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For Companies At a Glance
- Tasks: Drive global communications strategy and collaborate with teams across key markets.
- Company: Join Penhaligon's, a luxury fragrance brand with a creative culture.
- Benefits: Competitive salary, learning opportunities, and a welcoming work environment.
- Why this job: Be part of an innovative team shaping luxury communications on a global scale.
- Qualifications: 2+ years in Beauty or Luxury PR, excellent communication skills, and a passion for fragrance.
- Other info: Opportunities for growth in an international company with a diverse team.
The predicted salary is between 36000 - 60000 £ per year.
The Opportunity
The Global Communications Executive role for Penhalion will help drive the global Communications strategy working hand in hand with teams in global markets (UK, Europe, Americas, Asia and ME) focusing on key comms levers: events, seeding, influencer/VIPs and PR strategy. The role reports to the Global Communications Manager and sits within the Communications and Social Media department.
What you\’ll get to do
Execute the Global Communications Strategy under the leadership of the Communications Manager and support Penhaligons local expansion with the help of local teams in all key markets (EMEA, Americas, APAC, ME).
- Help to implement communications and social strategy globally, aligned with the overall brand vision and tailored to regional markets.
- Develop and share global communications guidelines with all markets.
PR and Influencer Marketing.
- Help execute influencer, celebrity, and press strategy and develop guidelines for localization in each market.
- Regular communication with key stakeholders across Penhaligons global markets to help shape local KOLs strategy and guide on the best talent fit.
- Support coordination of local PR agencies.
- Build relationships with top talent, celebrities, agents, and press in the home market and internationally when local teams require support on talent scouting.
- Liaise with perfumers and key spokespeople for interview opportunities with international media.
Key KPIs: Reach, EMV, Impressions, Mentions
Execute brand and NPD global events with the help of an events agency.
Strategic Brand Partnerships.
- Assist with developing strategic brand partnerships with key brands and artists to build brand experiences and PR angles to recruit new audiences and position Penhaligons alongside other luxury players.
- Work with the product development team and external suppliers to develop seeding/mailers used globally by all markets.
- Develop and share global brand partners guidelines with all markets.
Reporting and Budget Management.
- Assist with bi-monthly Comms and Comms reporting for distribution to Senior Leadership.
- Conduct competitor analysis.
- Track communications budget for all initiatives and raise purchase orders for suppliers.
- Help track and analyse KPIs and share results to inform future business decisions.
Product Orders, Gifting, and Send-outs Management.
- Place orders from the warehouse and book couriers when needed to gift talent or press, or to supply gifting for events.
- Coordinate product send-outs where needed.
We\’d love to meet you if you have
Minimum of two years experience within the Beauty, Luxury or Consumer Goods industries in a similar role.
Events/PR experience is essential.
Fluency in English, both writen and spoken. Any additional language is an advantage.
Self starter who is able to work autonomously, driving momentum and planning ahead.
Highly organised with excellent prioritisation skills.
Excellent communication and presentation skills, both verbal and written.
Great network of talent, press, VIPs and other luxury industry stakeholders.
Great knowledge of local and international industry palyers and pop culture.
Collaborative team player, with strong influencing and negotiation skills.
Sensitivity to luxury and passion for fragrance!
A few things you\\\’ll love about us
- An entrepreneurial, creative and welcoming work culture
- A range of learning and development opportunities
- An international company with plenty of opportunities to grow
- A competitive compensation & benefits package
Puig is an equal opportunity employer, and all qualified applicants will receive consideration for employment without regard to race, color, religion, gender, gender identity, sexual orientation, national origin, ethnicity, age, disability, marital status, veteran status, or any other characteristic protected by law.
At Puig, we are continually looking for enthusiastic and committed individuals from a broad range of backgrounds and experiences to join our team. We believe that creating an inclusive environment in which you feel welcomed, valued, engaged, and empowered strengthens our business and fosters a culture where we are inspired to work hard, challenge ourselves, and be innovative in our thinking. Additionally, we believe that the diversity of our employees makes us a stronger company and better able to serve our customers around the world.
Puig 2024. This information is privileged, confidential and contains private information. Any reading, retention, distribution or copying of this communication by any person other than its intended recipient is prohibited.
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Penhaligon\'s, Communications Executive employer: PUIG Deutschland GmbH
Contact Detail:
PUIG Deutschland GmbH Recruiting Team
StudySmarter Expert Advice 🤫
We think this is how you could land Penhaligon\'s, Communications Executive
✨Tip Number 1
Network like a pro! Get out there and connect with people in the beauty and luxury industries. Attend events, join online forums, and don’t be shy about reaching out to potential contacts on LinkedIn. You never know who might help you land that dream role!
✨Tip Number 2
Show off your skills! When you get the chance to chat with someone from Penhaligon's or any other company, make sure to highlight your experience in events and PR. Share specific examples of how you've successfully executed campaigns or built relationships with influencers.
✨Tip Number 3
Stay updated on trends! Keep an eye on the latest happenings in the beauty and luxury sectors. This will not only help you in interviews but also show your passion for the industry. Plus, it’s a great conversation starter!
✨Tip Number 4
Apply through our website! We at StudySmarter encourage you to submit your application directly on our platform. It’s the best way to ensure your application gets noticed and shows your enthusiasm for the role!
We think you need these skills to ace Penhaligon\'s, Communications Executive
Some tips for your application 🫡
Tailor Your Application: Make sure to customise your CV and cover letter for the Communications Executive role. Highlight your relevant experience in beauty, luxury, or consumer goods, and show how you can contribute to Penhaligon's global communications strategy.
Showcase Your Skills: Don’t forget to emphasise your events and PR experience! We want to see your excellent communication skills and how you've successfully managed projects in the past. Use specific examples to illustrate your abilities.
Be Authentic: Let your passion for fragrance and luxury shine through in your application. We love candidates who are genuine and enthusiastic about the industry, so don’t hold back on sharing what excites you about this role!
Apply Through Our Website: We encourage you to submit your application directly through our website. It’s the best way to ensure it gets into the right hands and shows us you’re serious about joining the Penhaligon's team!
How to prepare for a job interview at PUIG Deutschland GmbH
✨Know Your Comms Strategy
Before the interview, dive deep into Penhaligon's current communications strategy. Familiarise yourself with their recent campaigns and how they align with global trends in beauty and luxury. This will show your genuine interest and understanding of the brand.
✨Showcase Your Network
Be ready to discuss your connections within the beauty and luxury industries. Highlight any relationships you have with influencers, press, or key stakeholders. This can demonstrate your ability to leverage these connections for Penhaligon's benefit.
✨Prepare for Scenario Questions
Expect questions that ask how you would handle specific situations, like managing a PR crisis or launching a new product. Think of examples from your past experience where you've successfully navigated similar challenges.
✨Demonstrate Your Passion for Fragrance
Penhaligon's is all about fragrance, so make sure to express your passion for it during the interview. Share your favourite scents, what you love about them, and how they inspire your work in communications. This personal touch can set you apart!
