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For Companies At a Glance
- Tasks: Lead digital transformation for luxury beauty and fashion brands, enhancing DTC strategies.
- Company: Puig is a family-owned leader in the global fashion and beauty industry with iconic luxury brands.
- Benefits: Enjoy a creative work culture, learning opportunities, and a competitive compensation package.
- Why this job: Join a dynamic team driving innovation and growth in a prestigious industry with global impact.
- Qualifications: 7-10 years of senior-level Ecommerce experience, especially in luxury beauty.
- Other info: Collaborate with cross-functional teams and lead international digital expansion initiatives.
The predicted salary is between 72000 - 108000 £ per year.
This job is brought to you by Jobs/Redefined, the UK\’s leading over-50s age inclusive jobs board.
The Opportunity
As the Group DTC Ecommerce Director , you will be at the forefront of driving digital transformation across our beauty and fashion brands. Your mission is to elevate our Direct-to-Consumer (DTC) strategy, ensuring best practices, seamless user experiences, and robust business growth. You\’ll collaborate with cross-functional teams, aligning roadmaps, and championing data-driven decision-making.
What you\’ll get to do
- Collect and Cascade : Curate DTC best practices, strategies, and insights to Digital Brand owners.
- Merchandising Excellence : Ensure optimal product presentation, assortment, and inventory management.
- User-Centric Navigation : Drive and enhance user journeys and conversion rates.
- UX/UI Testing : Optimize user interfaces through implementation of testing methodologies.
- Sampling Strategies : Develop programs to drive customer engagement and loyalty.
- Promotional Guidelines : Establish guidelines for promotions and special offers.
- Cross-Sell and Upsell : Maximize cross-selling and upselling opportunities.
- Data Collection Optimization : Ensure robust data collection for customer insights and personalization.
- GA Tagging Guidelines : Implement and maintain accurate Google Analytics tagging for performance tracking.
- SEO Mastery : Drive SEO best practices to enhance organic visibility and traffic.
- International Expansion : Advise on digital expansion strategies for international markets.
- Competitor Benchmarking : Analyse and benchmark competitors\’ digital initiatives and industry standards.
- Reports : Report on progress against budget and core KPIs.
- P&L Standardization : Report profit and loss across all brands for effective measurement and financial transparency.
- Cross-Functional Collaboration : Align roadmaps and planning methodologies with corporate-level teams (CRM, Data Insights, IT, Media, Etail).
- White Label Website Development : Lead white label website development roadmap, prioritizing brand-specific needs.
- Innovative Workshops : Share insights and innovations across the organization through workshops.
We\’d love to meet you if you have
- 7-10 years Ecommerce Experience at a senior level
- Global and multi business management experience
- Must be incredibly strategic, a self-starter, and brilliant at influencing and negotiating
- Should have run businesses in luxury, ideally luxury beauty
- Strong understanding of technology, high level of commercial acumen
A few things you\’ll love about us
- An entrepreneurial, creative and welcoming work culture
- A range of learning and development opportunities
- An international company with plenty of opportunities to grow
- A competitive compensation & benefits package
Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.
At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking.
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Group DTC Ecommerce Director employer: PUIG
Contact Detail:
PUIG Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Group DTC Ecommerce Director
✨Tip Number 1
Familiarize yourself with the latest trends in DTC eCommerce, especially within the luxury beauty sector. Understanding what sets successful brands apart will help you articulate your vision and strategies during discussions.
✨Tip Number 2
Network with professionals in the luxury fashion and beauty industry. Attend relevant events or webinars to connect with key players and gain insights that could be beneficial for your role as a Group DTC Ecommerce Director.
✨Tip Number 3
Prepare to discuss specific examples of how you've driven digital transformation in previous roles. Highlight your experience with data-driven decision-making and how it has led to measurable business growth.
✨Tip Number 4
Showcase your understanding of SEO best practices and how they can enhance organic visibility. Be ready to share innovative ideas on how to implement these strategies effectively across multiple brands.
We think you need these skills to ace Group DTC Ecommerce Director
Some tips for your application 🫡
Understand the Role: Take the time to thoroughly understand the responsibilities and requirements of the Group DTC Ecommerce Director position. Tailor your application to highlight your relevant experience in ecommerce, particularly in luxury beauty.
Showcase Your Experience: In your CV and cover letter, emphasize your 7-10 years of senior-level ecommerce experience. Provide specific examples of how you've driven digital transformation and improved user experiences in previous roles.
Highlight Strategic Skills: Demonstrate your strategic thinking and ability to influence and negotiate. Use concrete examples to illustrate how you've successfully managed cross-functional teams and aligned roadmaps in past positions.
Express Your Passion for Luxury Brands: Convey your enthusiasm for the luxury fashion and beauty industry. Mention any relevant experience you have with luxury brands and how it aligns with Puig's mission and values.
How to prepare for a job interview at PUIG
✨Showcase Your Strategic Thinking
As a Group DTC Ecommerce Director, you'll need to demonstrate your ability to think strategically. Prepare examples of how you've successfully driven digital transformation in previous roles, focusing on your approach to aligning cross-functional teams and implementing data-driven decision-making.
✨Highlight Your Luxury Experience
Since the role emphasizes experience in luxury brands, be ready to discuss your background in this sector. Share specific instances where you have managed ecommerce strategies for luxury beauty or fashion brands, showcasing your understanding of the unique challenges and opportunities in this market.
✨Prepare for Technical Questions
Given the importance of technology in this role, brush up on your knowledge of ecommerce platforms, UX/UI testing methodologies, and SEO best practices. Be prepared to discuss how you've utilized these tools to enhance user experiences and drive business growth.
✨Demonstrate Your Collaborative Skills
Collaboration is key in this position. Think of examples where you've successfully worked with cross-functional teams, such as CRM, Data Insights, and IT. Highlight how you aligned roadmaps and planning methodologies to achieve common goals, emphasizing your ability to influence and negotiate effectively.
