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For Companies At a Glance
- Tasks: Lead marketing strategies for top skincare brands and drive growth in the UK market.
- Company: Join a dynamic international company focused on skincare and wellness innovation.
- Benefits: Enjoy a creative work culture, learning opportunities, and a competitive benefits package.
- Why this job: Be part of a collaborative team making a real impact in the luxury skincare industry.
- Qualifications: Experience in 360 marketing within skincare, with strong brand-building skills required.
- Other info: Ideal for creative thinkers who thrive in complex environments.
The predicted salary is between 43200 - 72000 £ per year.
The Opportunity
Working closely with the Global Brand teams, this role is responsible for developing and executing the full marketing strategy, driving ambitious growth for both well known and new skincare brands within our portfolio.
What you'll get to do
- Develop and lead the marketing and communications strategy for the UK affiliate
- Present the yearly strategy to partners and activation plans
- Direct partner to head of functions within global brand marketing, PR communications, VM, product development, Go to Market, Ecomm and CRM
- Lead the UK awareness framework for all brands
- Co-develop communications strategy and oversee its implementation, working closely with global PR leadership to align
- Lead and negotiate all strategic Brand Ambassador activities in the UK
- Participate with UK press on international PR events
- Develop the Customer Experience framework in the UK
- Support Global teams on the development of Trade Marketing 360 tools
- Liaise with wider team and finance on the marketing budget, providing regular analysis, recommendations and forecasts
We'd love to meet you if you have
- Proven experience within a 360 marketing role in the skincare and wellness industry
- Experience in brand and desirability building for new and existing brands
- UK market experience with the ability to adapt global initiatives for the region
- Ability to manage at all levels, building relationships internally and externally
- Creative out of the box thinker with strong brand commercial acumen
- Collaborative team player with strong influencing skills
- At ease with dealing with complexity and ambiguity
- Sensitivity to luxury
A few things you'll love about us
- An entrepreneurial, creative and welcoming work culture
- A range of learning and development opportunities
- An international company with plenty of opportunities to grow
- A competitive compensation & benefits package
Senior Marketing Manager - Skincare & Wellness employer: PUIG
Contact Detail:
PUIG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Senior Marketing Manager - Skincare & Wellness
✨Tip Number 1
Network with professionals in the skincare and wellness industry. Attend industry events, webinars, or local meetups to connect with potential colleagues and learn about the latest trends. This can help you gain insights and make valuable connections that could lead to job opportunities.
✨Tip Number 2
Showcase your understanding of the UK market by staying updated on local consumer behaviour and preferences. Follow relevant blogs, podcasts, and social media channels to gather insights that you can discuss during interviews, demonstrating your expertise and passion for the role.
✨Tip Number 3
Prepare to discuss specific examples of how you've successfully developed and executed marketing strategies in previous roles. Use the STAR method (Situation, Task, Action, Result) to structure your responses, highlighting your achievements and the impact of your work on brand growth.
✨Tip Number 4
Familiarise yourself with StudySmarter's values and culture. Tailor your conversations to reflect how your personal values align with ours, showcasing your enthusiasm for joining our team and contributing to our entrepreneurial and creative work environment.
We think you need these skills to ace Senior Marketing Manager - Skincare & Wellness
Some tips for your application 🫡
Tailor Your CV: Make sure your CV highlights relevant experience in 360 marketing roles, particularly within the skincare and wellness industry. Use specific examples that demonstrate your ability to drive growth and manage brand strategies.
Craft a Compelling Cover Letter: In your cover letter, express your passion for skincare and wellness. Discuss how your previous experiences align with the responsibilities outlined in the job description, such as developing marketing strategies and managing brand ambassador activities.
Showcase Your Creativity: Since the role requires a creative out-of-the-box thinker, include examples of innovative marketing campaigns you've led or contributed to. Highlight any unique approaches you've taken to build brand desirability.
Prepare for Potential Questions: Anticipate questions related to your experience in adapting global initiatives for the UK market. Be ready to discuss how you would approach building relationships with internal and external stakeholders, as well as your strategies for managing complexity and ambiguity.
How to prepare for a job interview at PUIG
✨Showcase Your Marketing Expertise
Be prepared to discuss your previous experience in 360 marketing roles, particularly within the skincare and wellness industry. Highlight specific campaigns you've led and the results achieved, as this will demonstrate your capability to drive growth for both established and new brands.
✨Understand the UK Market
Familiarise yourself with the UK skincare market and be ready to discuss how you would adapt global marketing initiatives for this region. Showing that you understand local consumer behaviour and trends will set you apart from other candidates.
✨Demonstrate Collaborative Skills
This role requires strong collaboration with various teams. Prepare examples of how you've successfully worked with cross-functional teams in the past, especially in areas like PR, product development, and e-commerce. Emphasising your ability to build relationships will be key.
✨Prepare for Strategic Discussions
Since you'll be presenting strategies to partners, practice articulating your vision clearly and confidently. Be ready to discuss how you would lead the marketing and communications strategy, including your approach to brand ambassador activities and customer experience frameworks.
