project management & stakeholder engagement
✔ Excellent communicator with a talent for clear, engaging messaging
✔ Collaborative, commercial, and customer-first mindset
✔ Confident leading multiple projects in a fast-paced environment
✔ NHS/healthcare knowledge = bonus (not essential)
🌟 Why Apply?
Be part of one of the most exciting product launches in healthcare insight. Use your skills to drive change, improve outcomes, and make a real impact through innovation.
Locations
Product Marketing Manager employer: Pulse Recruit
Contact Detail:
Pulse Recruit Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Product Marketing Manager
✨Tip Number 1
Network like a pro! Reach out to people in the healthcare and product marketing space. Attend industry events, webinars, or even local meetups. You never know who might have the inside scoop on job openings or can refer you directly.
✨Tip Number 2
Show off your skills! Create a portfolio that highlights your previous product marketing successes. Use case studies, metrics, and visuals to demonstrate how you've driven engagement and growth in past roles. This will make you stand out during interviews.
✨Tip Number 3
Prepare for the interview like it’s game day! Research the company’s current products and their market position. Be ready to discuss how you would approach their go-to-market strategy for the new Benchmarker platform. Tailor your answers to show you understand their mission.
✨Tip Number 4
Don’t forget to apply through our website! It’s the best way to ensure your application gets seen by the right people. Plus, we love seeing candidates who are proactive about their job search. Let’s get you that Product Marketing Manager role!
We think you need these skills to ace Product Marketing Manager
Some tips for your application 🫡
Tailor Your CV: Make sure your CV speaks directly to the role of Product Marketing Manager. Highlight your experience in B2B SaaS and any relevant healthcare knowledge. We want to see how your skills align with our go-to-market strategy!
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to tell us why you're passionate about product marketing and how you can contribute to our new Benchmarker platform. Keep it engaging and personal – we love a good story!
Showcase Your Achievements: Don’t just list your responsibilities; show us what you've achieved! Use metrics and examples to demonstrate your impact in previous roles, especially in launching products or driving engagement. Numbers speak volumes!
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It helps us keep track of your application and ensures you don’t miss out on any important updates. Plus, it’s super easy!
How to prepare for a job interview at Pulse Recruit
✨Know Your Product Inside Out
Before the interview, dive deep into the new Benchmarker platform and understand its features, benefits, and how it fits into the healthcare landscape. This will help you articulate your vision for the go-to-market strategy and demonstrate your passion for the product.
✨Showcase Your GTM Strategy Skills
Prepare to discuss specific examples of go-to-market strategies you've developed in the past. Highlight your experience in positioning, messaging, and creating sales materials, as these are crucial for the role. Be ready to explain how you would approach launching the new platform.
✨Emphasise Collaboration and Communication
Since this role involves leading cross-functional teams, be sure to share examples of how you've successfully collaborated with different departments. Discuss your communication style and how you ensure everyone is aligned during a product launch.
✨Demonstrate Your Customer-Centric Mindset
Talk about how you’ve put customers at the heart of your marketing strategies. Share insights on how you’ve engaged users in the past and how you plan to drive member engagement and retention for the new platform.
