At a Glance
- Tasks: Support marketing campaigns, manage website content, and create engaging internal communications.
- Company: Join Pulman Group, a family-owned Volkswagen retailer with a vibrant team culture.
- Benefits: Enjoy a competitive salary, £2,000 annual bonus, and 25 days annual leave.
- Why this job: Kickstart your marketing career in a fast-paced environment with real impact.
- Qualifications: Degree in Marketing or relevant experience; strong communication and organisational skills.
- Other info: Gain hands-on experience and clear pathways for career progression.
The predicted salary is between 28800 - 43200 £ per year.
Pulman Group is looking for a Marketing Co-ordinator to join our growing Marketing team. This is an entry-level role, ideal for a recent graduate or someone with early marketing experience who is keen to develop their career within a fast-paced, commercial environment. You’ll work closely with the Assistant Marketing Manager and wider marketing team, supporting the delivery of campaigns across our websites, email communications, and internal marketing channels. This role offers hands-on experience across multiple areas of marketing and a clear pathway for career progression.
Key Responsibilities- Website & CMS Support
- Update and maintain website content using the CMS (offers, banners, imagery, copy updates).
- Ensure content is accurate, on-brand, and aligned with current campaigns.
- Support campaign launches by uploading and updating landing pages and content.
- Email Marketing
- Create and send targeted email campaigns to customer databases.
- Work with the Assistant Marketing Manager to plan content and messaging.
- Monitor basic email performance metrics (open rates, click-through rates).
- Ensure all communications are GDPR compliant and brand-aligned.
- Internal Marketing Communications
- Create engaging internal communications to support business updates, campaigns, and key initiatives.
- Assist departments across the business in communicating messages clearly and creatively.
- Support the development of internal communication that engages colleagues and reinforces Pulman Group’s family business culture.
- Creative & Design Support
- Create and resize basic creative assets using Adobe Photoshop (or similar).
- Support campaign visuals, email graphics, and internal comms materials.
- Work alongside the Lead Videographer and marketing team to ensure consistency of look and feel.
- General Marketing Support
- Provide day-to-day support across marketing campaigns and activity.
- Assist with events, promotions, and campaign rollouts.
- Support reporting, scheduling, and general administration as required.
- Act as a flexible team player, supporting different areas of marketing delivery.
- Degree or relevant qualification in Marketing (or equivalent experience).
- Strong written communication skills with good attention to detail.
- Comfortable using website CMS platforms and email marketing tools.
- Basic to intermediate knowledge of Adobe Photoshop or similar design software.
- Well organised, proactive, and keen to learn.
- Previous marketing experience (placement, internship, graduate role, or junior position).
- Familiarity with email marketing platforms (e.g. Campaign Monitor, Mailchimp etc).
- Basic understanding of digital marketing and customer journeys.
- Interest in automotive, retail, or customer-focused industries.
You’ll be eligible for a £2,000 annual bonus, paid quarterly, based on individual performance (quality of work, progression, contribution to campaigns) and team performance (delivery of marketing enquiry objectives). This ensures you are rewarded both for your own development and for being part of a focussed team.
Why Join Pulman Group?At Pulman we pride ourselves on delivering a fantastic customer experience every time. We are the only family-owned Volkswagen Group retailer in the North-East representing Volkswagen, SEAT, CUPRA, Škoda, Volkswagen Commercial Vehicles and VWFS Rent-a-Car, with sites in Durham, Sunderland & Cramlington. With over 260 colleagues across the Group, we are truly one big Pulman family. We want to match and exceed customer’s expectations whilst giving them a truly enjoyable experience you will not find anywhere else. We offer a fantastic formal and on-the-job learning environment to help you build capabilities to excel in this role, as well as your ongoing professional development.
25 days annual leave plus
Marketing Coordinator in Cramlington employer: Pulman
Contact Detail:
Pulman Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Marketing Coordinator in Cramlington
✨Tip Number 1
Network like a pro! Reach out to your connections on LinkedIn or at events. We all know someone who knows someone, and a friendly chat can open doors you didn’t even know existed.
✨Tip Number 2
Prepare for interviews by researching the company and its culture. We want you to show genuine interest in Pulman Group and how you can contribute to their family business vibe. Tailor your answers to reflect that!
✨Tip Number 3
Practice makes perfect! Do mock interviews with friends or family. We suggest focusing on common marketing questions and your experiences, so you feel confident when it’s your turn to shine.
✨Tip Number 4
Don’t forget to follow up after interviews! A quick thank-you email can leave a lasting impression. We believe it shows your enthusiasm and professionalism, which is always a plus in the hiring process.
We think you need these skills to ace Marketing Coordinator in Cramlington
Some tips for your application 🫡
Tailor Your CV: Make sure your CV is tailored to the Marketing Coordinator role. Highlight any relevant experience, especially in marketing or communications, and don’t forget to showcase your skills with CMS platforms and email marketing tools.
Craft a Compelling Cover Letter: Your cover letter is your chance to shine! Use it to explain why you’re passionate about marketing and how your background makes you a great fit for Pulman Group. Keep it engaging and personal – we want to see your personality!
Show Off Your Attention to Detail: As a Marketing Coordinator, attention to detail is key. Make sure there are no typos or errors in your application. A polished application shows us that you care about quality and professionalism.
Apply Through Our Website: We encourage you to apply through our website for a smoother process. It’s the best way for us to receive your application and ensures you’re considered for this exciting opportunity at Pulman Group!
How to prepare for a job interview at Pulman
✨Know Your Marketing Basics
Brush up on your marketing fundamentals before the interview. Understand key concepts like email marketing, CMS platforms, and digital customer journeys. This will help you speak confidently about how you can contribute to Pulman Group's marketing efforts.
✨Showcase Your Creativity
Prepare a portfolio or examples of any creative work you've done, even if it's from university projects or internships. Highlight your experience with Adobe Photoshop or similar tools, as this role involves creating engaging visuals for campaigns.
✨Be Ready to Discuss Campaigns
Think of a few marketing campaigns you've been involved in, whether in a professional or academic setting. Be ready to discuss your role, what you learned, and how you can apply that knowledge to support Pulman Group's marketing initiatives.
✨Ask Insightful Questions
Prepare thoughtful questions about the team dynamics, upcoming campaigns, or the company's approach to internal communications. This shows your genuine interest in the role and helps you understand how you can fit into the Pulman family.